Local Service Growth Agent

What does Local Service Growth Agent do?

Local Service Growth Agent turns public service-business websites, directory pages, review profiles, and optional uploaded lead files into workflow-ready growth actions. It is an API-style Apify Actor for finding prospect leads, stale follow-ups, local SEO fixes, review issues, competitor service gaps, blocked sources, and summary rows.

It does not log into CRMs, Google Business Profile, email, or ad platforms. The Actor works from public URLs and optional files you provide.

Why use Local Service Growth Agent?

Most lead and SEO scrapers export raw pages. This Actor produces action rows that a local-service owner, agency, or operator can triage immediately.

Use it to:

• Turn directory pages into prospect lead rows with service and location evidence
• Identify stale uploaded leads that need follow-up
• Find local SEO gaps such as missing titles, descriptions, or contact paths
• Compare competitor pages against your own public service signals
• Flag weak public review patterns when ratings are available in page text
• Keep scheduled monitoring, API access, integrations, proxy configuration, and run logs inside Apify

What data can Local Service Growth Agent extract?

Field	Type	Description
recordType	string	prospect_lead, follow_up_task, review_action, local_seo_action, competitor_gap, blocked_or_unavailable, or summary
priority	string	critical, high, medium, or low
confidence	string	Deterministic confidence in the row
actionTitle	string	Short action label for operators
recommendedNextStep	string	Suggested manual next step
evidence	array	Structured facts used to produce the row
targetName	string	Lead, business, or profile name when available
targetWebsite	string	Target website when found
reviewRating / reviewCount	number	Review signals parsed from source text
aiSummary / aiDraft	string	Optional AI enrichment when runMode is ai

How to scrape local service sources

1. Open the Actor input tab.
2. Add serviceCategories, such as plumbing, drainage, or roofing.
3. Add target locations, such as auckland or wellington.
4. Provide at least one source: a business website, competitor URL, directory URL, review profile URL, or uploaded lead CSV key.
5. Keep runMode as standard for deterministic rows, or choose ai and provide AI settings for summaries and drafts.
6. Run the Actor and download the default dataset.

How much will it cost to scrape local service sources?

Cost depends mainly on the number of URLs fetched and the size of each page. The Actor uses HTTP requests and HTML parsing rather than a browser by default, so standard-mode runs should be lightweight for public pages that return normal HTML.

AI mode may add separate model-provider costs and should be limited with aiMaxRows when scanning many sources.

Input

See the input tab for full configuration options. The key fields are:

• businessName: business or client being analyzed
• businessWebsite: own public website page
• serviceCategories: service terms to match
• locations: location terms to match
• competitorOrDirectoryUrls: competitor, directory, or listing pages
• reviewProfileUrls: public review pages
• existingLeadsFile: key-value store key for a CSV lead file
• runMode: standard or ai

Uploaded lead CSV or JSON files should include fields such as leadName, companyName, email, phone, website, location, serviceInterest, leadStatus, lastContactedAt, nextFollowUpAt, and notes. JSON files can be an array of leads or an object with a leads array.

Output

You can download the dataset in various formats such as JSON, HTML, CSV, or Excel.

Example rows:

[
  {
    "recordType": "prospect_lead",
    "priority": "high",
    "confidence": "high",
    "actionTitle": "Review local prospect: North Shore Plumbers",
    "recommendedNextStep": "Review the target and decide whether to add it to CRM or an outreach list.",
    "targetWebsite": "https://northshore.example",
    "evidence": [{"label": "Matched services", "value": ["plumbing"]}],
    "status": "ready"
  },
  {
    "recordType": "summary",
    "actionCount": 1,
    "blockedCount": 0
  }
]

Tips

Use focused source URLs instead of a generic homepage when possible. Directory pages with structured business cards tend to produce better prospect rows than broad search-result pages.

Keep service and location terms short and lowercase-friendly. For example, use hot water, drainage, and auckland.

AI mode

Standard mode is deterministic and does not require an AI key. AI mode is optional and only enriches rows that already have deterministic evidence. If an AI provider call fails for a row, the Actor keeps the deterministic row unchanged.

FAQ, disclaimers, and support

Our Actors are ethical and do not extract any private user data, such as email addresses, gender, or location. They only extract what the user has chosen to share publicly. We therefore believe that our Actors, when used for ethical purposes by Apify users, are safe. However, you should be aware that your results could contain personal data. Personal data is protected by the GDPR in the European Union and by other regulations around the world. You should not scrape personal data unless you have a legitimate reason to do so. If you're unsure whether your reason is legitimate, consult your lawyers.

If a source returns a blocked row, check the URL in a browser and replace it with another public source if needed. Use the Issues tab for feedback and the API tab for programmatic access.