Instagram Campaign Performance Benchmark
Pricing
from $8.40 / 1,000 post benchmarks
Benchmark Instagram posts within each account and format using observed likes and comments. Get cohort medians and transparent post benchmarks with sample size and missing-data limits.
You can access the Instagram Campaign Performance Benchmark programmatically from your own applications by using the Apify API. You can also choose the language preference from below. To use the Apify API, you’ll need an Apify account and your API token, found in API & Integrations in Apify Console.
# Set API token$API_TOKEN=<YOUR_API_TOKEN>
# Prepare Actor input$cat > input.json << 'EOF'<{< "items": [< {< "id": "3991274049559765207",< "type": "Image",< "shortCode": "Ddj2pn1PqDX",< "caption": "Good night, everyone😴\n \n@astro_jessica snapped this photo of the United States at night on Sept. 8, 2026, with city lights looking toward New York City (at center).\n \n#NASA #SpaceStation #Earth",< "hashtags": [< "NASA",< "SpaceStation",< "Earth"< ],< "url": "https://www.instagram.com/p/Ddj2pn1PqDX/",< "commentsCount": 625,< "likesCount": 171442,< "timestamp": "2026-09-21T18:56:33.000Z",< "ownerUsername": "nasa",< "ownerId": "528817151",< "videoViewCount": null,< "paidPartnership": false,< "_exampleProvenance": {< "sourceActorId": "shu8hvrXbJbY3Eb9W",< "sourceRunId": "ihXlFVzJhgdIQrjRJ",< "sourceDatasetId": "yh6mJRFTATd9ABSJR",< "curatedPublicSnapshot": true,< "redaction": "Allowlisted public business/product fields only; review excerpts and social captions truncated; no reviewer identities."< }< },< {< "id": "3987552875446548478",< "type": "Sidecar",< "shortCode": "DdWojaYFDf-",< "caption": "The boosters for Artemis III are almost stacked!\n \nThese boosters will contribute over 75% of the Space Launch System’s total rocket thrust at launch, providing the power needed to propel the Artemis III crew on their mission in low Earth orbit.\n \n#NASA #ArtemisIII #WIPWednesday",< "hashtags": [< "NASA",< "ArtemisIII",< "WIPWednesday"< ],< "url": "https://www.instagram.com/p/DdWojaYFDf-/",< "commentsCount": 651,< "likesCount": 184365,< "timestamp": "2026-09-16T15:42:47.000Z",< "ownerUsername": "nasa",< "ownerId": "528817151",< "videoViewCount": null,< "paidPartnership": false,< "_exampleProvenance": {< "sourceActorId": "shu8hvrXbJbY3Eb9W",< "sourceRunId": "ihXlFVzJhgdIQrjRJ",< "sourceDatasetId": "yh6mJRFTATd9ABSJR",< "curatedPublicSnapshot": true,< "redaction": "Allowlisted public business/product fields only; review excerpts and social captions truncated; no reviewer identities."< }< },< {< "id": "3988961919403244082",< "type": "Image",< "shortCode": "Ddbo7s0lzoy",< "caption": "No matter where you are, we all see the same Moon. 🌕\n\nSept. 19 is International Observe the Moon Night, an annual celebration dedicated to our closest celestial neighbor.\n\n#Moon #Moongazing #ObserveTheMoon",< "hashtags": [< "Moon",< "Moongazing",< "ObserveTheMoon"< ],< "url": "https://www.instagram.com/p/Ddbo7s0lzoy/",< "commentsCount": 1187,< "likesCount": 401824,< "timestamp": "2026-09-18T14:22:23.000Z",< "ownerUsername": "nasa",< "ownerId": "528817151",< "videoViewCount": null,< "paidPartnership": false,< "_exampleProvenance": {< "sourceActorId": "shu8hvrXbJbY3Eb9W",< "sourceRunId": "ihXlFVzJhgdIQrjRJ",< "sourceDatasetId": "yh6mJRFTATd9ABSJR",< "curatedPublicSnapshot": true,< "redaction": "Allowlisted public business/product fields only; review excerpts and social captions truncated; no reviewer identities."< }< },< {< "id": "3988274761411540133",< "type": "Sidecar",< "shortCode": "DdZMsPElzSl",< "caption": "The universe, but fashion\n\nFamous for its broad central bulge and dark outer dust ring, the Sombrero Galaxy sits nearly edge-on to Earth. Studying it may help us better understand how a galaxy's outer cloud of stars grows alongside its inner disk.\n\n#NASA #Galaxy #Space",< "hashtags": [< "NASA",< "Galaxy",< "Space"< ],< "url": "https://www.instagram.com/p/DdZMsPElzSl/",< "commentsCount": 1064,< "likesCount": 462220,< "timestamp": "2026-09-17T15:37:16.000Z",< "ownerUsername": "nasa",< "ownerId": "528817151",< "videoViewCount": null,< "paidPartnership": false,< "_exampleProvenance": {< "sourceActorId": "shu8hvrXbJbY3Eb9W",< "sourceRunId": "ihXlFVzJhgdIQrjRJ",< "sourceDatasetId": "yh6mJRFTATd9ABSJR",< "curatedPublicSnapshot": true,< "redaction": "Allowlisted public business/product fields only; review excerpts and social captions truncated; no reviewer identities."< }< },< {< "id": "3986255392669277466",< "type": "Image",< "shortCode": "DdSBijYCZ0a",< "caption": "2 Fast 2 Furious 🏎️\n\n@NASAChandraXray captured two galaxies merging at a furious rate (in a cosmic sense). Not only do they look cool, they're also scientifically important: They can teach us how powerful galaxy collisions shaped the early universe.\n\n#NASA #Telescope #Galaxies #Family",< "hashtags": [< "NASA",< "Telescope",< "Galaxies",< "Family"< ],< "url": "https://www.instagram.com/p/DdSBijYCZ0a/",< "commentsCount": 1091,< "likesCount": 448527,< "timestamp": "2026-09-14T20:45:06.000Z",< "ownerUsername": "nasa",< "ownerId": "528817151",< "videoViewCount": null,< "paidPartnership": false,< "_exampleProvenance": {< "sourceActorId": "shu8hvrXbJbY3Eb9W",< "sourceRunId": "ihXlFVzJhgdIQrjRJ",< "sourceDatasetId": "yh6mJRFTATd9ABSJR",< "curatedPublicSnapshot": true,< "redaction": "Allowlisted public business/product fields only; review excerpts and social captions truncated; no reviewer identities."< }< },< {< "id": "3983374110243288826",< "type": "Sidecar",< "shortCode": "DdHyaYAifb6",< "caption": "Cementing their names in history.\n\nThe Artemis III crew is leaving their mark — literally. The astronauts recently signed their names on the hardware that will be inside their Orion spacecraft during their low Earth orbit mission, launching in 2027.\n\nImage descriptions:\n\n1. The Artemis III primary and back-up crew members pose for a photograph insi",< "hashtags": [],< "url": "https://www.instagram.com/p/DdHyaYAifb6/",< "commentsCount": 626,< "likesCount": 110136,< "timestamp": "2026-09-10T21:20:24.000Z",< "ownerUsername": "nasa",< "ownerId": "528817151",< "videoViewCount": null,< "paidPartnership": false,< "_exampleProvenance": {< "sourceActorId": "shu8hvrXbJbY3Eb9W",< "sourceRunId": "ihXlFVzJhgdIQrjRJ",< "sourceDatasetId": "yh6mJRFTATd9ABSJR",< "curatedPublicSnapshot": true,< "redaction": "Allowlisted public business/product fields only; review excerpts and social captions truncated; no reviewer identities."< }< }< ]<}<EOF
# Run the Actor using an HTTP API# See the full API reference at https://docs.apify.com/api/v2$curl "https://api.apify.com/v2/actors/zinin~instagram-campaign-performance-benchmark/runs?token=$API_TOKEN" \< -X POST \< -d @input.json \< -H 'Content-Type: application/json'Below, you can find a list of relevant HTTP API endpoints for calling the Instagram Campaign Performance Benchmark Actor. For this, you’ll need an Apify account. Replace <YOUR_API_TOKEN> in the URLs with your Apify API token, which you can find under API & Integrations in Apify Console. For details, see the API reference.
https://api.apify.com/v2/actors/zinin~instagram-campaign-performance-benchmark/runs?token=<YOUR_API_TOKEN>Note: By adding the method=POST query parameter, this API endpoint can be called using a GET request and thus used in third-party webhooks. Please refer to our Run Actor API documentation.
https://api.apify.com/v2/actors/zinin~instagram-campaign-performance-benchmark/run-sync-get-dataset-items?token=<YOUR_API_TOKEN>Note: This endpoint supports both POST and GET request methods. However, only the POST method allows you to pass input data. For more information, please refer to our Run Actor synchronously and get dataset items API documentation.
https://api.apify.com/v2/actors/zinin~instagram-campaign-performance-benchmark?token=<YOUR_API_TOKEN>For more information, please refer to our Get Actor API documentation.
Actors can be used to scrape web pages, extract data, or automate browser tasks. Use the Instagram Campaign Performance Benchmark API programmatically via the Apify API.
You can choose from:
You can start Instagram Campaign Performance Benchmark with the Apify API by sending an HTTP POST request to the Run Actorendpoint. An Actor’s input and its content type can be passed as a payload of the POST request, and additional options can be specified using URL query parameters. The Instagram Campaign Performance Benchmark is identified within the API by its ID, which is the creator’s username and the name of the Actor.
When the Instagram Campaign Performance Benchmark run finishes you can list the data from its default dataset(storage) via the API or you can preview the data directly on Apify Console.