Influencer Discovery - Find Creators Across Instagram, TikTok, YouTube, LinkedIn & Twitter

Discover influencers and content creators across 5 major platforms. Search by niche, hashtags, keywords, location, and engagement metrics. Filter by follower count tiers (nano to mega), minimum engagement rate, and verified status. Extract contact info from bios. Build targeted influencer lists for brand partnerships, campaign planning, and competitive analysis.

Features

• Multi-Platform Search - Instagram, TikTok, YouTube, LinkedIn, Twitter
• Niche Targeting - Find influencers by industry (fitness, tech, beauty, food, travel, fashion, gaming, business)
• Hashtag Discovery - Search by hashtags or let actor auto-generate from niches
• Keyword Search - Find creators by bio keywords
• Location Filtering - Target creators by city, region, or country
• Tier Filtering - Nano, micro, mid, macro, or mega influencers
• Engagement Analysis - Filter by minimum engagement rate
• Verified Filtering - Option to target only verified accounts
• Contact Extraction - Extract emails and websites from bios
• Discovery Scoring - Algorithm scores creators by relevance and quality
• Webhook Support - Async delivery for automation pipelines
• Demo Mode - Test with sample data before going live

Who Should Use This Actor?

Brand Marketing Managers

Find influencers aligned with your brand values and target audience. Build lists of potential partners for product launches and awareness campaigns.

Influencer Marketing Agencies

Scale influencer discovery for multiple clients. Build categorized databases of creators across niches and platforms.

PR & Communications Teams

Identify thought leaders and content creators for media outreach. Find voices that can amplify brand messages authentically.

E-Commerce Brands

Discover product reviewers and lifestyle creators who can showcase products to engaged audiences. Focus on micro-influencers for higher conversion rates.

Talent Agencies & Management

Scout emerging creators before they hit mainstream. Identify rising stars with strong engagement metrics.

Competitive Intelligence Teams

Monitor which influencers competitors are working with. Identify partnership opportunities in your market.

Quick Start

Demo Mode (Free Test)

{
  "demoMode": true
}

Discover Fitness Influencers on Instagram

{
  "platforms": ["instagram"],
  "niches": ["fitness", "wellness"],
  "influencerTiers": ["micro", "mid"],
  "minEngagementRate": 3.0,
  "maxResults": 50,
  "demoMode": false
}

Multi-Platform Tech Influencers

{
  "platforms": ["instagram", "tiktok", "youtube", "linkedin"],
  "niches": ["tech", "business"],
  "influencerTiers": ["micro", "mid", "macro"],
  "minEngagementRate": 2.0,
  "keywords": ["startup", "SaaS", "entrepreneur"],
  "maxResults": 100,
  "demoMode": false
}

Location-Based Discovery

{
  "platforms": ["instagram", "tiktok"],
  "niches": ["food", "travel"],
  "locations": ["Los Angeles", "New York", "Miami"],
  "influencerTiers": ["micro"],
  "minEngagementRate": 4.0,
  "maxResults": 50,
  "demoMode": false
}

Verified Macro Influencers Only

{
  "platforms": ["instagram", "youtube"],
  "niches": ["beauty", "fashion"],
  "influencerTiers": ["macro", "mega"],
  "verifiedOnly": true,
  "maxResults": 25,
  "demoMode": false
}

Input Parameters

Parameter	Type	Default	Description
platforms	array	["instagram"]	Platforms to search: instagram, tiktok, youtube, linkedin, twitter
niches	array	-	Target industries: fitness, tech, beauty, food, travel, fashion, gaming, business
hashtags	array	-	Hashtags to search (auto-generated from niches if empty)
keywords	array	-	Keywords to search in bios
locations	array	-	Target locations (cities, countries)
followerRange	object	{min: 1000, max: 1000000}	Min/max follower count
influencerTiers	array	["micro", "mid"]	Tiers: nano, micro, mid, macro, mega
minEngagementRate	number	2.0	Minimum engagement rate (%)
verifiedOnly	boolean	false	Only include verified accounts
includeContactInfo	boolean	true	Extract contact info from bios
maxResults	number	50	Max influencers per platform
demoMode	boolean	true	Return sample data for testing
webhookUrl	string	-	Webhook URL for results delivery

Influencer Tiers

Tier	Follower Range	Typical Use
Nano	1K - 10K	Hyper-niche, high engagement, low cost
Micro	10K - 100K	Strong engagement, authentic reach
Mid	100K - 500K	Balanced reach and engagement
Macro	500K - 1M	Broad reach, brand awareness
Mega	1M+	Celebrity-level, massive reach

Supported Niches

fitness, wellness, tech, business, beauty, fashion, food, travel, gaming, lifestyle, parenting, home, finance, education, entertainment, sports, music, art, photography, diy

Output Format

{
  "username": "fitness_guru_jane",
  "platform": "instagram",
  "displayName": "Jane Smith | Fitness Coach",
  "profileUrl": "https://instagram.com/fitness_guru_jane",
  "profilePicture": "https://...",
  "followers": 85000,
  "following": 1200,
  "posts": 450,
  "engagementRate": 4.2,
  "tier": "micro",
  "bio": "Certified Personal Trainer | Online Coaching | DM for collabs | jane@fitcoach.com",
  "contact": {
    "email": "jane@fitcoach.com",
    "website": "https://janesfitness.com"
  },
  "verified": false,
  "businessAccount": true,
  "niche": "fitness",
  "topHashtags": ["#fitness", "#workout", "#healthylifestyle"],
  "recentEngagement": {
    "averageLikes": 3200,
    "averageComments": 180,
    "averageViews": null
  },
  "contentTypes": ["photos", "reels", "stories"],
  "discoveryScore": 87,
  "discoveredAt": "2026-01-28T10:30:00.000Z"
}

Discovery Score Ranges

Score	Rating	Meaning
90-100	Excellent	High engagement, active posting, relevant niche
70-89	Good	Solid engagement, consistent content
50-69	Fair	Average engagement or less active
0-49	Low	Below-average metrics or limited activity

Pricing (Pay-Per-Event)

Event	Description	Price
platform_searched	Per platform searched (base fee)	$0.10
influencer_discovered	Per influencer found with profile data	$0.02

Example costs:

• 50 influencers on Instagram: $0.10 + (50 x $0.02) = $1.10
• 100 influencers across 3 platforms: (3 x $0.10) + (100 x $0.02) = $2.30
• 200 influencers across 5 platforms: (5 x $0.10) + (200 x $0.02) = $4.50
• Demo mode: $0.00

Common Scenarios

Scenario 1: Product Launch Campaign

{
  "platforms": ["instagram", "tiktok"],
  "niches": ["beauty", "fashion"],
  "influencerTiers": ["micro", "mid"],
  "minEngagementRate": 3.5,
  "locations": ["United States"],
  "maxResults": 100,
  "includeContactInfo": true,
  "webhookUrl": "https://hooks.zapier.com/...",
  "demoMode": false
}

Find beauty and fashion micro-influencers in the US for a product launch campaign.

Scenario 2: B2B Thought Leader Discovery

{
  "platforms": ["linkedin", "twitter"],
  "niches": ["tech", "business"],
  "keywords": ["SaaS", "B2B", "founder", "CTO"],
  "influencerTiers": ["micro", "mid", "macro"],
  "minEngagementRate": 2.0,
  "maxResults": 50,
  "demoMode": false
}

Discover tech thought leaders and executives for B2B marketing partnerships.

Scenario 3: Local Food Influencer Outreach

{
  "platforms": ["instagram", "tiktok"],
  "niches": ["food"],
  "locations": ["Chicago", "Illinois"],
  "influencerTiers": ["nano", "micro"],
  "minEngagementRate": 4.0,
  "maxResults": 30,
  "demoMode": false
}

Find local food influencers in Chicago for restaurant partnerships.

Webhook & Automation Integration

Zapier / Make.com / n8n

1. Create a webhook trigger in your automation platform
2. Copy the webhook URL to webhookUrl
3. Route discovered influencers to CRM, spreadsheets, or outreach tools

Popular automations:

• Influencer list -> Google Sheets (campaign database)
• High-score creators -> HubSpot (outreach list)
• Contacts extracted -> Outreach tool (email sequences)
• Discovery results -> Slack (team notifications)

Apify Scheduled Runs

Schedule weekly discovery to find emerging creators in your niches.

FAQ

Q: What engagement rate should I target?

A: Industry average is 2-3%. Micro-influencers often have 3-6%. Set minEngagementRate to 3.0+ for quality partnerships.

Q: Which tier is best for conversions?

A: Micro-influencers (10K-100K) typically have higher engagement and conversion rates than macro/mega influencers at lower cost.

Q: Can I search by specific hashtags?

A: Yes. Provide hashtags in the hashtags array. If empty, the actor auto-generates relevant hashtags from your niches.

Q: How is the discovery score calculated?

A: Score combines engagement rate, posting frequency, follower quality signals, and niche relevance. Higher scores indicate better partnership potential.

Q: How fresh is the data?

A: Data is collected in real-time during each run. For up-to-date metrics, run the actor regularly.

Common Problems & Solutions

"No influencers found"

• Broaden your search criteria (add more niches or platforms)
• Lower minEngagementRate threshold
• Expand followerRange limits

Low engagement rates in results

• Increase minEngagementRate parameter
• Try different niches with more engaged communities
• Focus on nano/micro tiers (higher engagement)

Missing contact information

• Not all influencers list contact info in bios
• Business accounts more likely to have contact info
• Check website field for contact pages

"Demo data showing"

• Set demoMode: false - no external API keys required for basic discovery

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Built by John Rippy | Actor Arsenal