Steam Store Page Auditor

Paste one or more Steam store page links and get an automated 12-point conversion audit for each page. Every audit comes with prioritized fixes and ready-to-paste rewrites.

Built for indie developers, publishers and marketers preparing a "Coming Soon" page, a demo, Next Fest or a launch.

What you get per page

• Score /100 + grade (A–F) across 12 weighted checks
• Top 3 issues to fix first, each with a concrete fix
• Findings + fixes for all 12 checks
  1. Capsule art tells the genre at a glance (AI vision)
  2. Capsule title is readable at small size (AI vision)
  3. Short description opens with a hook
  4. Short description is specific and the right length
  5. Trailer present and leads with gameplay
  6. Enough screenshots, gameplay first (AI vision on the first screenshots)
  7. About section is skimmable (hook up top, headers, GIFs)
  8. Features sell player experience, not just mechanics
  9. Tags are complete and specific (broad tags pushed down)
  10. Social proof (reviews, quotes, awards)
  11. Clear next step (release window, demo, wishlist ask)
  12. Reach (languages, platforms, controller)
• 3 ready-to-paste short descriptions (180–280 characters), 3 hook lines, and outcome-first rewrites of your feature bullets
• Missing-tag suggestions
• 5 comparable games: the most-reviewed games that share your top specific tags, with their short description, tags, review count and media counts
• reportMarkdown: the whole report as Markdown, ready to paste into a doc or Discord

Works for released and "Coming Soon" pages. Uses only public Steam store data. No Steam login or API key needed.

Input

Field	Type	Description
pages	array of strings (required)	Steam store URLs (https://store.steampowered.com/app/<appid>/...) or numeric appids. Max 50 per run.
includeComparables	boolean (default true)	Add the 5 most-reviewed games sharing your top specific tags.

{
  "pages": ["https://store.steampowered.com/app/1145360/Hades/", "413150"],
  "includeComparables": true
}

Output

One dataset item per page. The Overview view shows game, score, grade, summary, top issues and store link. Full fields:

Field	Description
appid, name, storeUrl	The audited page
totalScore, grade	0–100 score and A–F grade
summary	The biggest conversion problem and the first thing to change
topIssues	Titles of the 3 highest-impact issues
checks[]	id, title, score (0–10), status (good/warn/bad), finding, fix
shortDescriptionRewrites[], hooks[], featureBulletRewrites[]	Ready-to-paste copy (featureBulletRewrites items have before / after)
suggestedTags[]	Real Steam tags worth adding
comparables[], comparablesBasis	Comparable games and the tags used to find them
aiUsed, analyzedAt, reportMarkdown	Whether the AI pass ran, timestamp, full Markdown report
error	Only present if a page could not be audited (not charged)

Sample output (Hades, shortened)

{
  "appid": 1145360,
  "name": "Hades",
  "storeUrl": "https://store.steampowered.com/app/1145360/",
  "totalScore": 81,
  "grade": "B",
  "summary": "While the page leverages strong studio pedigree and striking isometric art, relying on previous game names in the short description misses an opportunity to sell the reactive narrative loop. Expanding the short description to emphasize that every death advances story and character relationships will better capture players outside Supergiant's existing fanbase.",
  "topIssues": [
    "Short description opens with a hook",
    "Short description is specific (genre + twist), right length",
    "About section is skimmable (hook up top, headers, GIFs)"
  ],
  "checks": [
    {
      "id": "capsule_genre",
      "title": "Capsule art tells the genre at a glance",
      "score": 8,
      "status": "good",
      "finding": "The capsule clearly communicates an action-oriented Greek mythology fantasy through Zagreus holding a glowing sword and wearing a laurel wreath, though the specific isometric rogue-like structure must be inferred from the weapon and action pose rather than explicitly seen.",
      "fix": "No structural change required, but a subtle visual framing showing an isometric dungeon environment behind Zagreus would clarify the exact perspective immediately."
    },
    "… 11 more"
  ],
  "shortDescriptionRewrites": [
    "Battle out of hell as the immortal Prince of the Underworld. Wield mythic weapons and combine dozens of Olympian Boons to forge thousands of unique builds in this fast-paced rogue-like dungeon crawler.",
    "…"
  ],
  "hooks": [
    "Defy the god of the dead and hack your way out of the Underworld.",
    "…"
  ],
  "featureBulletRewrites": [
    {
      "before": "The Olympians have your back! Meet Zeus, Athena, Poseidon, and many more, and choose from their dozens of powerful Boons that enhance your abilities. There are thousands of viable character builds to discover as you go.",
      "after": "Combine dozens of Olympian Boons to discover thousands of lethal, synergistic character builds every run."
    }
  ],
  "suggestedTags": [
    "Controller",
    "Fast-Paced",
    "Dark Fantasy",
    "Replay Value",
    "Character Customization"
  ],
  "comparables": [
    {
      "appid": 250900,
      "name": "The Binding of Isaac: Rebirth",
      "reviews": 463306,
      "positivePct": 97,
      "shortDescription": "The Binding of Isaac: Rebirth is a randomly generated action RPG shooter with heavy Rogue-like elements. Following Isaac on his journey players will find bizarre treasures that change Isaac’s form giving him super human abilities and enabling him to fight off droves of mysterious creatures, discover secrets and fight his way to safety.",
      "tags": [
        "Action Roguelike",
        "Roguelike",
        "Indie",
        "Replay Value",
        "Difficult",
        "Pixel Graphics",
        "Dungeon Crawler",
        "Great Soundtrack"
      ],
      "sharedTags": [
        "Action Roguelike",
        "Roguelike",
        "Indie",
        "Replay Value",
        "Difficult",
        "Dungeon Crawler",
        "Great Soundtrack",
        "Singleplayer"
      ],
      "screenshots": 12,
      "hasTrailer": true,
      "url": "https://store.steampowered.com/app/250900/"
    },
    "… 4 more"
  ],
  "comparablesBasis": [
    "Action Roguelike",
    "Roguelite"
  ],
  "aiUsed": true,
  "analyzedAt": "2026-10-17T06:25:54.020Z",
  "reportMarkdown": "# Hades: Steam page audit … (full report as Markdown)"
}

Pricing

Pay per event: $0.99 per page successfully audited (page-audit). Pages that fail (wrong appid, region-locked or hidden) are not charged. You can cap spending with the run's maximum charge setting.

Notes

• Fully automated software: rule-based checks plus an AI model (Google Gemini) for the visual and language checks. No person reviews your page.
• Typical run time is 15–60 seconds per page.
• Reports are suggestions; no specific wishlist or sales result is promised.
• Not affiliated with Valve Corporation. Steam is a trademark of Valve Corporation.