🧠 Google Maps AI Review Analyzer – Sentiment & Insights

Stop reading reviews one by one. Paste any Google Maps URL and get a complete AI-powered breakdown — sentiment, key strengths, top complaints, and insights specific to the business type — in minutes.

Works for restaurants, clinics, hotels, gyms, salons, and any business on Google Maps.

What you get

Field	Description
overallSentiment	Positive / negative / mixed with score
keyStrengths	What customers consistently praise
commonComplaints	Recurring issues worth fixing
parameterInsights	Sector-specific analysis (e.g. food quality, wait time, bedside manner)
representativeQuotes	Best quotes that capture the mood
averageRating	Computed across all analyzed reviews

Why sector-specific matters

Generic sentiment tools treat a dental clinic the same as a pizza place. This actor detects the business type and adjusts what it looks for:

• Restaurant → food quality, atmosphere, service speed, value
• Clinic / Hospital → wait time, staff manner, cleanliness, outcome
• Hotel → room quality, check-in, location, breakfast
• Gym / Salon → equipment, staff expertise, pricing, booking

Input

Field	Type	Required	Default	Description
startUrls	array	Yes*	—	Google Maps place URLs
placeIds	array	Yes*	—	Google Maps place IDs (e.g. ChIJ...)
maxReviews	integer	No	100	Reviews to analyze per place (1–1000)
language	string	No	en	Output language
openRouterApiKey	string	No	—	Your OpenRouter key (optional)

*Provide startUrls or placeIds — at least one required.

Example

Input:

{
  "startUrls": [{ "url": "https://www.google.com/maps/place/Chaayos+Cafe" }],
  "maxReviews": 50
}

Output:

{
  "placeTitle": "Chaayos Cafe",
  "categoryName": "Cafe",
  "summary": {
    "overallSentiment": "positive",
    "averageRating": 4.3,
    "keyStrengths": ["Chai variety", "Cozy atmosphere", "Friendly staff"],
    "commonComplaints": ["Long wait times", "Overpriced snacks"],
    "parameterInsights": {
      "food_quality": "Highly rated, especially the chai",
      "service": "Staff praised but understaffed during peak hours",
      "atmosphere": "Consistently described as warm and cozy",
      "value": "Mixed — regulars accept pricing, first-timers find it steep"
    }
  },
  "reviewsAnalyzed": 50
}

Use cases

• Reputation management — Understand exactly what customers love and hate about your business
• Competitor research — Run it on competitor locations to find their weak spots
• Market research — Analyze 10+ locations in a category to spot industry-wide patterns
• Agency reporting — Deliver structured AI insights to clients instead of raw review dumps

Tips

• Start with maxReviews: 30–50 for a quick test run
• Pass multiple URLs in one run — you only pay the actor start cost once
• Use language to get summaries in your client's language
• Set a spending limit in Apify Console before large runs