AI Visibility Prompt Research: Build Reusable GEO Panels

Find the questions buyers ask about your category, turn them into a prioritized prompt panel, and reuse it to measure whether AI assistants recommend your brand. This is prompt research for generative engine optimization (GEO), answer engine optimization (AEO), large language model optimization (LLMO), and AI search visibility.

GEO Prompt Research gives you:

• buyer questions grounded in live search-query evidence;
• natural AI-ready prompt wording;
• intent labels for commercial, comparison, evaluation, informational, and support needs;
• duplicate removal, so closely related questions do not crowd the panel;
• transparent priority scores and optional search-demand metrics;
• a stable panel identity and version label for repeat tracking;
• exportable candidate and audit data for content planning.

Who it is for

• GEO and AEO teams building repeatable AI visibility programs
• SEO and content teams choosing high-value pages, FAQs, and comparisons
• Brand and product marketers monitoring recommendation visibility
• Agencies creating consistent prompt sets for multiple clients or markets
• Research teams comparing buyer questions across countries, languages, or personas

What you can do

Track AI visibility over time

Build a fixed prompt panel, run those prompts through your preferred AI visibility tool, and compare results on a schedule. The version label helps you see when the accepted prompt set has changed.

Plan GEO and AEO content

Use intent and priority to turn buyer questions into a backlog:

• commercial prompts → buying guides and category pages;
• comparison prompts → alternatives and versus pages;
• evaluation prompts → proof, reviews, and case studies;
• troubleshooting prompts → help-center content;
• informational prompts → FAQs and educational articles.

Research competitors and alternatives

Add your brand name to discover comparison-style queries around your category without forcing your brand into every final prompt.

Build localized or persona-specific panels

Create separate panels for each country, language, or audience, such as “a solo founder” or “an IT manager at a mid-size company.”

Simple GEO → AI workflow

1. Enter one or more category or product topics.
2. Choose a market, language, audience, and desired panel size.
3. Run GEO Prompt Research.
4. Review the accepted prompts and excluded candidates.
5. Use the accepted prompts in ChatGPT, Perplexity, Gemini, or an AI visibility tracker.
6. Repeat on a schedule and compare the panel version and visibility results.
7. Turn high-priority gaps into new comparison pages, buying guides, FAQs, or support content.

Quick start

Use this input:

{
  "seeds": ["project management software", "eventbrite alternative"],
  "brandName": "Acme PM",
  "country": "us",
  "language": "en",
  "audiencePersona": "a small business owner",
  "maxPrompts": 25,
  "enrichDemand": true
}

Then open the run results:

• Prompt panel contains the accepted, ordered prompts and their version label.
• Panel and candidate audit shows accepted prompts, filtered candidates, near-duplicates, scores, reasons, and inclusion status.
• Raw dataset is available for JSON, CSV, or spreadsheet workflows.

Input

Field	Type	Description
seeds	string array, required	1–25 topics, products, or categories; up to 200 characters each.
brandName	string	Optional brand or product name for comparison discovery.
brandDomain	string	Optional display metadata. The website is not visited.
country	string	Optional two-letter country code such as us, gb, es, or de.
language	string	Optional two-letter language code. Default: en.
audiencePersona	string	Optional audience context added to prompt wording.
includeTerms	string array	Keep candidates containing at least one selected term. Up to 50 terms.
excludeTerms	string array	Remove candidates containing selected terms. Up to 50 terms.
intents	string array	Keep only selected intents: informational, comparison, commercial, troubleshooting, or evaluation.
maxPrompts	integer	Maximum accepted prompts. Default: 20; maximum: 500.
enrichDemand	boolean	Add available monthly search volume, CPC, and competition. Default: false.
maxCostUsd	number	Optional research budget guard from 0 to 1000. 0 returns an empty structured panel without starting research.
maxRuntimeSecs	integer	Runtime budget from 30 to 3600 seconds. Default: 300.
deterministic	boolean	Optional focused mode. Default: false, which uses broader A-Z discovery. Set true for a smaller, faster sweep.

Inputs outside the published limits are rejected rather than silently shortened.

Output

Every run returns a prompt panel and a candidate audit.

Prompt panel example

{
  "schemaVersion": 1,
  "status": "succeeded",
  "panelId": "panel_3f9a1c7b2e4d5a10",
  "panelVersion": "9c2b7a41f0e3d6c8",
  "createdAt": "2026-09-22T10:15:00.000Z",
  "settings": {
    "seeds": ["project management software"],
    "country": "us",
    "language": "en",
    "maxPrompts": 20
  },
  "warnings": [],
  "errors": [],
  "prompts": [
    {
      "promptId": "8b1e4f9a2c7d31",
      "order": 1,
      "text": "What is the best project management software for a small business owner?",
      "intent": "commercial",
      "priorityScore": 0.87,
      "keyword": "best project management software",
      "componentScores": {
        "intentWeight": 1,
        "prominenceScore": 0.95,
        "coverageScore": 0.6,
        "demandScore": 0.81
      },
      "demand": {
        "searchVolume": 8100,
        "cpc": 4.2,
        "competition": "MEDIUM",
        "competitionIndex": 55
      }
    }
  ]
}

Candidate audit

The candidate table includes:

• source keyword and AI-ready prompt text;
• intent, priority, and component scores;
• optional demand metrics;
• duplicate group and representative status;
• accepted order or exclusion reason;
• panel identity and version for reliable exports;
• plain-language scoring reasons and run warnings.

A run can report succeeded, partial, or failed. Partial results remain clearly labeled, with warnings explaining missing or limited research.

Pricing

The recommended Store price is $0.025 per accepted prompt.

Examples:

Accepted prompts	Price
10	$0.25
20	$0.50
50	$1.25
100	$2.50

There is no separate panel or report surcharge. Platform usage charges may still apply according to your Apify plan.

Practical limits

• 1–25 seeds per run
• up to 500 accepted prompts
• up to 50 include terms and 50 exclude terms
• optional demand data may be unavailable for some keywords
• live query and demand data can change between runs
• broader discovery explores more keyword variations and may take longer
• budget or runtime limits can return a smaller, clearly labeled partial panel
• invalid or empty seed input is rejected before research begins

Privacy and safety

• Your website is not crawled.
• brandDomain is stored only as context in the result.
• No website login, API key, or customer credential is requested.
• Prompts are derived from search-query evidence and fixed wording rules, not from a generative model inventing questions.

FAQ

Does this ask an AI model to invent prompts?

No. Prompt wording is created from discovered search questions using consistent rules. This keeps every prompt traceable to query evidence.

Why is demandScore sometimes null?

Demand enrichment may be off, limited by your budget or runtime, or unavailable for a specific keyword. Missing demand is shown as null, not as zero.

Will the same input always produce the same panel?

The ranking and formatting process is repeatable, but the underlying search and demand data is live. Broad A-Z discovery is enabled by default to find more long-tail variants. Enable focused discovery only when you prefer a smaller, faster sweep. Use the panel version to identify a changed accepted prompt set.

Can I focus only on buyer-ready questions?

Yes. Use:

{
  "seeds": ["accounting software"],
  "intents": ["commercial", "comparison", "evaluation"],
  "maxPrompts": 30
}

Can I run separate panels by market?

Yes. Use a different country, language, or audiencePersona for each market. Each configuration receives its own panel identity.

What happens if research is incomplete?

The result is labeled partial and includes plain-language warnings. Available prompts remain exportable, while unavailable demand stays null.

Related Actors

• Keyword Fan-out — discover raw long-tail keywords and questions.
• Keyword Search Volume — retrieve search volume, CPC, and competition for keyword lists.
• AI Visibility Tracker — run the accepted panel against AI assistants and monitor brand mentions, citations, and recommendations over time.

If GEO Prompt Research is useful, bookmark it on Apify for quick scheduled runs.