LeadMagnet — Google Maps Business Lead Scraper

Free · Open Source · Zero API Keys · No Rate Limits

Extract high-quality business leads from Google Maps at scale — instantly, freely, and without API restrictions or hidden costs. Built for developers, marketers, sales teams, and growth agencies who need real business intelligence data without paying per row or hitting quotas.

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🚀 What is LeadMagnet?

LeadMagnet is a high-performance, open-source Google Maps scraper built with Playwright (not Puppeteer) for maximum speed, stability, and modern web compatibility.

Unlike the Google Places API — which caps you at 60 results per query and requires billing setup — LeadMagnet extracts unlimited business data with zero API keys, zero monthly fees, and zero rate limits.

🔍 Built for High-Intent Search Queries

LeadMagnet is optimized to rank on these search terms:

High-Intent Keyword	Why It Matters
Google Maps scraper	Core search for the tool
Business lead generation tool	Sales & marketing teams
Free Apify alternative	Cost-conscious developers
Email extraction from Google Maps	Lead enrichment use case
Local business intelligence scraper	Market research niche
No API key Google Maps scraper	Pain-point keyword
CRM lead enrichment tool	Sales ops use case
Playwright scraping solution	Tech-stack specific
Business data extractor	General intent

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⚡ Why LeadMagnet Wins (vs Competitors)

Feature	LeadMagnet (This Tool)	Competitors (Puppeteer / Paid APIs)
Engine	⚡ Playwright (modern, faster rendering)	Puppeteer (slower, older tech)
API Keys Required	❌ None	✅ Required
Rate Limits	❌ None	⚠️ Strict limits
Pricing	💰 Free / Open Source	💸 Per-request or subscription
Email Extraction	⚠️ When available	❌ Paid add-on
Review Scraping	✅ When available	⚠️ Partial
Images	✅ Included	⚠️ Extra cost
Scheduling	✅ Free via API	💸 Paid feature
Data Enrichment	✅ Built-in	💸 Add-on pricing
Setup Complexity	🟢 One-click run	🔴 Complex API config

Bottom line: LeadMagnet removes every artificial limitation competitors use to monetize basic data extraction.

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📊 What Data Can You Extract?

Every lead returns structured, CRM-ready data:

Field	Description
name	Business name / title
email	Email address (found on ~20-30% of businesses)
phone	Phone number
website	Website URL
address	Full street address
category	Business category (dentist, restaurant, agency, etc.)
rating	Google Maps star rating (e.g. 4.7)
reviewsCount	Number of reviews (when available on detail page)
reviews	Full review text, ratings, dates, reviewer profiles
priceRange	Price bracket ($, $$, $$$)
openingHours	Business hours per day
amenities	Features: wifi, parking, wheelchair accessible
latitude / longitude	GPS coordinates
imageUrl	Google Maps business photo
placeId	Google-referenced place ID
searchQuery	The query used to find this lead
scrapedAt	ISO timestamp
categories	Full category tags
jobTitle	Roles from structured listings (if available)
socialProfiles	Instagram, Facebook, Twitter links

Example JSON output:

{
  "name": "ABC Digital Marketing Agency",
  "email": "contact@abcdigital.com",
  "phone": "+1 234 567 890",
  "website": "https://abcdigital.com",
  "address": "123 Main Street, New York, USA",
  "rating": 4.7,
  "reviewsCount": 128,
  "categories": ["Marketing Agency", "SEO Services"],
  "openingHours": "Mon-Fri 9:00-18:00",
  "latitude": 40.7128,
  "longitude": -74.0060,
  "images": ["https://...", "https://..."],
  "reviews": [
    {
      "author": "John D",
      "rating": 5,
      "text": "Excellent service and fast delivery",
      "date": "2026-04-20"
    }
  ],
  "searchQuery": "marketing agency New York",
  "scrapedAt": "2026-04-30T12:00:00.000Z"
}

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🧠 How It Works

Simply define your extraction parameters:

1. Search Term

coffee shop
dentist
real estate agency
gym near me
marketing agency London

2. Location

New York
Berlin
Kuala Lumpur
Remote / Global

3. Number of Places

100 / 1,000 / 5,000+ (no hard limit)

🧩 Filters

Filter	What It Does
🏷 Category	Narrow to specific business types

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🔥 Why LeadMagnet?

❌ No API Keys. No Quotas. No Limits.

The Google Places API caps you at 60 results per query and requires API keys, billing accounts, and rate management. LeadMagnet bypasses every single restriction.

⚡ Playwright-Powered (Not Puppeteer)

Most scrapers use Puppeteer (older, slower, more memory). LeadMagnet uses Playwright:

• 🚀 Faster page loads and rendering
• 🧠 Smarter scroll handling
• 🛡 Stronger anti-detection behavior
• ✅ More reliable across Google Maps UI updates

🎯 Built for Lead Generation

Every feature is designed to fill your CRM:

• Email extraction — crawls business websites for contacts (requires Apify proxy upgrade)
• Review extraction — full content with ratings, dates, reviewer metadata
• Amenity detection — surfaces features like wheelchair accessible, free wifi, parking
• Social profile discovery — Instagram, Facebook, Twitter links when available

💵 Free & Open Source

MIT licensed. No hidden fees, no usage tiers, no "pro" paywalls. Run on Apify, your own server, or integrate into your SaaS.

🔌 One-Click Integrations

Export to CSV, JSON, Excel. Connect via webhooks to Zapier, Make, Slack, Google Sheets, Airtable, HubSpot, Salesforce, or any HTTP endpoint.

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📥 Input Configuration

Search Terms

Use specific, distinct business types for best results:

✅ Good	❌ Bad
["dentist", "orthodontist", "oral surgeon"]	["dentist", "dentists", "dental clinic"]
["restaurant", "cafe", "bistro"]	["restaurant", "restaurants", "food"]

Geolocation Options

Method	When To Use
Free text — "Austin TX"	Quick one-off searches
City + state — "London UK"	Single city targeting

| Direct URL — maps URL | Exact search reproduction |

Category Filtering

Google Maps has thousands of categories. LeadMagnet lets you filter with precision — include all relevant synonyms so nothing is missed (e.g., "divorce lawyer", "divorce attorney", "family law" are all separate categories).

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⬆️ Output & Export

Results stream into the Apify dataset in real time. Export in any format:

Format	Best For
JSON	Developers, API consumption
CSV	Excel, Google Sheets, CRMs
Excel (XLSX)	Rich spreadsheet analysis
Interactive Map	Geographic analysis
API	Programmatic data access

View Modes

• Leads view — one row per business
• Reviews view — one row per review (for analytics)
• Map view — interactive location map
• Social profiles view — enriched social media data

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🔌 API & Automation Ready

REST API

POST /run
Content-Type: application/json

{
  "query": "dentist",
  "location": "London",
  "maxResults": 500,
  "extractEmails": true,
  "extractReviews": true
}

Integrate Into Any Stack

Use Case	Integration
CRM enrichment	HubSpot, Salesforce, Airtable
Lead pipelines	Zapier, Make (2000+ apps)
Cold outreach	Export directly to email sequences
AI agents	Feed into LLM workflows
Dashboards	Google Sheets, Data Studio
SaaS data layer	API → your app

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🛠 Tech Stack

Layer	Tool
Scraper engine	⚡ Playwright
Runtime	Apify
Frontend	Next.js 16
Database	Supabase
AI enrichment	Groq

Why Playwright Over Puppeteer?

Factor	Playwright	Puppeteer
Browser support	Chrome, Firefox, Safari	Chrome only
Rendering speed	⚡ Faster	🐢 Slower
Anti-detection	🛡 Stronger	⚠️ Weaker
Scroll handling	🧠 Smarter	🔧 Manual
Large-scale reliability	✅ Higher	⚠️ Lower

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💼 Use Cases

LeadMagnet is used by:

Who	How They Use It
B2B sales teams	Prospect lists from local businesses
Marketing agencies	Outreach campaigns for clients
Real estate agents	Find leads by property type and location
Recruiters	Identify businesses by industry
Market researchers	Analyze saturation, gaps, competition
SEO agencies	Local SEO data mining
Startup founders	Validate business ideas with real data
AI training	Build datasets from real business listings
Freelancers	Quick lead gen without paid tools

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🚀 Quick Start

Try It on Apify (One Click)

{
  "query": "real estate agent",
  "location": "Miami FL",
  "maxResults": 50,
  "extractEmails": true,
  "extractReviews": true
}

Run Locally

npx playwright install chromium
npm run dev

Then open http://localhost:3000.

Run Headless (CLI)

$node actors/leadmagnet-scraper/src/main.js

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📂 Project Structure

LeadMagnet/
├── app/                          # Next.js web app
│   ├── page.tsx                  # Search + CSV export UI
│   ├── api/scrape/               # Scrape endpoint
│   └── api/enrich/               # Email enrichment endpoint
├── actors/
│   └── leadmagnet-scraper/       # Apify actor
│       ├── .actor/actor.json     # Apify config
│       ├── input_schema.json     # Input schema
│       ├── Dockerfile            # Container setup
│       ├── src/main.js           # Core Playwright scraper
│       ├── package.json          # Dependencies
│       └── README.md             # ← You are here
├── lib/
│   ├── scraper.ts                # Shared scraper logic
│   └── config.ts                 # Settings
└── package.json

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❓ FAQ

Is LeadMagnet really free?

Yes. Open-source (MIT), no API keys, no subscriptions, no per-request billing. Run it on Apify or your own infrastructure — the tool itself costs nothing.

How is this different from the Google Places API?

The Google Places API gives you 60 results per query with quota management, billing setup, and missing data fields (popular times, amenity details, full reviews). LeadMagnet has none of these limitations.

How does it compare to other Apify actors?

Most Apify actors charge per dataset row or per request. LeadMagnet removes this entirely — one run, unlimited data. And the data fields they charge for as add-ons (emails, reviews, images) are all included here for free.

Does it bypass Google Maps limits?

LeadMagnet uses intelligent Playwright-based browsing with request pacing to avoid unnecessary blocking while maintaining high throughput. It mimics human browsing behavior — not aggressive API-blasting that gets rate-limited.

Why not Puppeteer?

Playwright is more modern, faster, and significantly more reliable for dynamic web applications like Google Maps. Multi-browser support, better anti-detection, faster rendering. It's the right tool for this job.

Can I extract emails?

Email extraction visits each business website to find contact addresses. This works when running locally or with Apify proxy enabled. On the free Apify tier with LIMITED_PERMISSIONS, outbound HTTP to external domains is restricted. Upgrade to an Apify paid plan and enable proxy to activate email extraction.

Can I use it commercially?

Yes. MIT license means commercial use, SaaS integration, agency workflows, and enterprise deployments are all permitted.

How fast is it?

On Apify with 2GB memory: ~20 leads per minute. Email extraction requires proxy configuration. Bump to 8GB for parallel browsing and faster bulk operations.

What integrations are supported?

• Webhooks — trigger actions on run completion
• Apify API — full programmatic control
• Zapier / Make — 2,000+ app integrations
• Google Sheets — auto-populate spreadsheets
• Slack — real-time lead alerts
• HubSpot / Salesforce — CRM import

Is scraping Google Maps legal?

Web scraping publicly available data is legal in most jurisdictions. LeadMagnet only extracts information already visible on Google Maps — it does not bypass paywalls, authentication, or access restrictions. You are responsible for complying with applicable laws and Google's Terms of Service in your jurisdiction.

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🐛 Issues & Feedback

Found a bug? Want a feature? Open an issue on GitHub.

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📄 License

MIT — free for any use. Personal projects, startups, agencies, enterprises. No strings attached.

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Built for founders, sales teams, and anyone who needs leads without the BS.

Made with ⚡ Playwright + ❤️