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Instacart.com Product Details Scraper: Complete Product Data Extraction Tool

Introduction

Instacart stands as North America's leading grocery technology platform, offering same-day delivery from over 300 retailers and grocers. With its vast marketplace containing millions of products across categories from fresh produce to household essentials, Instacart represents a goldmine of valuable consumer data. The challenge many businesses, researchers, and analysts face is efficiently accessing and analyzing this wealth of product information at scale.

Manual data collection from Instacart's extensive catalog is time-consuming and impractical for comprehensive market analysis. Whether you're conducting competitive pricing research, tracking product availability, analyzing nutrition trends, or building price comparison tools, the Instacart Product Details Scraper provides an automated solution to extract structured data from product pages efficiently and accurately.

Overview of the Instacart Product Details Scraper

The Instacart Product Details Scraper is a powerful data extraction tool designed specifically to harvest comprehensive product information from Instacart.com product pages. This scraper handles the complex structure of Instacart's dynamic web pages, navigating through JavaScript-rendered content to extract detailed product specifications, pricing data, nutritional information, and availability status.

Built with enterprise-grade reliability, the scraper incorporates advanced anti-detection mechanisms and proxy rotation to ensure consistent data collection without triggering bot detection systems. The tool is optimized for bulk data extraction, making it ideal for businesses conducting market research, price monitoring, inventory analysis, or competitive intelligence gathering.

Target users include market researchers, e-commerce businesses, price comparison platforms, nutrition analysis companies, food industry analysts, and academic researchers studying consumer behavior and grocery market trends. The scraper's flexibility accommodates both small-scale research projects and large-enterprise data collection requirements.

Input and Output Format Details

Example url 1: https://www.instacart.com/products/16695070-healthy-choice-cafe-steamers-grilled-chicken-marinara-with-parmesan-9-5-oz

Example url 2: https://www.instacart.com/products/41997-stouffer-s-salisbury-steak-individual-frozen-meal-9-625-oz

Example url 3: https://www.instacart.com/products/42080-marie-callender-s-fettuccini-alfredo-with-chicken-and-broccoli-dinners-13-oz

Example Screenshot of product information page:

Input Format

The scraper accepts a JSON configuration specifying the product URLs to extract data from, along with proxy settings and retry parameters:

{
  "max_retries_per_url": 2, // Maximum waiting time when accessing the links you provided.
  "proxy": { // Add a proxy to ensure that during the data collection process, you are not detected as a bot.
    "useApifyProxy": true,
    "apifyProxyGroups": [
      "RESIDENTIAL" 
    ],
    "apifyProxyCountry": "SG" // You should choose an Country that coincides with the Country you want to collect data from
  },
  "urls": [ // Links to product information pages.
    "https://www.instacart.com/products/16695070-healthy-choice-cafe-steamers-grilled-chicken-marinara-with-parmesan-9-5-oz",
    "https://www.instacart.com/products/41997-stouffer-s-salisbury-steak-individual-frozen-meal-9-625-oz",
    "https://www.instacart.com/products/42080-marie-callender-s-fettuccini-alfredo-with-chicken-and-broccoli-dinners-13-oz"
  ]
}

Input Parameters Explained:

• max_retries_per_url: Controls the maximum number of retry attempts for failed requests, ensuring data reliability while managing processing time
• proxy configuration: Essential for avoiding bot detection and maintaining consistent access to Instacart's servers. Residential proxies provide the highest success rate
• urls: Array of specific Instacart product page URLs to be processed. Each URL should point to a complete product detail page

Output Format

You get the output from the Instacart.com Product Details Page Scraper stored in a tab. The following is an example of the Information Fields collected after running the Actor.

[ // List of product information
  {
  "landing_param": "16695070-healthy-choice-cafe-steamers-grilled-chicken-marinara-with-parmesan-9-5-oz",
  "name": "Healthy Choice Café Steamers Grilled Chicken Marinara With Parmesan, Frozen Meal",
  "brand_name": "Healthy Choice",
  "size": "9.5 oz",
  "searchable": true,
  "product_category_id": "4190",
  "product_category_name": "Frozen Pasta Meals",
  "unit_count": "1",
  "image": {
    "view_section": {
      "product_image": {
        "url": "https://d2lnr5mha7bycj.cloudfront.net/product-image/file/large_bf1e580b-8c6d-48ff-a845-54efeae65499.jpg",
        "__typename": "Image"
      },
      "__typename": "LandingResponseBackedProductImageSection"
    },
    "__typename": "LandingProductImage"
  },
  "product_info": {
    "details": "Enjoy satisfying and quick meals with Healthy Choice Café Steamers Grilled Chicken Marinara With Parmesan. This frozen meal combines grilled chicken breast with penne pasta and tender broccoli in a zesty marinara sauce for a delicious and convenient premade meal. Made with no preservatives, GLP-1 friendly, and containing 20 grams of protein, 4 grams of fiber and 280 calories, this tasty pasta dish provides a wholesome microwave meal full of flavor. Perfect for a quick lunch or dinner after a long day, keep this delicious ready-made meal in your freezer to always have healthy meals on hand. Healthy Choice never compromises on ingredients so you can taste the goodness in every bite.",
    "ingredients": "Cooked Pasta (water, Enriched Wheat Flour [durum Wheat Semolina, Niacin, Ferrous Sulfate {iron}, Thiamine Mononitrate, Riboflavin, Folic Acid], Soybean Oil), Cooked Chicken (chicken Breast, Water, Olive Oil, Contains 2% Or Less Of: Isolated Soy Protein Product [isolated Soy Protein, Modified Potato Starch, Corn Starch, Carrageenan, Soy Lecithin], Dextrose, Potassium Chloride, Salt, Sodium Phosphates, Flavoring)), Broccoli, Tomatoes In Puree (tomatoes, Tomato Puree), Water, Contains 2% Or Less Of: Tomato Paste, Parmesan Cheese (part Skim Milk, Cheese Culture, Salt, Enzymes), Onions, Sugar, Flavorings, Garlic, Salt, Modified Corn Starch, Olive Oil, Citric Acid.",
    "description": "One 9.5 oz Healthy Choice Cafe Steamers Grilled Chicken Marinara with Parmesan frozen meal, Featuring grilled chicken breast with penne pasta and broccoli in zesty marinara sauce, these frozen entrees provide an easy and healthy solution for delicious healthy frozen meals any day of the week, Made with quality ingredients and no preservatives, the frozen pasta meals offer a satisfying, healthy dinner with a flavor everyone will love, Perfect frozen dinner for those who value health and want an easy meal solution without compromising on flavor or quality, Microwave meal is ideal for lunch or quick meals at home, simply heat in the microwave 3 1/2 to 4 minutes and stir into sauce; keep frozen food in the freezer until ready to prepare",
    "directions": "Microwave Oven: 1. Microwave on high 4 to 5 minutes. No need to vent film. 2. Stir steamed food into sauce bowl. Careful, it's hot! 3. Check that food is cooked thoroughly. Enjoy! Do not use if film seal is broken. Cook only one at a time. Do not cook in conventional or toaster ovens. For Food Safety and Quality: Keep frozen. Do not thaw. Microwave directions developed with 1100-watt microwave ovens. Appliances vary. Adjust cooking times as needed. Food must be cooked thoroughly to 165 degrees F. Read and follow these cooking directions.\r\nKeep frozen; Must be cooked thoroughly.",
    "seasonality_description": null,
    "warnings": "Contains: milk, soy, wheat.",
    "seo_description": null,
    "view_section": {
      "meta_title_string": "Healthy Choice Café Steamers Grilled Chicken Marinara With Parmesan, Frozen Meal (9.5 oz) Delivery or Pickup Near Me - Instacart",
      "meta_description_string": "Get Healthy Choice Café Steamers Grilled Chicken Marinara With Parmesan, Frozen Meal delivered to you <b>in as fast as 1 hour</b> via Instacart or choose curbside or in-store pickup. Contactless delivery and your first delivery or pickup order is free! Start shopping online now with Instacart to get your favorite products on-demand.",
      "include_product_schema_variant": "true",
      "__typename": "LandingResponseBackedProductInfoSection"
    },
    "__typename": "LandingProductInfo"
  },
  "images": {
    "retailer_id": null,
    "fallback_enabled": false,
    "images": [
      {
        "conversion_safe": true,
        "view_section": {
          "retailer_product_image": {
            "template_url": "https://www.instacart.com/image-server/{width=}x{height=}/www.instacart.com/assets/domains/product-image/file/large_bf1e580b-8c6d-48ff-a845-54efeae65499.jpg",
            "__typename": "Image"
          },
          "__typename": "LandingResponseBackedRetailerProductImageSection"
        },
        "__typename": "LandingRetailerProductImage"
      },
      {
        "conversion_safe": true,
        "view_section": {
          "retailer_product_image": {
            "template_url": "https://www.instacart.com/image-server/{width=}x{height=}/www.instacart.com/assets/domains/product-image/file/large_13353ac2-420c-43c8-8929-e50c5ef00a02.jpg",
            "__typename": "Image"
          },
          "__typename": "LandingResponseBackedRetailerProductImageSection"
        },
        "__typename": "LandingRetailerProductImage"
      },
      {
        "conversion_safe": true,
        "view_section": {
          "retailer_product_image": {
            "template_url": "https://www.instacart.com/image-server/{width=}x{height=}/www.instacart.com/assets/domains/product-image/file/large_ce21dd05-cefd-4e61-9bb1-ce2607c5f37e.jpg",
            "__typename": "Image"
          },
          "__typename": "LandingResponseBackedRetailerProductImageSection"
        },
        "__typename": "LandingRetailerProductImage"
      },
      {
        "conversion_safe": true,
        "view_section": {
          "retailer_product_image": {
            "template_url": "https://www.instacart.com/image-server/{width=}x{height=}/www.instacart.com/assets/domains/product-image/file/large_9d16be0a-9de1-4a36-af35-736a9b8e44eb.jpg",
            "__typename": "Image"
          },
          "__typename": "LandingResponseBackedRetailerProductImageSection"
        },
        "__typename": "LandingRetailerProductImage"
      },
      {
        "conversion_safe": true,
        "view_section": {
          "retailer_product_image": {
            "template_url": "https://www.instacart.com/image-server/{width=}x{height=}/www.instacart.com/assets/domains/product-image/file/large_1a3f2e8a-795c-46ed-95fd-6e2f507584ae.jpg",
            "__typename": "Image"
          },
          "__typename": "LandingResponseBackedRetailerProductImageSection"
        },
        "__typename": "LandingRetailerProductImage"
      },
      {
        "conversion_safe": true,
        "view_section": {
          "retailer_product_image": {
            "template_url": "https://www.instacart.com/image-server/{width=}x{height=}/www.instacart.com/assets/domains/product-image/file/large_393125df-5990-4686-ad19-bb5d8bb64be0.jpg",
            "__typename": "Image"
          },
          "__typename": "LandingResponseBackedRetailerProductImageSection"
        },
        "__typename": "LandingRetailerProductImage"
      },
      {
        "conversion_safe": true,
        "view_section": {
          "retailer_product_image": {
            "template_url": "https://www.instacart.com/image-server/{width=}x{height=}/www.instacart.com/assets/domains/product-image/file/large_14c0c315-dc47-4cca-8955-2984baebda2e.jpg",
            "__typename": "Image"
          },
          "__typename": "LandingResponseBackedRetailerProductImageSection"
        },
        "__typename": "LandingRetailerProductImage"
      },
      {
        "conversion_safe": true,
        "view_section": {
          "retailer_product_image": {
            "template_url": "https://www.instacart.com/image-server/{width=}x{height=}/www.instacart.com/assets/domains/product-image/file/large_99c8a49d-0d56-44ff-9641-3fdba3e5e8c7.jpg",
            "__typename": "Image"
          },
          "__typename": "LandingResponseBackedRetailerProductImageSection"
        },
        "__typename": "LandingRetailerProductImage"
      }
    ],
    "__typename": "LandingRetailerProductImages"
  },
  "nutrition_info": {
    "nutritional_info": {
      "serving_size": "269.00 g",
      "calories": 280,
      "fat": 5,
      "servings_per_container": "1",
      "saturated_fat": 1.5,
      "trans_fat": 0,
      "polyunsaturated_fat": 1,
      "monounsaturated_fat": 2,
      "cholesterol": 35,
      "sodium": 550,
      "carbohydrate": 36,
      "sugars": 6,
      "fiber": 4,
      "protein": 21,
      "view_section": {
        "carbohydrate_pct_string": "13%",
        "carbohydrate_string": "Total Carbohydrate",
        "carbohydrate_value_string": "36g",
        "cholesterol_pct_string": "12%",
        "cholesterol_string": "Cholesterol",
        "cholesterol_value_string": "35mg",
        "disclaimer_string": "Percent Daily Values are based on a 2,000 calorie diet.",
        "fiber_pct_string": "14%",
        "fiber_string": "Dietary Fiber",
        "fiber_value_string": "4g",
        "monounsaturated_fat_string": "Monounsaturated Fat",
        "monounsaturated_fat_value_string": "2g",
        "polyunsaturated_fat_string": "Polyunsaturated Fat",
        "polyunsaturated_fat_value_string": "1g",
        "protein_string": "Protein",
        "protein_value_string": "21g",
        "saturated_fat_pct_string": "8%",
        "saturated_fat_string": "Saturated Fat",
        "saturated_fat_value_string": "1.5g",
        "sodium_pct_string": "24%",
        "sodium_string": "Sodium",
        "sodium_value_string": "550mg",
        "sugars_string": "Sugars",
        "sugars_value_string": "6g",
        "total_fat_pct_string": "6%",
        "total_fat_string": "Total Fat",
        "total_fat_value_string": "5g",
        "trans_fat_string": "Trans Fat",
        "trans_fat_value_string": "0g",
        "__typename": "ProductNutritionalInfoResponseBackedNutritionInfoSection"
      },
      "__typename": "ItemsNutritionInfo"
    },
    "__typename": "ItemsProductNutritionalInfo"
  },
  "price_info": [
    {
      "id": "items_50-16695070",
      "item_id": "items_50-16695070",
      "view_section": {
        "price_string": "$3.99",
        "full_price_string": "$5.99",
        "badge": {
          "action_label_string": null,
          "badge_variant": "sale",
          "offer_label_string": "33% off",
          "offer_sublabel_string": null,
          "offer_reference_string": null,
          "cpg_promotion_variant": null,
          "__typename": "ItemsResponseBackedItemPriceBadgeSection"
        },
        "tracking_properties": {
          "product_id": "16695070",
          "price_data_source": "legacy",
          "price": "$3.99",
          "item_tasks": [],
          "on_sale_ind": {
            "loyalty": false
          },
          "badge_type": "sale",
          "promotion_id": "",
          "promotion_event_name": "savings.client.viewport_viewable_item",
          "save_amount": "33% off",
          "promotion_type": null
        },
        "__typename": "ItemsResponseBackedItemPriceSection"
      },
      "__typename": "ItemsItemPrice"
    }
  ]
}, // ... Many other product details
]

The scraper delivers structured data in a comprehensive format covering all essential product attributes:

Core Output Fields:

• Landing Parameter: The original URL and access metadata, crucial for tracking data source and validation
• Name: Complete product name as displayed on Instacart, essential for product identification and catalog matching
• Brand Name: Manufacturer or brand information, vital for brand analysis and competitive research
• Size: Product size specifications (weight, volume, count), critical for unit pricing calculations and portion analysis
• Searchable: Boolean indicator of product searchability status, important for SEO and discoverability analysis
• Product Category ID: Numerical identifier for Instacart's internal categorization system, useful for systematic product organization
• Product Category Name: Human-readable category classification, essential for market segmentation and trend analysis
• Unit Count: Number of individual items in the package, crucial for bulk pricing analysis and consumer behavior studies
• Image: Primary product image URL, valuable for visual analysis and catalog creation
• Product Info: Detailed product descriptions, ingredients, and specifications, essential for comprehensive product analysis
• Images: Complete collection of product images, useful for visual merchandising research and product presentation analysis
• Nutrition Info: Comprehensive nutritional data including calories, macronutrients, and dietary information, critical for health and wellness research
• Price Info: Detailed pricing structure including base price, discounts, unit pricing, and promotional offers, fundamental for competitive pricing analysis

This structured output enables seamless integration with databases, analytics platforms, and business intelligence tools, facilitating immediate actionable insights from the extracted data.

How to Use the Scraper

Step 1: Prepare Your Input Start by collecting the specific Instacart product URLs you want to scrape. Ensure each URL points to a complete product detail page rather than category or search result pages.

Step 2: Configure Proxy Settings Set up residential proxy configuration to avoid detection. Choose proxy countries that align with your target market for accurate pricing and availability data.

Step 3: Set Retry Parameters Configure the retry mechanism based on your data accuracy requirements. Higher retry counts improve success rates but increase processing time.

Step 4: Execute and Monitor Run the scraper and monitor the extraction process. The tool provides real-time feedback on successful extractions and any encountered issues.

Best Practices:

• Implement reasonable delays between requests to maintain server stability
• Use residential proxies for consistent access
• Validate extracted data for completeness and accuracy
• Organize output data with proper timestamps for trend analysis
• Respect website terms of service and implement appropriate usage limits

Benefits and Applications

The Instacart Product Details Scraper delivers significant time savings compared to manual data collection, reducing hours of work to minutes of automated processing. This efficiency enables real-time market monitoring and competitive analysis that would be impossible through manual methods.

Practical Applications:

• Competitive Pricing Intelligence: Monitor competitor pricing strategies and promotional activities across grocery categories
• Market Research: Analyze product availability, consumer preferences, and market trends across different regions
• Inventory Analysis: Track product availability and stock levels for supply chain optimization
• Nutritional Research: Compile comprehensive nutritional databases for health and wellness applications
• Price Comparison Platforms: Power consumer-facing tools that help shoppers find the best deals across retailers

The business value extends beyond data collection to strategic decision-making, enabling companies to respond quickly to market changes, optimize pricing strategies, and identify emerging consumer trends in the rapidly evolving grocery delivery sector.

Conclusion

The Instacart Product Details Scraper represents a powerful solution for accessing and analyzing grocery market data at scale. By automating the complex process of data extraction from one of North America's largest grocery platforms, it enables businesses and researchers to gain valuable insights into consumer behavior, pricing trends, and market dynamics.

Whether you're conducting market research, building competitive intelligence, or developing consumer-facing tools, this scraper provides the foundation for data-driven decision making in the grocery and retail sectors. Start extracting valuable Instacart data today and unlock the insights hidden within this vast marketplace.

Related Actors

• Instacart.com Product Search Scraper: A specialized data extraction solution engineered to harvest comprehensive product information from Instacart.com's marketplace.

Your feedback

We are always working to improve Actors' performance. So, if you have any technical feedback about Instacart.com Product Details Scraper or simply found a bug, please create an issue on the Actor's Issues tab in Apify Console.