Shopify Store Leads — New Stores, Marketing Gaps & Business Emails

New Shopify stores are the easiest clients to win: the owner has just launched, is still setting things up, and usually hasn't installed half of the basics yet. This actor finds those stores, checks what they are missing, and gives you a reason to reach out that is specific to each store.

A test run of 10 stores costs $0.06, which the credit on Apify's free plan covers.

What new stores are missing (real numbers)

From 2,770 new US Shopify stores we audited between 27 Sep and 14 Oct 2026:

Gap	Share of stores
No email / SMS capture tool	91.7%
No Google Analytics / Ads tag	88.4%
No product reviews app	85.0%
No Meta (Facebook / Instagram) pixel	84.2%
No social profiles linked	80.8%
No homepage meta description	72.1%
Still on a free default theme	63.8%

44.5% of them publish a business email on their own site.

What you get for each store

Field	Example
Store name, URL	Example Apparel Co, example-apparel.com
Country, city, currency	US, Austin, Texas, USD
Niche, product count	Apparel, 134
Theme	Dawn (free default)
Marketing gaps	no Meta pixel, no email capture, no reviews app
Business emails the store publishes	hello@example-apparel.com
Brand social profiles linked from the store	instagram.com/exampleapparel

You can download the results as Excel, CSV or JSON, or pull them through the API.

Who uses it

You sell...	Filter on this gap	Your opening line writes itself
Email / SMS marketing (Klaviyo, Omnisend)	no_email_capture_tool	"You're getting visitors but there's no way to capture them yet"
Paid ads	no_meta_pixel, no_google_tag	"If you run ads now, there's nothing tracking the results"
Reviews / UGC apps	no_reviews_app	"Your product pages have no reviews yet"
SEO	missing_meta_description	"Your homepage has no meta description"
Design / CRO	default_free_theme	"You're still on the default theme"

App developers use it the same way: find stores that need exactly what the app does.

Two ways to run it

Discover new stores. Set mode to discover and choose how many days back to look (1–14). The actor scans domains registered in that window, keeps the ones running on Shopify, and audits them. Add filters to narrow it down:

• countries, e.g. ["US"] or ["GB", "IE"]
• niche: Apparel, Beauty, Jewelry, Home, Pets, Food, Health, Kids, Automotive, Electronics, Tools
• requiredGaps: only stores missing a specific tool
• onlyWithContact: skip stores with no published business contact
• minProducts: skip empty or placeholder stores

Audit your own list. Set mode to urls and paste store domains. Handy for checking prospects you already have, or your own clients.

Pricing

$5.90 per 1,000 audited stores ($0.0059 each). You only pay for stores that pass your filters. In urls mode, stores that fail to load are listed free of charge so you can see why.

Stores	Cost
10	$0.06
100	$0.59
1,000	$5.90

Data & compliance

Only public store pages are read (/meta.json, the homepage, /products.json, contact and policy pages). Emails come only from what the store publishes on its own website; there's no social-network scraping and no third-party data sources. Some small stores list a free-mail address (Gmail, Yahoo) as their business contact.

Store owners can ask to be removed; removed stores are skipped in every run.

Please use the results in line with CAN-SPAM and GDPR: say who you are and honour opt-outs.

Already have a list of stores?

If you want to see which apps and theme a store runs (Klaviyo, Judge.me, Recharge, Meta pixel and about 70 more), use Shopify Apps & Theme Detector. It costs $4.90 per 1,000 stores.

To score a store against a 27-point conversion and SEO checklist, with the top fixes in order, use Shopify Store Audit - CRO & SEO Checklist with Score.

Questions

Something not working, or a field you'd like added? Open an issue on this page and I'll reply.

• Email Domain Health Checker: SPF, DKIM, DMARC, MX and blocklist check for any domain, with a 0-100 score and fixes.
• Website Business Contact Finder: role-based business emails, contact page, socials and platform for any website.