Instagram Reel Transcript & Script Extractor

Turn Instagram Reels into text. Paste reel links or usernames and get what was said in each reel, in its own language. Turn on Analyze reels to also get the script behind it: the hook, on-screen text with timestamps, beat-by-beat structure, call to action, format and topics.

Use it to study what works for a creator or a niche, to repurpose reels into posts and newsletters, to research competitors' content, or to feed reel scripts into your AI workflow.

Why use it

• Links or usernames. Transcribe single reels, or a creator's video posts in one go.
• Many languages. Whisper large-v3 turbo, about 100 languages. Tested on English and Hindi.
• No charge for reels without speech. Music-only reels come back with speech: false and are not billed as transcripts. Speech models like to invent a "Thank you." on music; the Actor double-checks before it says "no speech".
• Script analysis that also reads the screen. Works on music-only reels too, where the on-screen text is the whole script.
• No login, no cookies, no proxies to set up.

What you get

One row per reel.

Transcript: transcript, speech, language, duration, wordsPerMinute, and with Include timestamps also segments.

Reel data: url, username, postedAt, caption, hashtags, mentions, likes, comments. In username mode also likesVsCreatorMedian and isOutlier (3x the creator's median likes or more), and the sound: original audio or licensed music.

Analysis (with Analyze reels): hookSpoken, hookOnScreen, hookType, onScreenText, beats, cta, ctaType, contentFormat, topics, summary, takeaways, entities.

{
  "url": "https://www.instagram.com/reel/DdVSJYSuZoc/",
  "username": "recipeincaption",
  "postedAt": "2026-09-16T03:10:40Z",
  "duration": 30.4,
  "language": "en",
  "transcript": "Dinners You'll Actually Make, episode 57, Hot Honey Chicken Tenders with Buttermilk Ranch.",
  "likes": 213478,
  "hookSpoken": "Dinners you'll actually make, episode 57: Hot honey chicken tenders with buttermilk ranch.",
  "hookType": "bold_claim",
  "onScreenText": [
    {"t": 0.5, "text": "dinners you'll actually make"},
    {"t": 29, "text": "try the osta app :)"}
  ],
  "beats": [
    {"start": 0, "end": 4.8, "label": "Hook", "summary": "The creator introduces hot honey chicken tenders with buttermilk ranch."},
    {"start": 17.8, "end": 30, "label": "App Promotion", "summary": "The creator demonstrates how to save the recipe from social media into the Osta app."}
  ],
  "cta": "try the osta app :)",
  "contentFormat": "product_demo",
  "topics": ["recipe", "fried chicken", "hot honey", "recipe organizer", "mobile app"]
}

A real row from a test run, shortened.

How to use it

1. Paste reel links (instagram.com/reel/… or instagram.com/p/…), or usernames with Max reels per username.
2. Turn on Analyze reels if you need the script breakdown.
3. Run, then export to JSON, CSV or Excel, or connect via API, Make, Zapier or n8n.

Tip: sort a creator's reels by likesVsCreatorMedian to find the scripts that outperformed.

Pricing

Event	Price
Transcript, per reel with speech	$0.006
Analysis, per reel up to 2 minutes	$0.04 on paid Apify plans, $0.06 on the Free plan
Run start	$0.00005 per run

Not charged: reels without speech (as transcripts), failed reels, duplicates. Set Max reels in total for a hard cap; the Actor also stops before your maximum cost per run.

Good to know

• Public reels and profiles only. Private and age-restricted reels return an error row.
• No view counts; outliers are measured by likes.
• Username mode reads the profile's video posts in Instagram's order (pinned posts may come first), not the separate Reels tab. Tested up to 120 reels per profile.
• Reels longer than 2 minutes get a transcript but no analysis. From a carousel post, only the first video is processed.
• Every row has a status: ok, error with the reason, empty for a profile with no videos, or skipped when a limit was reached.
• Audio and video are processed by third-party AI models through OpenRouter (Whisper, OpenAI, Google Gemini). The Actor keeps nothing after the run except your dataset.

FAQ

Is it legal? The Actor reads only public content without logging in. Instagram's terms restrict automated collection, what creators say is their copyrighted content, and GDPR applies if you store personal data. You are responsible for how you use the data.

How fast is it? About 2 minutes for 8 reels with analysis in our tests.

Something missing or wrong? Open an issue with the reel link. We read every issue.

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Instagram is a trademark of Meta Platforms, Inc. This Actor is not affiliated with Meta.