LBIS Pro - Local Business Intelligence Suite (19 Modules)

The ultimate local SEO intelligence suite with 19 specialized modules. GBP scraping, multi-platform review aggregation, LocalFalcon-style grid ranking, citation audits, Reddit research, US Census market data, lookalike business finder, and more. Replaces BrightLocal ($299/mo), LocalFalcon ($49/mo), Moz Local ($129/mo), and GatherUp ($175/mo). Pay only for what you use - typically $2-5 for a complete local SEO audit.

Features

Core Local SEO Modules

• GBP Profile Scraper - Extract complete Google Business Profile data
• Multi-Platform Reviews - Aggregate reviews from Google, Yelp, Facebook, TripAdvisor
• Grid Rank Tracker - LocalFalcon-style geographic ranking grids
• Citation Audit - Check NAP consistency across directories
• Review Sentiment Analysis - AI-powered review sentiment scoring

Market Intelligence

• Market Intelligence - US Census data: population, income, competition
• Competitor Finder - Discover local competitors by category
• Lookalike Finder - Find similar businesses in other markets
• Reddit Research - Local subreddit mentions and sentiment

Advanced Features

• GBP Post History - Historical GBP posts and updates
• Photo Analysis - GBP photo inventory and quality scoring
• Q&A Scraper - GBP questions and answers extraction
• Service Area Mapper - Visualize service area coverage
• Review Response Audit - Track owner response rates
• Category Optimizer - Suggest optimal GBP categories
• Attribute Analyzer - Check business attribute completeness
• Website SEO Audit - Basic on-page SEO analysis
• Schema Validator - LocalBusiness schema markup check
• Reputation Aggregator - Smart platform detection by business type

Who Should Use This Actor?

Local SEO Agencies

Replace 4+ expensive tools with one pay-per-use solution. Run comprehensive audits for clients at ~$2-5 each instead of $500+/month in subscriptions.

Multi-Location Brand Managers

Monitor dozens or hundreds of locations efficiently. Track reviews, rankings, and citations across all locations.

Marketing Consultants

Deliver professional local SEO audits without enterprise tool subscriptions. Pay only when you have client work.

Franchise Development Teams

Research new markets with Census data. Find lookalike successful locations for expansion planning.

Local Business Owners

Get agency-quality insights without agency prices. Understand your competitive position in local search.

Reputation Management Companies

Aggregate reviews from all platforms automatically. Monitor sentiment and response rates across clients.

Quick Start

Demo Mode (Free Test)

{
  "demoMode": true
}

GBP Profile Scrape

{
  "task": "gbp_scrape",
  "businessName": "Joe's Pizza",
  "city": "New York",
  "state": "NY",
  "address": "123 Main St",
  "demoMode": false
}

Multi-Platform Review Aggregation

{
  "task": "review_aggregation",
  "businessName": "Joe's Pizza",
  "city": "New York",
  "state": "NY",
  "reviewPlatforms": ["google", "yelp", "facebook", "tripadvisor"],
  "maxReviews": 100,
  "includeSentiment": true,
  "demoMode": false
}

Grid Rank Tracking

{
  "task": "grid_ranking",
  "businessName": "Joe's Pizza",
  "city": "New York",
  "state": "NY",
  "keywords": ["pizza near me", "best pizza NYC"],
  "gridSize": 7,
  "gridRadius": 2,
  "demoMode": false
}

Citation Audit

{
  "task": "citation_audit",
  "businessName": "Joe's Pizza",
  "city": "New York",
  "state": "NY",
  "address": "123 Main St",
  "phone": "(212) 555-0100",
  "website": "https://joespizza.com",
  "demoMode": false
}

Market Intelligence

{
  "task": "market_intelligence",
  "businessName": "Joe's Pizza",
  "city": "New York",
  "state": "NY",
  "zipCode": "10001",
  "demoMode": false
}

Reputation Aggregator (Smart Platform Detection)

{
  "task": "reputation_aggregator",
  "businessName": "Smith & Associates Law",
  "city": "Chicago",
  "state": "IL",
  "demoMode": false
}

Automatically detects business type and scrapes relevant platforms (e.g., Avvo for attorneys, HealthGrades for healthcare).

Input Parameters

Required for All Tasks

Parameter	Type	Description
task	string	Intelligence task to run (see task list below)
businessName	string	Name of the business to analyze
city	string	City where business is located
state	string	State abbreviation (e.g., "NY", "CA")

Optional Parameters

Parameter	Type	Default	Description
address	string	-	Street address (improves accuracy)
phone	string	-	Business phone number
website	string	-	Business website URL
gbpUrl	string	-	Direct GBP URL (skips search)
keywords	array	-	Keywords for SERP/grid tracking
gridSize	number	3	Grid size: 3, 5, 7, 9, 11, 13, 15
gridRadius	number	1	Distance between grid points (miles)
competitors	array	-	Competitor business names
reviewPlatforms	array	["google", "yelp"]	Platforms to scrape
maxReviews	number	100	Max reviews per platform
maxPages	number	50	Max pages for website analysis
includeSentiment	boolean	true	AI sentiment analysis
zipCode	string	-	ZIP for Census data
demoMode	boolean	true	Return sample data
webhookUrl	string	-	Webhook URL for results

Available Tasks

Task	Description
gbp_scrape	Full GBP profile extraction
review_aggregation	Multi-platform review collection
grid_ranking	Geographic ranking grid
citation_audit	NAP consistency check
market_intelligence	Census + competition data
competitor_finder	Local competitor discovery
lookalike_finder	Similar businesses in other markets
reddit_research	Local subreddit analysis
gbp_posts	GBP post history
photo_analysis	GBP photo inventory
qa_scraper	GBP Q&A extraction
service_area_mapper	Service area visualization
review_response_audit	Owner response tracking
category_optimizer	Category recommendations
attribute_analyzer	Attribute completeness
website_seo	Basic website SEO audit
schema_validator	LocalBusiness schema check
reputation_aggregator	Smart multi-platform reviews
full_audit	Run all relevant modules

Output Format

{
  "task": "market_intelligence",
  "status": "success",
  "businessName": "Joe's Pizza",
  "location": "New York, NY",
  "timestamp": "2026-01-28T10:30:00.000Z",
  "duration": 12000,
  "dataPoints": 25,
  "data": {
    "location": {
      "city": "New York",
      "state": "NY",
      "zipCode": "10001",
      "county": "New York County",
      "stateFips": "36",
      "countyFips": "061"
    },
    "population": {
      "current": 21102,
      "medianIncome": 78250,
      "growthRate": 0.012,
      "projected5Year": 22384
    },
    "competition": {
      "localEstablishments": 127,
      "localEmployees": 1893,
      "avgEmployeesPerBusiness": 14.9,
      "marketSharePotential": 823000
    },
    "marketSizing": {
      "estimatedLocalMarket": 104521000,
      "dollarsUpForGrabs5Year": 12800000
    },
    "projections": {
      "projected5YearCompetitors": 142,
      "projected5YearMarket": 117300000,
      "opportunities": [
        "Growing population supports new market entrants",
        "Above-average income suggests premium positioning"
      ]
    },
    "dataSources": ["US Census Bureau", "County Business Patterns", "SBA"]
  },
  "billingEvents": [
    {"event": "market_intelligence", "count": 1, "unitPrice": 0.25, "total": 0.25},
    {"event": "census_lookup", "count": 3, "unitPrice": 0.01, "total": 0.03}
  ]
}

Pricing (Pay-Per-Event)

Event	Description	Price
gbp_scrape	Full GBP profile	$0.10
review_scraped	Per review collected	$0.01
grid_point	Per grid ranking point	$0.02
citation_check	Per directory checked	$0.02
market_intelligence	Census + competition data	$0.25
competitor_found	Per competitor discovered	$0.02
reddit_post	Per Reddit post analyzed	$0.01
sentiment_analysis	Per AI sentiment call	$0.01
schema_validation	Per page validated	$0.01

Example costs:

• GBP scrape + 50 reviews + sentiment: $0.10 + (50 × $0.01) + (50 × $0.01) = $1.10
• 7x7 grid ranking: 49 × $0.02 = $0.98
• Citation audit (50 directories): 50 × $0.02 = $1.00
• Full audit (all modules): ~$2.00-5.00
• Demo mode: $0.00

Cost Comparison

Tool	Monthly Cost	LBIS Pro Equivalent
BrightLocal	$299/mo	~$3 per audit
LocalFalcon	$49/mo	~$1 per grid
Moz Local	$129/mo	~$1 per citation
GatherUp	$175/mo	~$1 per review audit
Combined	$652/mo	~$3-5 per business

Common Scenarios

Scenario 1: New Client Onboarding

{
  "task": "full_audit",
  "businessName": "Client Business",
  "city": "Austin",
  "state": "TX",
  "address": "456 Main St",
  "phone": "(512) 555-0100",
  "website": "https://clientsite.com",
  "keywords": ["main service near me"],
  "webhookUrl": "https://hooks.zapier.com/...",
  "demoMode": false
}

Complete local SEO audit for client presentation.

Scenario 2: Competitive Analysis

{
  "task": "competitor_finder",
  "businessName": "Your Business",
  "city": "Denver",
  "state": "CO",
  "keywords": ["plumber denver", "emergency plumber"],
  "demoMode": false
}

Discover and analyze local competitors.

Scenario 3: Franchise Expansion Research

{
  "task": "market_intelligence",
  "businessName": "Franchise Brand",
  "city": "Phoenix",
  "state": "AZ",
  "zipCode": "85001",
  "demoMode": false
}

Research new market demographics and competition.

Webhook & Automation Integration

Zapier / Make.com / n8n

1. Create a webhook trigger in your automation platform
2. Copy the webhook URL to webhookUrl
3. Route local SEO data to reports and dashboards

Popular automations:

• Review alerts -> Slack (reputation monitoring)
• Grid rankings -> Google Sheets (tracking)
• Citation errors -> Airtable (fix queue)
• Full audits -> Notion (client reports)

Apify Scheduled Runs

Schedule weekly or monthly audits for ongoing monitoring.

FAQ

Q: How does Reputation Aggregator know which platforms to check?

A: It detects business type from GBP category and checks relevant platforms (restaurants: Yelp/DoorDash/TripAdvisor, attorneys: Avvo, healthcare: HealthGrades, etc.).

Q: Is this the same as LBIS (non-Pro)?

A: LBIS Pro includes all modules. The standard LBIS has a subset. They share the same codebase but different feature flags.

Q: How accurate is the Census market data?

A: Uses official US Census Bureau and County Business Patterns data. Updated annually. Most reliable for US locations.

Q: Can I white-label reports?

A: The actor returns raw data. Format it in your own templates for client presentation.

Q: What if a business has multiple locations?

A: Run separate tasks for each location. Use webhooks to batch process multiple locations.

Common Problems & Solutions

"Business not found"

• Verify business name spelling
• Add address for disambiguation
• Provide direct gbpUrl if known

"Review platform blocked"

• Some platforms have anti-bot measures
• Try reducing maxReviews
• Platform availability varies by region

"Census data unavailable"

• ZIP code may be invalid
• Census data covers US only
• Very new ZIP codes may lack data

"Demo data showing"

• Set demoMode: false
• No API keys required for most modules

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📞 Support

• Actor Arsenal: Full Actor Catalog
• Developer: John Rippy

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Built by John Rippy | Actor Arsenal