Google AI Overview Brand Visibility Tracker

Find out whether your brand appears in the AI Overview Google now prints above the classic results, for every query your buyers actually type, and follow it week after week. If the answer cites a competitor and not you, the customer is gone before the first blue link. Each run gives you a per-query verdict, the domains Google cited instead, and what moved since the previous check.

What the brand visibility tracker reports

• Per-query verdict: AI Overview present or not, brand mentioned in the answer text, brand cited as a source — plus the answer excerpt.
• Competitor intelligence: the exact domains cited in the AI Overview where you are not — your GEO hit list.
• Change tracking: every run compares to the previous one and flags each query appeared, disappeared, unchanged, or baseline — schedule weekly and alert on disappeared.
• Subdomain-aware citation matching: blog.yourbrand.com counts as you.
• Up to 100 queries per run, any Google country domain and language.

Who tracks brand visibility in AI Overviews

• SEO/GEO teams: weekly AI Overview share-of-voice report per market.
• Agencies: sell AI-visibility monitoring per client with zero manual checking.
• Brands in competitive niches: know the day your product disappears from "best X for Y" AI answers.
• Content teams: the competitorDomainsCited list tells you exactly which pages Google's AI trusts — study them, then earn the citation.

Input example

{
  "brandName": "AcmeCRM",
  "brandDomains": ["acmecrm.com"],
  "queries": ["best crm for small business", "crm with flat pricing"],
  "countryCode": "us"
}

Output example

One dataset item per query:

{
  "query": "best crm for small business",
  "aiOverviewPresent": true,
  "brandVisible": true,
  "brandMentionedInText": true,
  "brandCitedAsSource": true,
  "aiOverviewExcerpt": "For small businesses, popular CRM choices include HubSpot, Pipedrive and AcmeCRM...",
  "competitorDomainsCited": ["g2.com"],
  "changeSinceLastRun": "unchanged",
  "checkedAt": "2026-07-06T09:00:00.000Z"
}

A SUMMARY record reports totals: AI Overviews found, queries where the brand is visible, appeared/disappeared counts.

Data returned for each query

Field	What it holds
query	The tracked search
aiOverviewPresent	Whether Google showed an AI Overview at all
brandVisible	Named in the answer text, or cited as a source
brandMentionedInText	Brand name found inside the answer
brandCitedAsSource	One of your domains, or a subdomain, cited
aiOverviewExcerpt	The answer text captured
competitorDomainsCited	Domains cited where you are not
changeSinceLastRun	appeared, disappeared, unchanged or baseline

Pricing

Pay per event: a small fee per query checked. Under the hood the Actor runs the official Google Search Results Scraper (apify/google-search-scraper, billed to your account: ~$0.0045 per results page + ~$0.003 per AI Overview captured). Tracking 50 queries weekly costs roughly $0.38/week in scanning.

FAQ

What counts as "brand visible"? Either the brand name appears in the AI Overview's answer text, or one of your brandDomains (including subdomains) is cited as a source. Both are reported separately.

Why does a query show aiOverviewPresent: false? Google does not show an AI Overview for every query, every region, every time. Track weekly — presence itself fluctuates, which is exactly what the change flags capture.

How do I get alerted on changes? Schedule the Actor and plug the dataset into any Apify integration (Slack, email, webhook), filtering on changeSinceLastRun = disappeared or appeared.

Is this legal? The Actor reads public Google search result pages via the official Apify Google Search scraper and collects no personal data. You are responsible for how you use the data.