Instagram Reel & Post Analytics by URL · All Metrics

Paste any Instagram post or Reel URL and get back every engagement metric in one structured result — views, likes, comments, shares, saves, and reposts. No more switching between posts manually or getting partial data. Works for images, carousels, Reels, and videos. No login required.

The Problem This Solves

Most Instagram analytics tools either require an account login, only return 2–3 metrics, or don't include saves, shares, or reposts at all. Finding all six core engagement metrics from a specific URL in one API call is surprisingly hard.

This actor solves that. Paste a URL, get 128 structured fields back — all six engagement metrics plus audio metadata, content flags, creator profile, and more.

The Six Metrics You Actually Need

Metric	Field	Notes
Views	metrics.play_count + metrics.ig_play_count	Two view count variants for Reels
Likes	metrics.like_count
Comments	metrics.comment_count
Shares	metrics.share_count	Times sent via DM
Saves	metrics.save_count	Times added to collections
Reposts	metrics.repost_count	Instagram's repost feature (added 2025)

Note on reposts: Instagram's repost count was added in summer 2025. Most scrapers still don't return it. This actor does.

Full Output — 128 Fields

Engagement (all 6 metrics)

metrics.play_count · metrics.ig_play_count · metrics.like_count
metrics.comment_count · metrics.share_count · metrics.save_count · metrics.repost_count

Content data

caption.text · caption.hashtags[] · caption.mentions[]
is_video · media_format · media_name
video_url · video_duration · thumbnail_url
image_versions.items[] · code · id · taken_at_date

Content flags

is_paid_partnership · is_pinned · comments_disabled
like_and_view_counts_disabled · is_reuse_allowed

Audio / music (for Reels)

clips_metadata.audio_canonical_id · clips_metadata.audio_type
video_subtitles_locale · has_audio · number_of_qualities

Creator profile

user.username · user.full_name · user.is_verified
user.id · user.account_type · user.is_private

Collaboration & sponsorship

tagged_users[] · coauthor_producers[] · sponsor_tags[]

How It Works

Step 1. Enter one or more Instagram post or Reel URLs. Accepts any format — instagram.com/p/ABC123/ or instagram.com/reel/ABC123/.

Step 2. Click "Start."

Step 3. Download your dataset as JSON, CSV, or Excel.

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Use Cases

Campaign performance tracking. Running an influencer campaign? Paste all the deliverable URLs at the end of the campaign and get every metric in one spreadsheet — views, likes, shares, saves, reposts per post. No manual checking, no incomplete data.

Content benchmarking. Build your own content performance database. Scrape URLs from your posts and competitor posts on a regular schedule. Track how saves and shares change over time — these are the two metrics that best predict algorithmic reach.

Sponsored content audit. The is_paid_partnership flag tells you which posts are branded deals. Scrape a creator's recent posts, filter by is_paid_partnership: true, and analyze how their sponsored content performs against organic content.

Viral content research. Found a Reel performing unusually well? Pull all 128 fields to understand every variable: audio track used (clips_metadata.audio_canonical_id), post time, caption structure, collaborators, hashtag count. Reverse-engineer what made it work.

Bulk analytics pipeline. Feed post URLs from a spreadsheet, run the actor, get structured metrics back. Pipe into Google Sheets, Notion, or a custom dashboard via the Apify API or Make/Zapier integration.

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Sample Output

{
  "metrics": {
    "like_count": 4099,
    "comment_count": 12923,
    "play_count": 355123,
    "ig_play_count": 355123,
    "share_count": 10919,
    "save_count": 11085,
    "repost_count": 154
  },
  "caption": {
    "text": "I gained 50,000 followers in 17 days using Claude AI.\n\nNo paid ads. No collabs. Just 3 skills.",
    "hashtags": ["#claudeai", "#aitools", "#instagramgrowth"],
    "mentions": []
  },
  "media_name": "reel",
  "is_video": true,
  "video_url": "https://scontent.cdninstagram.com/...",
  "video_duration": 41.35,
  "taken_at_date": "2026-04-29T10:18:41+00:00",
  "is_paid_partnership": false,
  "is_pinned": false,
  "clips_metadata": {
    "audio_canonical_id": "18537152875064470",
    "audio_type": "licensed_music"
  },
  "user": {
    "username": "manthanjethwani",
    "full_name": "Manthan Jethwani",
    "is_verified": true
  }
}

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FAQ

What URL formats does it accept? Standard post URLs (instagram.com/p/ABC123/), Reel URLs (instagram.com/reel/ABC123/), and raw shortcodes (ABC123).

Why are saves and shares hard to find in other scrapers? Instagram doesn't expose saves and shares in the same basic API response as likes and comments. They require a separate metrics call. Most scrapers skip this step. This actor makes both calls and merges the data.

What does repost_count mean? Instagram introduced native reposting in 2025 — users can share other people's posts directly to their own profile grid. repost_count tracks how many times a post has been reposted. It's a strong virality signal not yet available in most scrapers.

Can I track the same post over time? Yes. Run the actor on the same URL at different intervals. Compare metric snapshots to track how a post performs over days or weeks.

Does this work for images and carousels too? Yes. Any public Instagram URL — photos, carousels, Reels, videos. The media_format and media_name fields tell you the type of content.

Is login or cookies required? No. This actor accesses publicly available post data without any authentication.

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🧩 Other Instagram Actors

Actor	What it does	Link
Instagram Reels Search	Search Reels by keyword — trending content	Try it →
Instagram Profile Reels	All Reels from any profile	Try it →
Instagram Post Comments	Extract comments with engagement signals	Try it →
Instagram Post Likes	Who liked any post	Try it →

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💬 Support

Found a bug or want a feature? Open an issue on the Issues tab. Responses within 24 hours.