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G2 Software Reviews Scraper — Ratings, Pros & Cons

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A robust Apify actor designed to extract authentic user reviews from G2.com, the leading software review platform. Scrape detailed review data including star ratings, pros, cons, reviewer information, and more — perfect for competitive analysis, sentiment tracking, and market research.

🚀 Features

• Multi‑Product Scraping – Provide a list of software product names (e.g., "Salesforce", "HubSpot") and get reviews for each.
• Comprehensive Review Data – Captures:
  • Review title & content
  • Star rating (overall and sub‑ratings if available)
  • Pros and cons (the famous “What do you like best?” / “What do you dislike?” sections)
  • Reviewer role, company size, industry
  • Review date and helpful votes
• Pagination Control – Set the maximum number of reviews to scrape per product.
• Reliable Proxy Rotation – Built‑in Apify proxy with residential groups to avoid blocking and CAPTCHAs.
• Clean JSON Output – Structured data ready for analysis, dashboards, or feeding into other tools.

📥 Input Schema

The actor accepts the following input via a JSON object:

Field	Type	Required	Default	Description
proxyConfiguration	object	Yes	Apify residential	Proxy settings – we strongly recommend using Apify proxy with RESIDENTIAL groups.
products	string	Yes	–	A newline‑separated list of software product names as they appear on G2 (e.g., "Salesforce\nHubSpot").
max_reviews	integer	No	10	Maximum number of reviews to scrape per product. If a product has fewer reviews, all are returned.

Example Input

{
  "proxyConfiguration": {
    "useApifyProxy": true,
    "apifyProxyGroups": ["RESIDENTIAL"]
  },
  "products": "notion\nhubspot\nsalesforce",
  "max_reviews": 20
}

📤 Output Format

The actor returns an array of objects. Each object represents a single review with the following fields:

Field	Type	Description
product	string	The name of the product this review belongs to (as provided in input).
reviewTitle	string	Title of the review.
reviewContent	string	The main body of the review.
ratingOverall	number	Overall star rating (typically out of 5).
ratingEaseOfUse	number	(Optional) Ease of use rating.
ratingCustomerService	number	(Optional) Customer service rating.
ratingFeatures	number	(Optional) Features rating.
ratingValueForMoney	number	(Optional) Value for money rating.
pros	string	Text from the "What do you like best?" section.
cons	string	Text from the "What do you dislike?" section.
reviewerName	string	Name of the reviewer.
reviewerRole	string	Job title / role of the reviewer.
reviewerCompanySize	string	Company size category (e.g., "Small‑Business", "Enterprise").
reviewerIndustry	string	Industry of the reviewer’s company.
datePublished	string	Date when the review was published (ISO format).
helpfulCount	integer	Number of users who found the review helpful.
url	string	Direct URL to the review on G2.com.

Note: Not all fields are guaranteed for every review. Some products or review pages may lack certain sub‑ratings or reviewer details.

Example Output

[
  {
    "product": "notion",
    "reviewTitle": "The ultimate productivity tool",
    "reviewContent": "Notion has transformed how our team collaborates...",
    "ratingOverall": 4.5,
    "ratingEaseOfUse": 4.0,
    "ratingCustomerService": null,
    "ratingFeatures": 5.0,
    "ratingValueForMoney": 4.5,
    "pros": "Incredibly flexible; endless templates; great for documentation.",
    "cons": "Mobile app can be slow; some features have a learning curve.",
    "reviewerName": "Alex Johnson",
    "reviewerRole": "Product Manager",
    "reviewerCompanySize": "Mid-Market",
    "reviewerIndustry": "Technology",
    "datePublished": "2025-11-15",
    "helpfulCount": 23,
    "url": "https://www.g2.com/products/notion/reviews/notion-review-1234567"
  },
  {
    "product": "hubspot",
    "reviewTitle": "Great all‑in‑one marketing platform",
    "reviewContent": "HubSpot's CRM is intuitive and the marketing hub is powerful...",
    "ratingOverall": 4.0,
    "ratingEaseOfUse": 4.5,
    "ratingCustomerService": 3.5,
    "ratingFeatures": 4.0,
    "ratingValueForMoney": 3.5,
    "pros": "Easy to use; great automation; excellent reporting.",
    "cons": "Can get expensive as you scale; some advanced features require add‑ons.",
    "reviewerName": "Maria Garcia",
    "reviewerRole": "Marketing Director",
    "reviewerCompanySize": "Small-Business",
    "reviewerIndustry": "Marketing & Advertising",
    "datePublished": "2026-01-20",
    "helpfulCount": 47,
    "url": "https://www.g2.com/products/hubspot/reviews/hubspot-review-7654321"
  }
]

🛠 Usage on Apify

1. Create a new task with this actor.
2. Provide input as shown above.
3. Run the actor – it will automatically use Apify proxy to avoid IP blocks.
4. Download results as JSON, CSV, or XML from the storage.

Running via API

Trigger runs programmatically using the Apify API. Example with cURL:

curl -X POST "https://api.apify.com/v2/acts/your-username~g2-reviews-scraper/runs" \
  -H "Content-Type: application/json" \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -d '{
    "proxyConfiguration": {
      "useApifyProxy": true,
      "apifyProxyGroups": ["RESIDENTIAL"]
    },
    "products": "notion\nhubspot\nsalesforce",
    "max_reviews": 20
  }'

⚠️ Notes & Limitations

• Rate limiting – G2 may impose rate limits or CAPTCHAs under heavy scraping. We recommend using residential proxies and reasonable max_reviews values.
• Data availability – Not all reviews contain every field (e.g., sub‑ratings). The actor will set missing fields to null.
• Legal compliance – Ensure your use of scraped data complies with G2’s Terms of Service and applicable laws. This actor is intended for educational and research purposes.
• Product name matching – The actor attempts to find the product page by constructing a G2 URL (e.g., g2.com/products/{product-name-slug}). For best results, use the exact product name as it appears in G2’s URL.