Local SEO Opportunity Finder

Find local businesses that show demand on Google Maps but may have weak online presence, website, reputation, or conversion signals — useful for local SEO and agency outreach.

This Actor searches Google Maps by location and business category, evaluates review/rating demand signals, checks website presence and optional website health, and exports prioritized local SEO opportunity leads.

Best for

• Local SEO agencies
• Web design agencies
• Local marketing consultants
• Lead generation teams
• Reputation management teams
• Service-business SaaS companies

What problem does it solve?

Local SEO agencies need prospects with a clear reason to buy. This Actor helps identify businesses where Google Maps demand exists, but online presence may still be weak.

Useful outreach angles include:

• Local SEO audit
• Google Business Profile optimization
• Website and landing-page improvements
• Review/reputation improvement
• Booking/contact conversion improvement

Signals this Actor looks for

• High Google review volume as demand proof
• Lower or moderate rating with enough reviews
• Weak or missing website signals
• Missing HTTPS or weak conversion cues
• No obvious contact/booking path
• Phone and website context for manual outreach

Example input

{
  "location": "Atlanta, GA",
  "businessCategory": "roofing contractor",
  "maxResults": 10,
  "checkWebsiteHealth": true,
  "includeWebsiteOpportunities": true,
  "includeReputationOpportunities": true,
  "maxRating": 4.4,
  "minReviewCount": 30,
  "includeModerateRatings": true,
  "minOpportunityScore": 40,
  "proxyConfiguration": {
    "useApifyProxy": false
  }
}

Output

{
  "businessName": "Example Roofing Co",
  "website": "https://example.com",
  "phone": "+1 555-555-5555",
  "rating": 4.2,
  "reviewCount": 221,
  "websiteOpportunityScore": 50,
  "reputationOpportunityScore": 75,
  "overallOpportunityScore": 82,
  "leadPriority": "A",
  "primaryOpportunity": "local_seo",
  "opportunityTypes": ["local_seo", "reputation_management"],
  "opportunityReasons": [
    "High review volume indicates local demand",
    "Rating leaves room for reputation improvement",
    "Website/contact cues may need improvement"
  ],
  "suggestedPitch": "Offer a local SEO audit covering Google Business Profile, reviews, website conversion, and competitor gaps."
}

Recommended searches

• roofing contractor in Atlanta, GA
• plumber in Chicago, IL
• dentist in Houston, TX
• med spa in Dallas, TX
• auto repair in Phoenix, AZ
• moving company in Los Angeles, CA
• chiropractor in Austin, TX

Practical workflow

1. Start with maxResults: 10–25.
2. Use minOpportunityScore: 40 for balanced lead volume.
3. Sort A/B leads first.
4. Segment outreach by primaryOpportunity.
5. Offer a quick local SEO audit with one visible gap from the output.

Notes and limitations

• Google Maps layout and anti-automation behavior may change.
• Website health checks inspect the listed homepage only.
• Phone numbers may be partially masked by Google.
• This Actor does not contact businesses automatically.
• Use exported leads in compliance with applicable laws, privacy rules, and platform terms.