AI Brand Visibility Tracker — ChatGPT, Claude, Gemini & Perplexity

Find out whether AI assistants recommend your brand — and who they recommend instead.

More buyers now ask ChatGPT, Gemini, Claude or Perplexity "what's the best tool for X?" before they ever see a search result. If the AI doesn't name you, you don't exist for that buyer. This Actor measures your AI search visibility (also called GEO, generative engine optimization, or AEO, answer engine optimization) across the major engines in one run.

What you get

For every prompt × engine you get the full AI answer plus:

Metric	What it tells you
Mention rate	% of answers that name your brand
Position	Where you appear among the brands mentioned (1 = recommended first)
First-place rate	How often you're the top recommendation
Share of voice	Your share of all brand mentions vs competitors
Citation rate	How often the answer links to your website
Competitors mentioned	Who the AI names, including brands you didn't list (auto-discovered)
Cited sources	Which sites the AI relies on, so you know where to earn coverage
Missed prompts	Questions where you never appear: your highest-priority gaps

Each run also saves a shareable HTML report and a JSON summary (see the Output tab).

How it works

1. You enter your brand, a few competitors (optional), and the questions your customers ask.
2. The Actor asks each AI engine through its official API, with web search on by default, so answers reflect what real users see.
3. Each answer is analysed for brand mentions, ranking position and citations. Optional competitor discovery uses AI to pick out every brand recommended.
4. Results are aggregated by engine and by prompt.

No scraping of chat interfaces, no logins, no browser automation: runs are fast and reliable.

Input example

{
  "brand": "Notion",
  "brandDomain": "notion.com",
  "competitors": ["Evernote", "Obsidian", "Confluence"],
  "prompts": [
    "What is the best note-taking app for a small team?",
    "Best alternatives to Evernote in 2026",
    "Which wiki tool should a startup use?"
  ],
  "engines": ["chatgpt", "claude", "gemini", "perplexity"],
  "runsPerPrompt": 3
}

Tip: AI answers vary from run to run. Use runsPerPrompt of 3–5 for a stable mention rate, and schedule the Actor weekly to track your visibility over time.

Output example

One dataset item per answer:

{
  "prompt": "What is the best note-taking app for a small team?",
  "engine": "chatgpt",
  "model": "gpt-6-luna",
  "run": 1,
  "brandMentioned": true,
  "brandPosition": 2,
  "brandMentionCount": 3,
  "competitorsMentioned": ["Obsidian", "Evernote", "Bear"],
  "mentions": [
    { "name": "Obsidian", "isBrand": false, "count": 2, "position": 1 },
    { "name": "Notion", "isBrand": true, "count": 3, "position": 2 }
  ],
  "citations": [{ "url": "https://zapier.com/blog/best-note-taking-apps", "domain": "zapier.com", "isBrandDomain": false }],
  "brandCited": false,
  "answer": "For small teams, Obsidian and Notion are the strongest options…",
  "checkedAt": "2026-10-27T12:00:00.000Z"
}

Pricing

Pay per result: you're charged per AI answer delivered, plus a small fee per answer when competitor discovery is on. Failed answers are never charged. If you have your own OpenAI, Anthropic, Gemini or Perplexity API keys, add them in the input to pay a lower price per answer.

Use cases

• SEO & content teams: track GEO/AEO performance alongside classic rankings.
• Agencies: run visibility audits for clients and share the HTML report.
• Product marketing: see which competitors AI favours and which sources shape its answers.
• AI agents & automations: call it via API, MCP, Make, Zapier or n8n and pipe results into dashboards.

FAQ

Which models are used? Current flagship models with web search by default. You can override the model per engine in the Advanced section.

Why does my mention rate change between runs? AI answers are non-deterministic. Increase runsPerPrompt to average it out.

Does it work for any language or country? Yes. Write prompts in the language your customers use.

Is this allowed? Yes. The Actor uses each provider's official API under its terms.