Google Ads Scraper — Every Ad by Advertiser, Domain or Brand

Every ad a company runs on Google — Search, YouTube, Shopping, Maps and Play — as Google's own public ad library lists it. Look ads up by advertiser, by the website they lead to, or by brand name; narrow them by country, platform, format and date. Each ad comes back with who paid for it, when it first and last ran, on how many days, and an image of the ad where Google archives one. Turn on details for every country it ran in and, in the European Union, how many times it was shown and which kinds of audience it targeted; turn on content for the words, products and videos in the ad.

📖 What it does

• 🔍 Four ways in: advertiser IDs, domains, brand names, or page URLs copied from your browser — mixed freely in one run.
• 📊 One row per ad: advertiser and verified legal name, format, first and last shown, days shown, a public preview image and the ad's own page at Google.
• 🌍 Reach and targeting (details): every country the ad ran in with its first and last day; for EU ads the impression range in total, per country and per platform, and whether the advertiser included or excluded demographic, location and contextual criteria.
• 📦 What the ad says (content): a text ad's headline and description, a Shopping ad's products, the YouTube video a video ad plays, and the landing page where the preview links to one.
• 📈 Built for monitoring: a date filter such as "30 days" moves with a scheduled run, and an ad reached twice in one run for the same country — by its domain and its advertiser — is stored and charged once.

🚀 Quick start

1. Put a competitor's website in Domains, for example nike.com.
2. Pick a Country, or leave it on Anywhere.
3. Run. Each ad Google shows for that website is one row in the dataset.

To look at one advertiser instead, copy its page from adstransparency.google.com into Start URLs — the filters you set on the page come with it.

💡 What people use it for

• Competitor ad monitoring — every ad a rival runs, with the day it started and stopped, on a schedule, so new campaigns show up in the next run.
• Creative research — headlines, descriptions, products and videos across a whole market, to see which messages advertisers keep running for hundreds of days.
• Market and media planning — EU impression ranges per country and platform, to size how hard a competitor is pushing where.
• Agency and brand-safety checks — which legal entities and agencies pay for ads that lead to a website, and whether Google has verified them.
• Lead generation — which companies advertise on Google at all, and since when.

📋 Input

Field	What it does
Advertiser IDs	Every ad of these advertisers. The ID is in the advertiser's page URL, e.g. AR01371945870127267841; the whole URL works too.
Domains	Every ad Google matches to this website, from every advertiser running one.
Advertiser names	A company or brand name, looked up like Google's advertiser search box does: the advertiser holding that name as whole words with the most ads — "Nike" finds Nike, Inc., not a one-ad advertiser called Nike.
Start URLs	Pages from adstransparency.google.com: an advertiser page, a single ad's page, or a domain search. Filters in the URL override the ones in the form, for that URL.
Country	Only ads shown in this country, or Anywhere.
Platform	Google Search, YouTube, Google Shopping, Google Maps or Google Play.
Ad format	Text, image or video.
Shown on or after / on or before	A date (2026-09-01) or a span back from today (30 days, 2 weeks).
Maximum ads	The hard cap on ads stored — and on what the run can charge. Default 100.
Maximum ads per search	Stops each advertiser, domain, name or URL after this many, so one big advertiser can't use up the run.
Include ad details	Countries, EU impressions and audience selection. Charged as an extra per ad.
Include ad content	Headlines, descriptions, products, videos and landing pages. Charged as an extra per ad, only when something is found.
Proxy	Apify residential proxies by default.

Example: every video ad Nike, Inc. ran on YouTube in the US over the last 90 days.

{
    "startUrls": [{ "url": "https://adstransparency.google.com/advertiser/AR16735076323512287233?region=US&platform=YOUTUBE" }],
    "adFormat": "VIDEO",
    "dateFrom": "90 days",
    "includeAdContent": true
}

📤 Output

One row per ad. A text ad Nike Retail BV ran in the EU, with details and content on (the countries list is cut to two):

{
    "recordType": "ad",
    "creativeId": "CR04380650295827365889",
    "adUrl": "https://adstransparency.google.com/advertiser/AR18378488041124659201/creative/CR04380650295827365889?region=NL",
    "advertiserId": "AR18378488041124659201",
    "advertiserName": "Nike Retail BV",
    "advertiserLegalName": "Nike Retail BV",
    "advertiserCountry": "NL",
    "advertiserVerified": true,
    "advertiserUrl": "https://adstransparency.google.com/advertiser/AR18378488041124659201?region=NL",
    "format": "TEXT",
    "domain": null,
    "firstShown": "2025-10-22T15:05:47.575Z",
    "lastShown": "2026-09-28T13:07:21.342Z",
    "daysShown": 342,
    "previewImageUrl": "https://tpc.googlesyndication.com/archive/simgad/3104440278062597240",
    "region": "NL",
    "platform": null,
    "queryType": "advertiserId",
    "query": "AR18378488041124659201",
    "details": {
        "topicId": 10021,
        "variationCount": 2,
        "variationImageUrls": ["https://tpc.googlesyndication.com/archive/simgad/3104440278062597240"],
        "regions": [
            {
                "region": "FR",
                "regionName": "France",
                "firstShown": "2025-10-22",
                "lastShown": "2026-09-28",
                "impressions": { "min": 250000, "max": 300000 },
                "impressionsCountedFrom": "2025-10-22",
                "impressionsBySurface": [
                    { "surface": "SHOPPING", "impressions": { "min": 0, "max": 1000 } },
                    { "surface": "SEARCH", "impressions": { "min": 250000, "max": 300000 } },
                    { "surface": "MAPS", "impressions": { "min": 0, "max": 1000 } }
                ]
            },
            {
                "region": "MQ",
                "regionName": "Martinique",
                "firstShown": "2025-10-23",
                "lastShown": "2026-09-27",
                "impressions": { "min": 0, "max": 1000 },
                "impressionsCountedFrom": "2025-10-23",
                "impressionsBySurface": [{ "surface": "SEARCH", "impressions": { "min": 0, "max": 1000 } }]
            }
        ],
        "euImpressions": { "min": 250000, "max": 300000 },
        "euImpressionsCountedFrom": "2025-10-22",
        "euImpressionsBySurface": [
            { "surface": "MAPS", "impressions": { "min": 0, "max": 1000 } },
            { "surface": "SEARCH", "impressions": { "min": 250000, "max": 300000 } },
            { "surface": "SHOPPING", "impressions": { "min": 0, "max": 1000 } }
        ],
        "audience": {
            "demographicInfo": { "included": true, "excluded": false },
            "geographicLocations": { "included": true, "excluded": false },
            "contextualSignals": { "included": true, "excluded": false }
        }
    },
    "content": {
        "headline": "{KeyWord:Nike Vomero}",
        "description": "Découvre {Keyword:chaussures Nike} sur Nike.com. Commande sur le site officiel Nike.",
        "products": [],
        "landingUrl": null,
        "youtubeVideoId": null,
        "youtubeUrl": null
    },
    "scrapedAt": "2026-09-28T13:34:01.034Z"
}

A video ad's content, from Nike, Inc.:

{
    "headline": null,
    "description": null,
    "products": [],
    "landingUrl": "https://www.nike.com/retail/",
    "youtubeVideoId": "RZ1MLoOdWcc",
    "youtubeUrl": "https://www.youtube.com/watch?v=RZ1MLoOdWcc"
}

The dataset has three views: Ads (who, what, when), Reach and targeting (details) and Ad content.

🗂️ Data fields

Field	Meaning
recordType	What the row is: ad.
creativeId, adUrl	The ad's ID and its public page at Google, for the country searched.
advertiserId, advertiserName, advertiserUrl	Who ran the ad, and their public page at Google.
advertiserLegalName, advertiserCountry, advertiserVerified	The legal name Google verified (only for verified advertisers — Google shows none otherwise), where the advertiser is based, and whether Google has verified its identity.
format	TEXT, IMAGE or VIDEO.
domain	On a domain search — or a name search that fell back to a domain — the domain searched for. Advertiser and single-ad searches have none.
firstShown, lastShown, daysShown	When the ad first and last ran in the country searched, and on how many days.
previewImageUrl	A public image of the ad, where Google archives one. In testing, nearly every video and image ad and about one text ad in seven had none: Google renders those live, and their content is in content.
region, platform	The country and platform filter the ad was found under.
queryType, query	How the ad was found, and the input that found it.
details	With details on: regions (each country with first and last day, and EU impressions), euImpressions and euImpressionsBySurface, audience, topicId (Google's topic label, e.g. 10021 for Apparel), variationCount and variationImageUrls.
content	With content on: headline, description, products (title, merchant, image), landingUrl, youtubeVideoId and youtubeUrl.
scrapedAt	When the row was read.

💳 Pricing

Pay per event: one price per ad stored, and a separate per-ad price for each extra you turn on — details is charged on every ad it was read for, content only on ads where something was found. Filters cost nothing: an ad that doesn't match is never stored or charged, and an ad found twice in one run for the same country is charged once. If Apify restarts a run, to move it to another server or because you resurrected it, the ads it had stored are not stored or charged again.

Event	Free	Starter	Scale	Business and up
Ad stored, per 1,000	$1.50	$1.30	$1.20	$1.00
Ad details (extra), per 1,000 ads	$1.00	$1.00	$1.00	$1.00
Ad content (extra), per 1,000 ads where something was found	$2.00	$2.00	$2.00	$2.00
Actor start, per run	$0.00005	$0.00005	$0.00005	$0.00005

1,000 ads cost $1.50 on the Free plan, or $2.50 with details on. Apify's free plan includes $5 of platform credit every month — about 3,300 ads, or 2,000 with details. The Pricing tab always shows the current prices.

Maximum ads is the hard cap on a run's charge; Apify's own spending limit is respected too — the run stops before an ad whose charges would pass it.

⚠️ Limitations

• Impressions and audience are EU-only. Google publishes them under the Digital Services Act, for ads shown in the European Union, and counts impressions with a delay of about three months. Elsewhere the details give the countries an ad ran in and the last day it ran there.
• Many text ads are pictures. Google archives a lot of text ads as an image of the ad; those have a previewImageUrl and no headline. Headlines and descriptions come from text ads Google renders live. Location ads and local-store video ads carry no text in this version.
• Landing pages only where the preview links to one. In testing that was video ads (a page or an app-store listing) and display product ads (the product page); Shopping-card and text ads link nowhere in their previews, so they have none.
• Headlines are kept as Google stores them. An ad using dynamic keyword insertion shows its placeholder, e.g. {KeyWord:Nike Vomero} — the text in it is what shows when the search term doesn't replace it.
• YouTube videos are often unlisted. A video ad usually plays a cut uploaded just for the ad; it has a YouTube page, but may not appear on the advertiser's channel.
• No prices. Shopping ad previews show "[Price]" in place of the price, so the data has none.

❓ FAQ

Do I need a Google account or an API key? No. The data is what anyone sees on Google's public ad pages, without signing in.

How many ads does an advertiser have? The log prints Google's own count for each search, like "about 4,000–5,000 ads". Set Maximum ads to cover it.

Why does a brand name give me only one advertiser? A brand often advertises through several legal entities — Nike through Nike, Inc., Nike Retail BV and others. A name finds the main one; to get all of them, search the brand's domain, which returns every advertiser whose ads lead there.

Where does the data come from, and what may I do with it? From Google's public Ads Transparency Center. You are responsible for how you use it, including under Google's terms for that site.

🤖 Use with AI agents

This Actor is callable as a tool by any MCP-capable agent — Claude, Cursor, VS Code — or by your own code, with no wrapper and nothing extra to deploy.

Connect over MCP

https://mcp.apify.com?tools=autofacts/google-ads-scraper

In a client that reads an mcpServers configuration block:

{
  "mcpServers": {
    "apify": {
      "url": "https://mcp.apify.com?tools=autofacts/google-ads-scraper",
      "headers": { "Authorization": "Bearer YOUR_APIFY_TOKEN" }
    }
  }
}

The agent reads this Actor's parameters and their descriptions straight from the input schema, and the hosted server infers the result field types from the dataset schema — so a model knows what to send and what comes back before it ever calls anything.

Or call the API directly

curl -X POST "https://api.apify.com/v2/acts/autofacts~google-ads-scraper/run-sync-get-dataset-items?token=$APIFY_TOKEN" \
  -H 'Content-Type: application/json' \
  -d '{"domains": ["nike.com"], "proxy": {"useApifyProxy": true, "apifyProxyGroups": ["RESIDENTIAL"]}}'

The response body is the dataset rows described above.

🧰 Other Actors by autofacts

Apify only auto-recommends Actors in the same category, so here are the ones that actually pair with this scraper:

Actor	What it's for
Shopify Store Leads	Catalog size, apps and contacts of the stores behind the ads
Shopify Scraper	The products an advertiser's Shopify store sells, with prices
WooCommerce Scraper	The same for WooCommerce stores
Schema Markup Scraper & SEO Auditor	What a landing page says about itself to search engines
YouTube Subtitle & Transcript Scraper	The spoken words of a video ad, where YouTube has captions

All of them: apify.com/autofacts