Subito.it Scraper — Italian Classifieds, Prices & Business Seller Leads

Extract complete Subito.it classified-ad data across every category — cars, motorbikes, real estate, jobs, electronics, home & furniture, fashion, hobbies — with the fields most scrapers miss: the real price, full administrative geo (region → province → town, with ISTAT codes), structured per-category specs (car make/model/year/mileage/fuel/gearbox; flat rooms/m²/floor/elevator; job contract & hours), all images, the full description, and whether the seller is a private person or a business / pro shop. Optionally roll every business advertiser up into a ready-to-contact B2B lead.

No login, no cookies, no browser — fast JSON extraction straight from Subito's own data API with 99%+ reliability.

Why this Subito scraper?

Most Subito scrapers cover a single vertical (just cars, or just real estate) and return the price as a string with little else. This actor reads Subito's internal search API and ships the richest, all-in-one dataset in the category:

Data	Typical scrapers	This actor
All categories in one actor (cars, property, jobs, electronics…)	❌ one vertical	✅ every category
Real numeric price + currency	partial	✅ parsed number
Full geo: region, province, town + ISTAT code	❌ city only	✅ full hierarchy
Car specs: make, model, year, mileage (km), fuel, gearbox, power, emissions	❌	✅
Property specs: rooms, m², bathrooms, floor, elevator, balcony, condition	❌	✅
Every structured attribute kept (attributes)	❌	✅ nothing dropped
All photos (full resolution)	thumbnail only	✅ full gallery
Advertiser type — private vs business/shop	❌	✅
Business seller leads (shop name, location, listing count, lead score)	❌	✅ opt-in
Monitoring mode — only new ads since last run	❌	✅

Use cases

• Lead generation — Subito is full of professional sellers: car dealers, real-estate agencies, electronics shops, retailers. Turn them into a B2B lead list (mode: sellerLeads) with shop name, location, active listing count, price range and a 0–100 lead score.
• Price & market intelligence — track asking prices and inventory for any product, car model or neighbourhood across Italy. Compare regions, watch how prices move, size up the used market.
• Car & property research — pull thousands of structured car listings (make/model/year/km/fuel) or flats (rooms/m²/floor) for valuation models, dealer feeds, or buy-side sourcing.
• Deal sniping & monitoring — schedule recurring runs in monitoring mode to capture only newly posted ads matching your saved search (a specific model under a price, in a region) — perfect for flippers and arbitrage.
• Aggregators & marketplaces — feed your own vertical site, comparison tool, or CRM with clean, structured Italian classifieds data.

How to use

1. Sign up for Apify — the free plan is enough to try this actor.
2. Open the Subito.it Scraper, enter search queries and (optionally) a category, region and price range, then click Start.
3. Watch results stream into the dataset table.
4. Export as JSON, CSV, Excel, XML, or RSS — or pull results programmatically via the Apify API.

Input

{
    "mode": "listings",
    "searchQueries": ["bmw serie 3"],
    "category": "Auto",
    "region": "Lombardia",
    "priceMin": 5000,
    "priceMax": 20000,
    "adType": "sale",
    "sort": "newest",
    "emitSellerLeads": true,
    "maxResults": 500
}

• mode — listings (classified ads, default) or sellerLeads (deduplicated business advertisers as B2B leads).
• searchQueries — keywords, each combined with the filters. Leave empty to browse purely by category/location.
• startUrls — paste Subito search-page or ad-page URLs; their query parameters are honored.
• category — Italian name or id (Auto, Appartamenti, Telefonia, Offerte di lavoro, Arredamento e Casalinghi, or macros like Motori, Immobili, Elettronica).
• region / city / town — narrow by Italian region, then province, then comune (e.g. Lombardia → Milano → Monza).
• adType — sale (in vendita), wanted (cerco) or any.
• priceMin / priceMax — price band in euros.
• advertiserType — any, private, or business (pro sellers only).
• onlyShippable / onlyUrgent / searchTitleOnly — extra filters.
• sort — newest, relevance, price_asc, price_desc.
• emitSellerLeads (default false) — in Listings mode, also output one lead record per unique business advertiser.
• businessSellersOnly (default false) — restrict the ads to business/pro sellers.
• maxResults / maxSellerLeads — caps per run.
• monitorMode (default false) — only emit ads/sellers not seen in previous runs (see below).

Output

One record per ad (type: "listing"), plus optional business lead records (type: "sellerLead"):

{
    "type": "listing",
    "listingId": "648943616",
    "adId": "9579a6fb-31c5-4a46-8a43-201135bbd03b",
    "url": "https://www.subito.it/auto/audi-a3-sportback-viterbo-648943616.htm",
    "adType": "sale",
    "title": "AUDI A3 SPORTBACK",
    "description": "Vendo A3 in ottime condizioni, sempre tagliandata…",
    "category": "Auto",
    "categoryId": "2",
    "macroCategoryId": "1",
    "price": 6000,
    "currency": "EUR",
    "condition": "Usato",
    "region": "Lazio",
    "province": "Viterbo",
    "provinceShort": "VT",
    "town": "Nepi",
    "istat": "056039",
    "location": "Nepi, Viterbo, Lazio",
    "advertiserId": "134150283",
    "advertiserType": "private",
    "isCompany": false,
    "shopId": null,
    "shopName": null,
    "carBrand": "AUDI",
    "carModel": "A3 3ª serie",
    "carVersion": "A3 SPB 1.6 TDI clean diesel Attraction",
    "year": "2015",
    "mileageKm": 265000,
    "fuel": "Diesel",
    "gearbox": "Manuale",
    "power": "81 kW / 110 Cv",
    "bodyType": "Berlina",
    "emissionClass": "Euro 6b",
    "attributes": { "color": "Bianco", "doors": "4/5", "seats": "5", "month": "Ottobre" },
    "imageCount": 6,
    "image": "https://images.sbito.it/api/v1/sbt-ads-images-pro/images/7f/7f0e75a3-…?rule=fullscreen-1x-auto",
    "images": ["…"],
    "publishedAt": "2026-06-18T07:32:47+02:00",
    "expiresAt": "2027-05-30T11:50:58+02:00",
    "searchQuery": "audi a3",
    "scrapedAt": "2026-06-18T05:43:09.447Z"
}

Seller-lead record (type: "sellerLead"):

{
    "type": "sellerLead",
    "sellerKey": "shop:4542",
    "shopId": "4542",
    "shopName": "Biauto Group Torino",
    "advertiserType": "business",
    "shopUrl": "https://www.subito.it/shops/4542/",
    "listingCount": 13,
    "categories": ["Auto"],
    "provinces": ["Torino", "Alessandria"],
    "primaryLocation": "Torino",
    "minPrice": 15000,
    "maxPrice": 48900,
    "currency": "EUR",
    "sampleListings": [{ "title": "BMW X1 xdrive20d", "price": 33900, "url": "https://www.subito.it/auto/…" }],
    "leadScore": 70,
    "scrapedAt": "2026-06-18T05:43:35.138Z"
}

Property and job ads come back with their own structured fields (rooms, sizeSqm, bathrooms, floor, elevator, buildingCondition; jobCategory, contractType, workHours) — and every raw attribute is preserved in attributes, so nothing is ever lost.

Monitoring mode (only new ads)

Turn on monitorMode and the actor remembers which ads (or sellers) it has already emitted in a named key-value store, so each run returns only what's new. Combine it with Apify Schedules to build deal alerts and price-watchers: the schedule triggers the run, monitoring mode dedupes against everything seen before. Use a distinct monitorKey per saved search so different watches keep separate memory.

Automate & schedule

Run this actor on autopilot and pull results into your own stack:

• Apify API — start runs, fetch datasets, and manage schedules over REST.
• apify-client for JavaScript and apify-client for Python — official SDKs.
• Schedules — run it hourly/daily to monitor new ads in a category, region or for specific keywords; ideal for deal alerts and lead pipelines.
• Webhooks — trigger downstream actions (CRM import, Slack alert, email sequence) the moment a run finishes.

import { ApifyClient } from 'apify-client';

const client = new ApifyClient({ token: 'MY_APIFY_TOKEN' });

const run = await client.actor('scrapesage/subito-scraper').call({
    mode: 'sellerLeads',
    category: 'Auto',
    region: 'Lombardia',
    maxSellerLeads: 300,
});

const { items } = await client.dataset(run.defaultDatasetId).listItems();
console.log(`Got ${items.length} Subito car-dealer leads`);

Integrate with any app

Connect the dataset to 5,000+ apps — no code required:

• Make — multi-step automation scenarios.
• Zapier — push new seller leads straight into your CRM.
• Slack — get notified when a monitored search finds new ads.
• Google Drive / Sheets — auto-export every run to a spreadsheet.
• Airbyte — pipe results into your data warehouse.
• GitHub — trigger runs from commits or releases.

Use with AI assistants (MCP)

The output is clean, LLM-ready JSON. Call this actor from Claude, ChatGPT, or any agent framework through the Apify MCP server — ask your assistant to "find used BMWs under €15,000 in Lombardia on Subito and list the dealers" and let it run this scraper for you.

Agent-ready: autonomous payments (x402 & Skyfire)

This actor is agent-ready — AI agents can discover it, run it, and pay for it autonomously, with no Apify account and no human in the loop. It uses pay-per-event pricing and limited permissions, so it qualifies for Apify's agentic-payment standards:

• x402 — an open, HTTP-native payment protocol. Agents pay per run in USDC on the Base network directly through the Apify MCP server — no account, no API key.
• Skyfire — agent-to-service payments for fully autonomous AI-agent workflows.

Building an AI agent, MCP tool, or autonomous data pipeline? This scraper is ready to plug in and pay as it goes.

More scrapers from scrapesage

Build a complete marketplace, classifieds & lead-gen stack:

• SGCarMart Used Car Scraper — used cars, prices & dealer leads (Singapore).
• 99.co Property Scraper — property listings & agent leads.
• EdgeProp.sg Scraper — property listings & agent leads.
• Airbnb Scraper & Market Monitor — listings, prices and availability.
• Foodpanda Scraper — restaurants, menus & merchant leads.
• Eventbrite Scraper — events + organizer leads.
• Product Hunt Scraper — launches, makers & leads.
• LinkedIn Jobs Scraper — job postings as hiring-intent signals.

Tips

• Go deep with filters: Subito has tens of thousands of ads per query. To exhaust a niche, split runs by category, region and price band rather than relying on one broad query.
• Recurring monitoring: combine Schedules with monitorMode and a per-search monitorKey to capture only newly listed ads.
• Leads: set mode: sellerLeads (or emitSellerLeads: true) to get one deduplicated record per business advertiser, sorted by lead score.
• Proxies: keep the default residential proxy group (Italy) — Subito's data API serves residential IPs reliably; datacenter IPs are throttled.

FAQ

How do I scrape Subito for a specific city? Set region (e.g. Lombardia), then city (the province, e.g. Milano), and optionally town (the comune). City requires a region; town requires a city.

Can I scrape only cars / only houses? Yes — set category to Auto, Appartamenti, Moto e Scooter, Offerte di lavoro, Telefonia, etc. (Italian name or id). Macro categories like Motori or Immobili pull the whole group.

Do I get the seller's phone number? When a seller publishes their phone on the ad it's included (sellerPhone). Many sellers keep it behind Subito's contact form, in which case it isn't available — but business sellers always carry a shop name, shop URL and location.

Can I export to Google Sheets, CSV, or Excel? Yes — one click in the dataset view, or automatically on every run via the Google Drive integration.

How do I monitor new ads automatically? Turn on monitorMode, create a Schedule, and optionally add a webhook or Zapier zap to push new ads/leads into your CRM as they appear.

Is scraping Subito legal? This actor collects publicly available data only. You are responsible for using the data in compliance with applicable laws (GDPR for personal data) and Subito's terms.

A field is null — why? Sellers don't always fill in every spec (mileage, floor, condition). Fields are null only when the seller didn't provide them, not because the scraper skipped them — and every raw attribute that is present is kept in attributes.

Need help?

Open an issue on the actor's Issues tab, or visit the Apify help center. Feature requests are welcome — this actor is actively maintained.