Image Metadata Remover — Strip EXIF, GPS & Hidden Data

Remove EXIF, GPS location, IPTC and XMP metadata from images in bulk — and get back clean JPG, PNG, WebP, AVIF or TIFF files with the picture untouched. Point this Image Metadata Remover at a list of image URLs and it returns privacy-safe copies plus a report of exactly what was stripped from each one. No design software, no manual work.

Why remove image metadata?

Every photo taken on a phone or camera carries hidden metadata: GPS coordinates of where it was shot, the device model, serial numbers, timestamps, editing history and more. Publishing images with that data attached can leak someone's home address or a business's location. This tool wipes it before your images go public.

What it does

• Strips EXIF (camera, GPS, timestamps), IPTC (captions, keywords) and XMP (editing history) metadata.
• Keeps the image pixel-perfect — same resolution, same quality.
• Optionally bakes in the correct orientation first, so photos never come out rotated.
• Optionally keeps the color profile (ICC) so colors don't shift.
• Optionally converts every image to one format (JPEG/PNG/WebP/AVIF/TIFF).
• Returns a per-image report of what metadata was found and removed.

Use cases

• Privacy & GDPR — scrub location and personal data before publishing user-submitted photos.
• Marketplaces & classifieds — remove seller location data from listing images at scale.
• Publishing & journalism — clean source photos before they go on the web.
• Real estate & agencies — strip metadata from property and client images in bulk.
• Dataset preparation — normalize and de-identify image sets before sharing or training.

Input

Provide one or more image URLs and choose your options.

{
  "imageUrls": [
    "https://example.com/photo1.jpg",
    "https://example.com/photo2.png"
  ],
  "keepOrientation": true,
  "keepColorProfile": true,
  "outputFormat": "original"
}

Field	Type	Description
imageUrls	array	Direct links to the images to clean (JPG, PNG, WebP, AVIF, TIFF, GIF).
keepOrientation	boolean	Bake rotation into the pixels before stripping, so images stay upright. Default true.
keepColorProfile	boolean	Preserve the ICC color profile so colors don't shift. Default true.
outputFormat	string	original, or convert all to jpeg / png / webp / avif / tiff.

Output

Each image becomes one dataset item, and the cleaned file is saved to your key-value store.

{
  "sourceUrl": "https://example.com/photo1.jpg",
  "cleanedUrl": "https://api.apify.com/v2/key-value-stores/.../records/clean/0001-photo1.jpg",
  "format": "jpeg",
  "width": 4032,
  "height": 3024,
  "originalBytes": 3785412,
  "cleanedBytes": 3719004,
  "metadataRemoved": ["EXIF", "GPS", "XMP"],
  "hadMetadata": true,
  "ok": true
}

Output schema

Field	Type	Description
sourceUrl	string (URL)	The original image URL.
cleanedUrl	string (URL)	Link to the cleaned image in your key-value store.
format	string	Detected image format.
width	integer	Image width in pixels.
height	integer	Image height in pixels.
originalBytes	integer	Original file size.
cleanedBytes	integer	Cleaned file size.
metadataRemoved	array	Which metadata blocks were removed (EXIF, IPTC, XMP, ICC…).
hadMetadata	boolean	Whether the original had any metadata.
ok	boolean	Whether the image was processed successfully.

FAQ

Does it change how the image looks? No. The pixels, resolution and quality stay the same — only the hidden metadata is removed (and orientation is corrected if enabled).

Does it remove GPS location? Yes. GPS coordinates live in EXIF, which is fully stripped.

Can I convert formats at the same time? Yes — set outputFormat to convert every image to JPEG, PNG, WebP, AVIF or TIFF while cleaning it.

What export formats are supported for the results? The dataset exports to JSON, CSV, Excel and XML; cleaned images are saved as files in the key-value store.

Can I automate or integrate it? Yes. Connect it with almost any app via integrations on the Apify platform — Make, Zapier, Slack, GitHub, Google Drive and more, plus the Apify API and webhooks.

Notes

Original clean-room implementation. You are responsible for how you use the processed images.