Douyin Xingtu KOL Data: Rate Cards, Audience, CPM
Pricing
from $60.00 / 1,000 premium sections
Douyin Xingtu KOL Data: Rate Cards, Audience, CPM
Douyin creator marketplace (Xingtu) data for influencer marketing: creator profiles, rate cards, audience and follower profiles, reach, CPM/CPE, business indices, conversion and video reports. Pay per section.
Pricing
from $60.00 / 1,000 premium sections
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Qovia Data
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Influencer-marketing data for Douyin (Chinese TikTok) creators from Xingtu (巨量星图), Douyin's official creator marketplace: what a creator charges, who watches them, how far their videos reach and what a view costs. One clean JSON record per creator.
What you can get
Pick the sections you need; each is charged once per creator.
| Section | Contents | Tier |
|---|---|---|
| Profile | nickname, followers, gender, location, MCN, content tags, Douyin IDs | basic |
| Recent videos | the creator's recent videos with engagement summary | basic |
| Reach overview | average likes, comments, shares, interaction rate, completion rate, median plays, expected CPM/CPE | basic |
| Content keywords / comment keywords | what the creator talks about, what viewers say | basic |
| Rate card | Xingtu prices by video length and format | premium |
| Viewer profile / follower profile | age, gender, region, city tier, device, interests | premium |
| Search lift | searches triggered after viewing | premium |
| CPM and CPE | cost per mille and per engagement, with ranks | premium |
| Business indices | Xingtu's communication, growth, cost-efficiency and conversion indices | premium |
| Conversion | product clicks, sales and GPM ranges | premium |
Video sections (per Douyin video): report, daily trend, transcript.
Use cases
- Shortlist and compare Douyin influencers for a campaign.
- Check a creator's real audience before paying their rate.
- Benchmark CPM/CPE across creators and categories.
- Feed creator data to an AI agent through Apify's MCP server.
Input example
{"creators": ["6790158034132795406"],"sections": ["profile", "pricing", "audience", "cpm"]}
The Xingtu creator ID is the number at the end of a Xingtu creator page URL; it is not the Douyin user ID.
Output example
{"author_id": "6790158034132795406","profile": { "nickname": "犟种兄弟", "followers": 2734959, "gender": "male", "location": { "province": "辽宁省", "city": "沈阳市" } },"pricing": {"prices": [{ "desc": "植入视频", "price": 87000, "settlement_desc": "固定价格", "video_type": 2, "is_open": true },{ "desc": "定制视频", "price": 96000, "settlement_desc": "固定价格", "video_type": 71, "is_open": true }]},"cpm": { "cpm_20_60": 39.9569, "cpm_60": 44.0904, "cpe_20_60": 0.8967, "cpe_60": 0.9894, "views": 2177346 }}
Prices are in CNY as Xingtu lists them.
Sections Xingtu has no data for are listed in missing and not charged.
Pricing
| Item | Price |
|---|---|
| Basic section | $0.01 per creator |
| Premium section | $0.06 per creator |
| Video section | $0.03 per video |
For example, profile + rate card + viewer profile + CPM for one creator costs $0.19. Set a maximum cost for a run and the Actor stops there. On Apify's free plan a run returns up to 10 sections, enough to try the Actor; any paid Apify plan removes the limit.
Support
Something not working, or missing a field you need? Open an issue on this Actor's Issues tab and we'll look into it. The source platforms change from time to time: when the data service is temporarily unavailable, the run says so in its status message, and failed lookups are never charged.
Is this official?
No. This Actor is not affiliated with Douyin, ByteDance or Ocean Engine.