Feefo Scraper [From $0.95💰] | Reviews | UK Merchant Data

Feefo Scraper - Customer Reviews, Ratings and Summaries

The Feefo Scraper collects public customer reviews and merchant rating summaries from Feefo. Capture review ratings, text, customer names, service and product feedback, order details, merchant responses, helpful votes and aggregate rating distributions - one dataset row per review or summary.

Use it for customer-experience analytics, competitor review monitoring, product-feedback research or merchant reputation dashboards. Provide one or more Feefo merchant identifiers and choose service, product or all reviews. The Actor uses Feefo's public reviews API, so no API key is required.

Main Use Cases for Feefo Review Data

• Customer-experience analysis - measure satisfaction and recurring themes across merchants and products.
• Competitor review monitoring - compare ratings, review volume and response behavior in a category.
• Product-feedback research - collect product-level ratings, review text and attributes.
• Reputation dashboards - track overall, service and product rating distributions over time.
• Voice-of-customer datasets - feed reviews into topic modelling, sentiment analysis or search.
• Service-quality audits - compare verified and imported review counts and merchant reply rates.
• AI review agents - give an LLM structured review and summary records with merchant context and source data.

How It Works

The Actor calls Feefo's public Reviews API at api.feefo.com/api/20. For each merchant identifier, it optionally fetches a rating summary, then pages through the review feed with a page size of 100. reviewMode selects service reviews, product reviews or both, and sincePeriod limits the window to the last month, year or all time.

Service feedback and product feedback are flattened into separate rows. A review can therefore produce a service row with a service rating and comments, and one or more product rows with product ratings, product names, SKUs, URLs and review text. includeFullThread controls whether merchant responses and full conversation fields are included. minRating filters out reviews below the selected rating.

The summary record contains merchant identity, address, logo, review URL, total and verified review counts, imported review counts, overall rating and one-to-five-star distributions for both service and product ratings. Summary rows are written before the review feed and count toward the run item limit.

The API is public and does not require authentication. The Actor uses ordinary HTTP requests rather than a browser; the proxy input is accepted for compatibility but the current request path does not use a proxy. The free preview is limited to 10 items, including any summary rows. Review text and customer display names may be personal data.

Input

Provide one or more merchant identifiers. reviewMode, sincePeriod and minRating are the main filters.

Field	Type	Required	Default	What it does
merchantIdentifiers	string[]	Yes	["currys"]	Feefo merchant identifiers, one or more. Each merchant is processed separately.
reviewMode	string	No	all	Review type: all, service or product.
sincePeriod	string	No	all	Time window: last month, last year or all time.
includeFullThread	boolean	No	true	Include merchant responses and full thread fields.
maxReviewsPerMerchant	integer	No	200	Maximum reviews requested per merchant. 0 means no positive cap.
includeSummary	boolean	No	true	Write a merchant rating-summary row before the reviews.
minRating	integer	No	1	Minimum review rating to keep, from 0 to 5.
proxyConfiguration	object	No	not applied	Reserved proxy settings; the current build calls the public API directly.

If a merchant identifier is wrong, no summary or reviews are produced. Use the identifier from the merchant's Feefo review URL rather than its display name. maxReviewsPerMerchant is a request target; the API can return fewer pages. Summary rows count toward the item limit and are billed as default result items.

Output

The dataset mixes review rows and summary rows. Reviews are flattened by type, while summaries carry merchant-level and rating-distribution fields.

Field group	Fields	What you get
Review identity	_type, review_id, merchant_identifier, review_url	Record type, review ID, merchant and public review URL.
Rating	rating, rating_min, rating_max, service_rating, product_rating	Review rating and relevant service or product rating.
Customer	customer_name, customer_country, customer_language	Display name and locale fields when Feefo publishes them.
Content	review, review_title, review_date, helpful_votes, verified	Review text, title, date, helpfulness and verification state.
Product	product_name, product_sku, product_url, product_image_url, attributes	Product context for product reviews.
Thread	responses, merchant_response, response_date	Merchant replies and conversation data when includeFullThread is enabled.
Summary	_type, merchant_name, merchant_url, total_reviews, verified_reviews, rating_overall, rating_service_*, rating_product_*	Merchant identity, review counts, overall rating and star distributions.

Summary rows have _type: "summary" and review rows have a review-specific type or shape. Not every review includes a product, a customer name or a merchant response. The summary fields are useful for denominators and rating distributions; the review rows are the detailed observations.

Pricing

The Actor uses pay-per-event pricing. A start event applies per run and each written review or summary item is charged as a result.

Event	FREE	BRONZE	SILVER	GOLD+
Actor start, per run	$0.0005	$0.0005	$0.0005	$0.0005
Review or summary result	$0.00095	$0.00094	$0.00093	$0.00092

That is approximately $0.95 per 1,000 items on FREE and slightly less on paid plans. A 200-review merchant run costs under $0.20 before the start fee, and an included summary adds one item. The free preview is limited to 10 items including summaries, so a free test may show one summary and nine reviews.

Example Input

{
  "merchantIdentifiers": ["currys"],
  "reviewMode": "all",
  "sincePeriod": "year",
  "includeFullThread": true,
  "maxReviewsPerMerchant": 100,
  "includeSummary": true,
  "minRating": 1
}

This collects up to 100 reviews from the last year for Currys, including service and product feedback, plus one summary row. Use a higher minRating to focus on positive feedback or a lower one to include critical reviews.

Example Output

{
  "_type": "review",
  "review_id": "abc123",
  "merchant_identifier": "currys",
  "review_url": "https://www.feefo.com/reviews/currys",
  "rating": 4,
  "customer_name": "Example Customer",
  "review_title": "Good service",
  "review": "The delivery arrived on time and the product was as described.",
  "review_date": "2026-10-10T00:00:00.000Z",
  "helpful_votes": 2,
  "verified": true,
  "service_rating": 4,
  "product_name": "Example Product",
  "product_sku": "SKU-123",
  "merchant_response": "Thank you for your feedback.",
  "response_date": "2026-10-11T00:00:00.000Z",
  "scraped_at": "2026-10-15T12:00:00.000Z"
}

A summary row uses _type: "summary" and fields such as total_reviews, verified_reviews, rating_overall and the service/product star distributions. Review and summary rows share one dataset.

Integrations and Automation

Run the Actor through the Apify API, Apify MCP, an Apify schedule, Zapier, Make or n8n. Export JSON, CSV, Excel, XML or HTML, or push rows to Google Sheets, Airtable, a data warehouse, a BI tool or a webhook.

For a reputation dashboard, load summary rows into a merchant table and review rows into a fact table keyed by merchant and review ID. Compare rating distributions over time, and treat summary counts as snapshots rather than immutable totals.

For voice-of-customer analysis, filter out summaries, normalize the review text, and group themes by merchant or product. If you need only aggregate ratings, set maxReviewsPerMerchant low and keep includeSummary true to reduce cost.

Related Actors

• Trustpilot Reviews Scraper - Trustpilot business profiles and review data.
• Reviews Scraper - multi-source customer review collection.
• Sitejabber Scraper - consumer reviews and business ratings from Sitejabber.

FAQ

Do I need a Feefo API key?

No. The Actor uses Feefo's public Reviews API, which does not require authentication for the endpoints it calls.

Can I collect multiple merchants in one run?

Yes. Add several values to merchantIdentifiers. Each merchant is processed separately, and the item limit applies across the run.

Why is a summary row included in my dataset?

includeSummary is true by default. The summary provides merchant-level rating distributions and review counts. Set it to false if you only want individual reviews.

Does the summary count toward the free limit?

Yes. A summary is a written dataset item, so a free preview can contain one summary plus up to nine reviews. It is also billed as a result on paid runs.

What does includeFullThread change?

It controls whether merchant responses and conversation fields are included. When disabled, the review itself is still collected but the thread details may be absent.

Does the proxy input work?

The current build accepts a proxy configuration but calls the public API directly without applying it. It is a reserved field rather than an active control in this version.

For AI Agents and LLM Apps

The Actor provides review-level and merchant-summary records with ratings, text and verification state, suitable for customer-experience and reputation agents. It is callable through the Apify API and Apify MCP.

• Separate summaries from reviews by checking the record shape or _type; only reviews are individual observations.
• Use review_id as the review key and merchant_identifier as the merchant key; summary rows describe the merchant rather than a review.
• Treat rating, verified, customer_name, product fields and merchant responses as nullable or optional.
• A summary counts toward the item limit and is billed like a result, even when maxReviewsPerMerchant is low.
• The free preview is limited to 10 items, and the proxy input is not applied by the current build.

Legal and Compliance

This Actor is an independent tool and is not affiliated with, endorsed by or sponsored by Feefo. It reads publicly available review and rating data for research, analytics and reputation monitoring. Feefo's terms, merchant review policies and applicable privacy law still apply.

Reviews can contain personal data, opinions and occasional abusive or sensitive content. Establish a lawful basis for processing, limit retention, and avoid republishing customer names or review text out of context. Do not use the data to make automated decisions about individuals or to misrepresent a merchant's official rating.

SEO Keywords

Feefo scraper, Feefo reviews, Feefo review data, Feefo API alternative, customer reviews scraper, merchant ratings, review sentiment data, Feefo dataset, Feefo ratings, product reviews, service reviews, customer feedback data, review monitoring, Feefo export, review analytics, merchant reputation, Feefo summary, review API, customer experience data, Feefo merchant reviews