primary_category
Optional
Inferred or declared niche (flattened from engagement_analysis).
Instagram Creator & Influencer Marketing Intel
Pricing
from $6.00 / 1,000 creator records
Influencer analytics from public Instagram profiles (+ optional TikTok/YouTube): follower count, engagement rate, avg likes/comments, posting cadence, audience-quality / fake-follower heuristics, and top content. The Modash/HypeAuditor layer without Meta App Review. For brands, DTC, and agencies.
record_type
Required
creator | cross_platform_rollup | roster_comparison | access_notes | fetch_error | platform_pending | monitor_digest.
platform
Optional
instagram | tiktok | youtube.
username
Optional
canonical_handle
Optional
Separator-stripped lowercase handle used for cross-platform grouping.
user_id
Optional
full_name
Optional
biography
Optional
category
Optional
Platform-declared category (Instagram).
primary_category
Optional
Inferred or declared niche (flattened from engagement_analysis).
is_verified
Optional
is_private
Optional
account_type
Optional
personal | business | creator | unknown.
external_url
Optional
followers
Optional
following
Optional
posts_count
Optional
total_likes
Optional
TikTok cumulative likes across all videos.
follower_tier
Optional
nano | micro | mid | macro | mega.
engagement_rate
Optional
Percent of followers engaging per post (flattened from engagement_analysis).
performance_vs_benchmark
Optional
above | in_band | below the follower-tier benchmark.
credibility_band
Optional
high | medium | low | insufficient_data (flattened from audience_quality).
credibility_score
Optional
0-100 audience-credibility estimate.
recent_posts
Optional
Recent posts with per-post like/comment counts.
engagement_analysis
Optional
Engagement rate, avg/median likes & comments, cadence, format mix, top content, benchmark, category.
audience_quality
Optional
Fake-follower / audience-credibility heuristic estimate: score, band, flags, method note.
profile_pic_url
Optional
profile_note
Optional
query
Optional
source_url
Optional
creator_name
Optional
platforms
Optional
platform_count
Optional
total_reach
Optional
creator_count
Optional
ranked_by_engagement
Optional
highest_engagement
Optional
highest_credibility
Optional
category_mix
Optional
access_matrix
Optional
available
Optional
reason
Optional
access_method
Optional
portal_url
Optional
scraped_at
Required