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STR Market Intelligence: Airbnb Yield, Occupancy Score

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STR Market Intelligence: Airbnb Yield, Occupancy Score

STR Market Intelligence: Airbnb Yield, Occupancy Score

#1: Broken Bow OK — 19.9% yield, 76% occupancy, no permit. Ranks 20 US STR markets by yield, ADR, occupancy, regulatory risk, Investment Score (1-10). Flags restricted markets (Denver, Asheville: owner-occupancy required). MCP-native. Live Airbnb data.

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Short-Term Rental Market Intelligence MCP

Airbnb/VRBO ADR, occupancy, RevPAR, STR investment scores, regulatory risk, and LTR vs. STR revenue comparisons across the top US vacation rental markets.

Built for real estate investors, STR operators, and AI agents evaluating short-term rental opportunities. Returns 30 standardized fields per market including seasonality windows, competition levels, regulatory risk by state, and a composite STR Investment Score (1–10).


What It Returns

FieldDescription
market_idUnique market identifier (STR001–STR020)
cityCity name
stateTwo-letter state code
state_fullFull state name
market_typeMarket category (Mountain Vacation, Theme Park, Gulf Coast Beach, etc.)
avg_daily_rateAverage nightly rate across all active STR listings ($)
avg_occupancy_pctAverage annual occupancy percentage (0–100)
avg_monthly_revenueAverage gross monthly STR revenue ($)
avg_annual_revenueAverage gross annual STR revenue ($)
revparRevenue Per Available Room Night (ADR × Occupancy)
active_listingsNumber of active STR listings in the market
median_home_priceMedian home purchase price ($)
long_term_monthly_rentEquivalent LTR monthly rent for comparable property ($)
str_vs_ltr_premium_pctSTR revenue premium over LTR rent (%)
gross_str_yield_pctAnnual STR revenue ÷ Purchase price × 100 (%)
str_investment_scoreComposite STR investment score (1–10, higher = better)
regulatory_riskState-level STR regulatory risk: Low / Moderate / High / Very High
str_allowedWhether STRs are permitted in this market (true/false)
permit_requiredWhether an STR operating permit is required (true/false)
owner_occupancy_requiredWhether owner must occupy the property to rent (true/false)
peak_monthsHighest-demand months (e.g., "Jun–Aug, Nov–Dec")
shoulder_monthsModerate-demand months
low_monthsWeakest-demand months
top_amenitiesAmenities that drive bookings in this market
avg_star_ratingAverage guest rating across market listings (1–5)
superhosts_pctPercentage of listings held by Airbnb Superhosts
competition_levelMarket saturation: Low / Moderate / High / Very High
yoy_revenue_growth_pctYear-over-year revenue trend (%) — negative = contracting
break_even_occupancy_pctOccupancy % needed to cover mortgage + operating costs
notesAnalyst notes: regulatory warnings, demand drivers, key risks

STR Investment Score (1–10)

The score is a composite of three factors:

FactorPoints
Occupancy ≥ 75%+3
Occupancy ≥ 65%+2
Occupancy ≥ 55%+1
ADR ≥ $300+3
ADR ≥ $200+2
ADR ≥ $150+1
State regulation = Low+2
State regulation = Moderate+1
State regulation = High0
State regulation = Very High−2

Score is clamped to 1–10. A score of 8–10 indicates exceptional STR potential; 5–7 is viable; 1–4 means high risk or compressed yields.


Regulatory Risk by State

Risk LevelStates
LowTN, FL, TX (most markets), SC, GA (most), MO, AL, AR, OK, KS, MS, ND, SD, WY, MT, ID, NV (most), UT (most)
ModerateGA, CO (some), NC (some), AZ, NM, VA, MD, OH, IN, MI, WI, MN, IA, NE, KY, WV
HighCA (most markets), NY, WA, OR, IL, MA, NJ, CT, RI, NH, VT, ME, DE, HI, Nashville TN
Very HighNYC, SF, LA, Denver CO, Honolulu HI, New Orleans (French Quarter)

⚠️ Always verify local ordinances — city-level rules often supersede state-level risk ratings. Asheville NC and Denver CO require owner-occupancy for STR permits.


Input Parameters

ParameterTypeRequiredDescription
citystringNoFilter by city name (partial match, case-insensitive)
statestringNoFilter by state code (e.g., "TN", "FL")
market_typestringNoFilter by market category (e.g., "Mountain Vacation")
str_investment_score_minintegerNoMinimum STR investment score (1–10)
regulatory_risk_maxstringNoMaximum regulatory risk to include: "Low", "Moderate", "High", "Very High"
gross_str_yield_min_pctnumberNoMinimum gross STR yield percentage
avg_monthly_revenue_minnumberNoMinimum average monthly STR revenue ($)
sort_bystringNoSort field: str_investment_score (default), avg_monthly_revenue, gross_str_yield_pct
limitintegerNoMaximum results to return (default: 20)

All sort orders are descending (best first).


Example Inputs

Find the safest high-yield STR markets:

{
"str_investment_score_min": 8,
"regulatory_risk_max": "Low",
"sort_by": "gross_str_yield_pct",
"limit": 10
}

Tennessee mountain cabin markets only:

{
"state": "TN",
"market_type": "Mountain Vacation"
}

High-revenue markets above $6K/month:

{
"avg_monthly_revenue_min": 6000,
"sort_by": "avg_monthly_revenue",
"limit": 10
}

Specific market deep-dive:

{
"city": "Gatlinburg",
"state": "TN"
}

Example Output

{
"market_id": "STR020",
"city": "Broken Bow",
"state": "OK",
"state_full": "Oklahoma",
"market_type": "Cabin & Nature Escape",
"avg_daily_rate": 228,
"avg_occupancy_pct": 76,
"avg_monthly_revenue": 5212,
"avg_annual_revenue": 62544,
"revpar": 173,
"active_listings": 2840,
"median_home_price": 315000,
"long_term_monthly_rent": 1200,
"str_vs_ltr_premium_pct": 334,
"gross_str_yield_pct": 19.9,
"str_investment_score": 10,
"regulatory_risk": "Low",
"str_allowed": true,
"permit_required": false,
"owner_occupancy_required": false,
"peak_months": "Mar-May, Sep-Nov, holiday weekends",
"shoulder_months": "Jun-Aug, Jan-Feb",
"low_months": "None — consistent demand",
"top_amenities": "Hot tub, fire pit, creek access, game room, dog friendly, kayaks, privacy",
"avg_star_rating": 4.83,
"superhosts_pct": 52,
"competition_level": "Low",
"yoy_revenue_growth_pct": 8.4,
"break_even_occupancy_pct": 24,
"notes": "Hidden gem: highest yield in dataset; no permit required; low competition; strong year-round demand"
}

Top 5 Markets by STR Investment Score

RankMarketScoreYieldADROcc%Reg. Risk
1Broken Bow, OK1019.9%$22876%Low
2Gatlinburg, TN917.1%$24874%Low
3Pigeon Forge, TN913.3%$21872%Low
4Sedona, AZ812.5%$38870%Low
5New Orleans, LA816.5%$18872%High
5Savannah, GA813.9%$19868%Moderate
5Branson, MO815.8%$16864%Low
5Gulf Shores, AL814.5%$23866%Low

Data Sources

  • Inside Airbnb — public listing data for enabled cities (data.insideairbnb.com)
  • AirDNA — market-level ADR and occupancy benchmarks (public reports)
  • Rabbu — STR revenue estimates by market (public data)
  • STR industry reports (2025–2026) — curated fallback database
  • State STR regulatory databases — legislative tracker for permit requirements

Pricing

Pay-per-event (PPE). Each market record returned = 1 event.

VolumePrice
1–100 records$0.005/record
100–1,000 records$0.003/record
1,000+ records$0.002/record

Full 20-market database costs less than $0.10.


Use Cases

  • STR investment screening — filter by score, yield, and regulatory risk before underwriting a deal
  • Market comparison — compare ADR/occupancy across comparable vacation markets
  • AI agent integration — feed STR data into LLM workflows for property acquisition analysis
  • Regulatory risk triage — identify markets where owner-occupancy or permit requirements apply
  • LTR vs. STR decision — use str_vs_ltr_premium_pct to quantify the STR arbitrage opportunity

  • ../real-estate-intelligence-mcp/ — Property listings, deal scoring, and investment metrics
  • ../rentcast-market-mcp/ — Long-term rental estimates, vacancy rates, and comparables