Brand DNA

🚀 Brand DNA Actor (No LLM)

Website Brand Analysis & Identity Extraction — Deterministic & Repeatable

Brand DNA Actor automatically analyzes any business website and builds a structured Brand DNA profile — visual identity, tone, positioning, and reusable marketing templates — using deterministic heuristics only.

No LLMs. No hallucinations. No unpredictable output.

Just repeatable brand intelligence you can plug into audits, automation, and marketing workflows.

👉 Extract brand signals in seconds.

🔍 Why Use Brand DNA Actor?

Understanding a brand manually takes time:

visual style analysis

tone detection

positioning evaluation

copy signal extraction

This actor automates the entire process — turning website content into structured brand intelligence.

Perfect for agencies, growth teams, analysts, and automation builders.

⚡ What Happens When You Run It

For each website:

✅ Crawl homepage + key internal pages ✅ Extract colors, fonts, logo candidates ✅ Detect tone and voice dimensions ✅ Identify positioning signals ✅ Generate hero/tagline candidates ✅ Build reusable CTA & ad templates ✅ Produce a structured brand summary

All deterministic. All repeatable.

🎯 Ideal Use Cases

Competitor brand analysis

Client onboarding audits

Marketing template generation

Website tone evaluation

Creative direction baselines

Automation pipelines (n8n / CRM workflows)

Brand intelligence dashboards

🧠 Key Capabilities Visual Identity Extraction

Primary/secondary colors

accessibility contrast signals

typography detection

logo candidates

Copy & Voice Signals

top keywords & phrases

CTA analysis

tone heuristics

voice dimensions

Positioning Intelligence

industry guess

audience signals

value propositions

brand attributes

positioning summary

Marketing Templates

CTA rewrite variants

social post skeletons

short ad copy templates

📦 Output

Each run produces:

BrandKit dataset

Structured brand profile including:

visual identity

tone & positioning

hero/tagline candidates

contacts

markdown brand summary

Templates dataset

Reusable marketing building blocks.

All structured for automation.

🔄 Demo Workflow

Run → extract brand profile → feed into workflow:

Example pipeline:

Brand DNA Actor ↓ n8n / automation tool ↓ brand audit / template generator / CRM enrichment

Instant brand intelligence — no manual review required.

🔒 Deterministic by Design

Unlike AI-driven analysis:

✔ repeatable outputs ✔ explainable heuristics ✔ no hallucinations ✔ stable automation pipelines

Perfect for production workflows.

🌐 SEO Keywords Covered

brand analysis tool • website brand extractor • brand identity scraper • marketing template generator • brand audit automation • deterministic brand intelligence

🛠 Integration Ready

Works seamlessly with:

Apify scheduling

n8n workflows (docs/n8n-integration.md, n8n-workflow-brand-dna.json)

OpenClaw (docs/openclaw-integration.md, skills/brand-dna/SKILL.md)

CRM pipelines

reporting dashboards

⚠ Limitations

HTML-based crawling (no SPA rendering)

English-centric heuristics

rule-based approximations

Designed for structured automation — not creative AI writing.

🎯 Final Value

Instead of manually dissecting websites…

You get:

👉 automated brand intelligence 👉 reusable marketing assets 👉 structured identity signals 👉 repeatable analysis

All in seconds.