Facebook URL to ID — Rich Metadata Extractor

Convert any Facebook URL into its numeric ID — instantly. Pages, groups, profiles, events, posts, videos, reels. Paste a link, get the ID plus a full metadata snapshot: name, followers, likes, verified badge, category, website, and more.

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What it does

Facebook's numeric IDs are the foundation of every API call, ad campaign, and analytics integration. This tool resolves any Facebook URL — no matter the format — into the clean numeric ID your workflow needs, along with rich profile data pulled in the same request.

Built for:

• Developers — get page/profile IDs for Facebook Graph API calls without digging through source code
• Advertisers & media buyers — identify page IDs for custom audience targeting and ad placement
• Marketers & analysts — enrich your contact lists with follower counts, categories, and verified status
• Lead generation — check if a business page is actively running ads with one click
• Data teams — bulk-convert thousands of Facebook URLs in a single run

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Supported URL types

Type	Example
Pages	facebook.com/nike
Profiles	facebook.com/profile.php?id=4
Groups	facebook.com/groups/123456789
Events	facebook.com/events/987654321
Posts	facebook.com/permalink.php?story_fbid=...
Videos & Reels	facebook.com/watch/?v=...
Short links	fb.me/..., fb.watch/...
Mobile URLs	m.facebook.com/...

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Output fields

Every result includes:

Field	Description
facebookId	Numeric Facebook ID
entityType	Type: page, group, profile, event, post, video
name	Page or profile name
username	Vanity username (e.g. nike)
isVerified	Blue verified badge
likesCount	Total likes
followersCount	Total followers
category	Page category (e.g. "Sportswear Store")
description	Page description or bio
website	Linked website URL
profilePictureUrl	Profile image URL
coverPhotoUrl	Cover photo URL
hasActiveAds	Whether the page is running ads right now (optional)
status	success, partial, or failed

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Example output

{
  "url": "https://www.facebook.com/nike",
  "facebookId": "15087023444",
  "entityType": "page",
  "status": "success",
  "page": {
    "name": "Nike",
    "username": "nikerunning",
    "isVerified": true,
    "category": "Sportswear Store",
    "likesCount": 39651856,
    "description": "Just Do It.",
    "profilePictureUrl": "https://lookaside.fbsbx.com/...",
    "coverPhotoUrl": "https://lookaside.fbsbx.com/...",
    "hasActiveAds": true
  }
}

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Input options

Field	Description	Default
fbUrls	List of Facebook URLs to process	(required)
extractMetadata	Return name, followers, category, photos alongside the ID	true
checkAdsLibrary	Check if each page is currently running active ads	false
maxConcurrency	Parallel requests for bulk processing (max 50)	5

Example input

{
  "fbUrls": [
    { "url": "https://www.facebook.com/google" },
    { "url": "https://www.facebook.com/NASA" },
    { "url": "https://www.facebook.com/cocacola" }
  ],
  "extractMetadata": true,
  "checkAdsLibrary": true
}

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Pricing

$0.01 per result — that's $10 per 1,000 URLs processed.

Fast runs, minimal compute. A batch of 1,000 URLs typically completes in under 5 minutes.

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Integrations

Export results as JSON, CSV, or Excel. Plug into your stack via:

• Apify API
• Webhooks
• Make (Integromat), n8n, Zapier

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FAQ

Does it work for private profiles and closed groups? The numeric ID is extracted instantly from the URL for events, groups, posts, and any URL containing a numeric ID — no login needed. For public pages, full metadata is returned. Private content returns the ID with a partial status.

Can I process thousands of URLs at once? Yes — paste as many URLs as you need. Use maxConcurrency to control speed.

What is checkAdsLibrary useful for? It tells you whether a Facebook page is actively running paid ads right now. Useful for lead scoring: pages spending on ads are typically active businesses with real budgets.

Do I need a proxy? Not required for most public pages and any URL with a numeric ID. Residential proxy is recommended for high-volume bulk runs.