LinkedIn Ad Library Scraper — B2B Competitor Ad Spy

LinkedIn Ad Library Scraper extracts B2B ads from LinkedIn's official public Ad Library — the only DSA-mandated public source of B2B competitor advertising. Search by company (advertiser) or keyword, optionally enrich each ad with DSA premium data (impressions per country, total impressions, targeting filters). No login, no cookies, no Chromium — pure HTTP, ~7 seconds per query.

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What can LinkedIn Ad Library Scraper do?

• 🏢 Search by advertiser company (e.g. Salesforce, HubSpot, Microsoft)
• 🔍 Search by keyword — find ads containing a specific phrase in their copy
• 🌍 Filter by countries — ISO 2-letter codes, multi-select supported
• 📅 Date range — last month / 3 months / 6 months / year / all time
• 🎬 All ad formats — Sponsored Status Updates, Sponsored Videos, Sponsored InMails, Native Documents
• 📊 DSA enrichment (opt-in) — total impressions, impressions per country, targeting filters (language, location)
• ⚡ Pure HTTP — no browser, no cookies, no auth. 24 ads in ~7s at 512 MB.

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What data can you extract from LinkedIn Ads?

Field	Description
ad_id	LinkedIn's internal ad ID
advertiser_name	Company name running the ad
advertiser_logo	Company logo URL
creative_type	SPONSORED_STATUS_UPDATE, SPONSORED_VIDEO, SPONSORED_INMAILS, SPONSORED_UPDATE_NATIVE_DOCUMENT, FOLLOW_COMPANY_V2
headline	Ad headline / primary copy
ad_text	Full body text of the ad
image_url	Creative image URL (when applicable)
detail_url	Direct link to the ad's transparency page
impressions_by_country	(with enrichDetails) Per-country impression %, DSA-compliant
total_impressions	(with enrichDetails) Estimated total impressions

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How to spy on LinkedIn ads

1. Create a free Apify account — no credit card required
2. Open LinkedIn Ad Library Scraper in Apify Store
3. Enter a company name in accountOwner (e.g. Salesforce) — or a keyword
4. Pick countries (optional) and a date range (default: last year)
5. Click Start — ads stream in within seconds
6. Optionally enable enrichDetails to add DSA impressions + targeting

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How much does it cost to spy on LinkedIn ads?

$0.002 per ad ($2 per 1,000 ads). HTTP-only — no Chromium, no proxy, no surprise compute charges.

Run size	Ads	Apify cost	Time
Quick test	5	~$0.01	~7s
Per query	24	~$0.05	~7s
10 companies	240	~$0.48	~1min
With DSA enrichment (24 ads)	24	~$0.05	~30s

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Input parameters

Parameter	Type	Required	Default	Description
accountOwner	string	❌*	—	Company name to search (e.g. Salesforce)
keyword	string	❌*	—	Keyword to find in ad copy
countries	array	❌	[]	ISO 2-letter codes (e.g. ["US","GB","FR"])
dateOption	string	❌	last-year	last-month, last-3-months, last-6-months, last-year, all-time
maxResults	integer	❌	24	Cap per query (LinkedIn serves ~24 ads per anonymous query)
enrichDetails	boolean	❌	false	Fetch DSA detail page per ad: impressions per country + targeting
useResidentialProxy	boolean	❌	false	Enable only if you hit rate limits on large runs

*Provide at least one of accountOwner or keyword.

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Output example

{
  "ad_id": "998775576",
  "advertiser_name": "Salesforce",
  "advertiser_logo": "https://media.licdn.com/dms/image/.../salesforce_logo.png",
  "creative_type": "SPONSORED_UPDATE_NATIVE_DOCUMENT",
  "headline": "A future-ready CRM needs continuous evolution.",
  "ad_text": "A future-ready CRM needs continuous evolution. Avanza's managed services keep your Salesforce…",
  "image_url": "https://media.licdn.com/.../ad-creative.jpg",
  "detail_url": "https://www.linkedin.com/ad-library/detail/998775576",
  "impressions_by_country": [
    { "country": "United States", "percent": "65%" },
    { "country": "United Kingdom", "percent": "12%" }
  ],
  "total_impressions": null
}

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Use cases

• B2B competitor ad spy — see every LinkedIn ad your competitors are running
• Agency reporting — track competitor B2B ad strategies over time
• Sales intelligence — discover what messaging high-growth B2B brands use
• DSA compliance research — pull the official transparency record for any advertiser
• Creative inspiration — browse a curated feed of polished B2B ad copy

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Use the actor via API

Python:

import requests

run = requests.post(
    "https://api.apify.com/v2/acts/dltik~linkedin-ad-library/runs",
    headers={"Authorization": "Bearer YOUR_APIFY_TOKEN"},
    json={
        "accountOwner": "Salesforce",
        "countries": ["US"],
        "dateOption": "last-year",
        "enrichDetails": True
    }
).json()
print("Run started:", run["data"]["id"])

curl:

curl -X POST "https://api.apify.com/v2/acts/dltik~linkedin-ad-library/runs" \
  -H "Authorization: Bearer YOUR_APIFY_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{"accountOwner":"Salesforce","countries":["US"],"enrichDetails":true}'

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FAQ

Do I need a LinkedIn account or session cookie? No. LinkedIn's Ad Library is a public DSA transparency tool — the scraper hits it cold without any auth or cookies.

Why does it return at most 24 ads per query? LinkedIn's public Ad Library serves about 24 ads per search; deeper pagination relies on an in-page XHR that isn't exposed publicly. To broaden coverage, stack multiple queries (different companies, keywords, countries, date ranges) — each one is a separate run.

What does the DSA enrichment add? For each ad, the actor fetches the detail page and parses the EU DSA-mandated transparency fields: total impressions, impressions per country, and targeting filters (language, location). Premium B2B intelligence you can't get from the list view alone.

Does it need a proxy? No, datacenter IPs work fine for the public Ad Library. The residential-proxy toggle is only for very large or repeated runs.

Is this only B2B ads? LinkedIn's audience is overwhelmingly professional / B2B — most ads in the library are B2B (SaaS, agencies, consulting, recruitment, enterprise software). That's exactly the differentiator vs Facebook or Google ad libraries.

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Connect with Make, Zapier & n8n

This actor integrates with any automation platform via the Apify API.

Make (Integromat)

1. Add an Apify module in your Make scenario
2. Select Run Actor → choose this actor
3. Configure the input (paste your JSON)
4. Add a Get Dataset Items module to retrieve results
5. Send ads to Google Sheets, HubSpot, Slack, or any downstream app

Zapier

1. Use the Apify integration on Zapier
2. Trigger: Actor Run Finished
3. Action: Get Dataset Items
4. Pipe results into your CRM, email tool, or spreadsheet

n8n

1. Add an HTTP Request node to call the Apify API
2. POST to https://api.apify.com/v2/acts/dltik~linkedin-ad-library/runs
3. Wait for completion, then fetch dataset items
4. Route results into any n8n node

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