RedNote Comment Scraper & Consumer Insights

Scrape a RedNote/Xiaohongshu comment thread without reading it one comment at a time. Paste one public note URL and receive up to 100 original comment rows plus a decision-ready consumer-insights report.

Use the report to answer:

• What do buyers repeatedly ask before purchase?
• Why do they hesitate, distrust the post, or reject the product?
• Which supplied competitors and alternatives do they compare?
• In which situations do they expect to use the product?
• Which content angles answer a real question instead of guessing?
• Which exact comments support every conclusion?

The standard URL workflow analyzes up to 100 comments and replies, needs no Cookie, and has a $1.74 maximum total Actor-event cost. If no usable comments return, the $0.99 report event is not charged.

The URL workflow calls a separate public RedNote comment collector. Your Apify plan must allow public Actor runs. Existing Dataset, uploaded JSON, and customer-Cookie modes do not use that upstream Actor.

Want to inspect the report before buying? Run the illustrative consumer-insights preview. It uses six clearly labeled sample comments and does not charge the report event. The tiny Actor-start event may still apply.

One input, one finished report

Replace the prefilled note with the thread you want to research:

{
  "source": "YOUR_XIAOHONGSHU_NOTE_URL",
  "researchGoal": "customer-objections"
}

You receive:

• up to 100 normalized comment rows;
• buyer questions ranked with likes and source references;
• repeated needs, objections, alternatives, and usage scenarios;
• exact supplied brand and competitor mentions;
• transparent sentiment counts;
• ranked content opportunities with suggested hooks;
• evidence quotes behind every reported theme.

The source can be a full note URL, an xhslink.com share URL, or a bare 24-character note ID.

See what the finished report looks like

This shortened example shows the business-level output. The real report also includes the evidence quotes and comment IDs behind each finding.

{
  "recordType": "xiaohongshuCommentConsumerVoiceReport",
  "topic": "控糖产品",
  "commentsAnalyzed": 100,
  "topConsumerQuestions": [
    {"text": "真的有效吗？多久见效，有没有副作用？", "likes": 30}
  ],
  "consumerConcerns": [
    {"dimension": "安全与风险", "signalCount": 18, "questionCount": 9},
    {"dimension": "价格与价值", "signalCount": 12, "questionCount": 6}
  ],
  "competitorComparisons": [
    {"mentionedEntities": ["产品乙"], "text": "和产品乙相比哪个好？"}
  ],
  "contentOpportunities": [
    {
      "opportunityScore": 82,
      "topic": "控糖产品：安全与风险",
      "suggestedHook": "副作用、适用人群和使用边界，购买前一次说清"
    }
  ]
}

Choose the decision you need to make

The first screen contains only two choices: the note URL and the primary research goal.

• Full consumer insights — all questions, needs, concerns, competitors, alternatives, scenarios, sentiment, and content opportunities.
• Why buyers hesitate — clearly labels the report for objection research.
• Questions before purchase — use for FAQ, sales, and product-page research.
• Competitor and alternative comparisons — add exact names under Optional research context for auditable mention counts.
• Evidence-backed content ideas — use repeated questions and concerns as content inputs.

The full report still contains every available section. The selected goal makes the result easier to identify, reuse, and share.

Ready-made one-click tasks

• Preview the finished report — no report fee
• Analyze a Xiaohongshu comment thread for sentiment
• Find product review objections in Xiaohongshu comments
• Find consumer questions in RedNote comments
• Turn RedNote comments into evidence-backed content ideas
• Run the real URL workflow with a $1.74 maximum

Replace the sample note URL in a paid task with the thread you want to research.

What every comment evidence row contains

{
  "recordType": "xiaohongshuCommentAnalysis",
  "noteUrl": "https://www.xiaohongshu.com/discovery/item/...",
  "text": "价格贵不贵？和品牌乙相比哪个好？",
  "sentiment": "question",
  "isQuestion": true,
  "consumerNeeds": ["找到适合自己的选择", "控制购买成本"],
  "competitorMentions": ["品牌乙"],
  "comparisonSignal": true,
  "sourceType": "apify-actor:zen-studio/rednote-comments-scraper"
}

How the standard URL workflow runs

The Actor calls the separate cookieless zen-studio/rednote-comments-scraper, requests up to 100 comments and limited reply threads, normalizes and deduplicates the evidence, and produces the final report. The live URL path therefore requires an Apify plan that permits public Actor runs.

If collection returns no usable comments, the report event is not charged. The upstream Actor is a separate product controlled and billed by its developer.

Alternative sources

Customers who already have comments can skip the upstream collection charge:

Existing Apify Dataset

Set source to dataset:DATASET_ID, then select the same Dataset in datasetId.

{
  "source": "dataset:YOUR_DATASET_ID",
  "datasetId": "YOUR_DATASET_ID",
  "topic": "sunscreen consumer concerns"
}

Uploaded comment JSON

Set source to uploaded and paste rows into uploadedComments.

{
  "source": "uploaded",
  "uploadedComments": [
    {
      "commentId": "c1",
      "noteUrl": "https://www.xiaohongshu.com/discovery/item/...",
      "text": "敏感肌能不能用？有没有酒精？",
      "likes": 36
    }
  ]
}

Cookie-based keyword search

Set source to keyword:SEARCH_TERM and provide your own valid Xiaohongshu Cookie in the secret Advanced field. The default note-URL workflow does not need a Cookie.

Pricing

• Our report event: $0.99 introductory price for up to 100 analyzed comments plus one report.
• Eligible Store tiers: from $0.69 for our report event.
• Default upstream safety cap: $0.75.
• Maximum Actor event charges on the standard default path: $1.74; this Actor's platform usage is included.
• Plan requirement for live URL mode: the customer's plan must allow public Actor runs.
• Uploaded and Dataset modes do not invoke the upstream collector.
• The report event is not charged when no usable comments are collected.
• If live collection cannot start because the customer's plan does not permit public Actor runs, the run succeeds with one diagnostic status row and no report event charge. Dataset, uploaded JSON, and customer-Cookie modes remain available without the upstream Actor.

The upstream Actor remains a separate product controlled and billed by its own developer. Its availability and effective price can change independently.

Important limitations

• Results describe the collected thread sample, not all Xiaohongshu users.
• Public comment collection can fail or return fewer than 100 comments when a note is removed, restricted, has comments disabled, or a source changes.
• Sentiment and themes use deterministic cue dictionaries, not an LLM.
• Brand and competitor analysis counts the exact names supplied by the user; it does not automatically discover every brand.
• A comment is evidence of discussion, not proof of product efficacy, safety, purchase intent, sponsorship, or market share.
• Regulated-claim flags are screening signals, not medical, legal, financial, or regulatory advice.
• Public comments can contain personal data. Use the output lawfully and respect applicable platform terms and data-protection requirements.