Microsoft Ads Offline Conversions - Bing MSCLKID Tracking

Pricing

from $0.01 / 1,000 results

Microsoft Ads Offline Conversions - Bing MSCLKID Tracking

Upload offline conversions to Microsoft Advertising (Bing Ads) using MSCLKID click tracking and enhanced conversions for campaign attribution. Upload conversions with MSCLKID Upload with hashed PII Conversion Goals List all conversion goals Get goal details Create new goal Check upload status

Pricing

from $0.01 / 1,000 results

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Developer

John Rippy

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Microsoft Ads Offline Conversions

Built by John Rippy | johnrippy.link

🏆 2025 Zapier Automation Hero of the Year — Project Phoenix: A 95-step AI sales pipeline cutting development time by 50%. Read more →

Bing MSCLKID Tracking - Upload Offline Sales to Microsoft Ads

Upload offline conversions to Microsoft Advertising (Bing Ads) using MSCLKID click tracking and enhanced conversions for campaign attribution.

Features

Conversion Upload

upload_conversions - Upload conversions with MSCLKID
upload_enhanced_conversions - Upload with hashed PII

Conversion Goals

list_conversion_goals - List all conversion goals
get_conversion_goal - Get goal details
create_conversion_goal - Create new goal
get_upload_status - Check upload status

MSCLKID Conversions

Best match rate - capture MSCLKID from ad clicks:

{
  "task": "upload_conversions",
  "msclkid": "abc123xyz...",
  "conversionTime": "2024-01-20T14:30:00Z",
  "conversionValue": 99.99,
  "currencyCode": "USD"
}

Enhanced Conversions

Match without MSCLKID using hashed PII:

{
  "task": "upload_enhanced_conversions",
  "email": "john@example.com",
  "phone": "+15551234567",
  "conversionTime": "2024-01-20T14:30:00Z",
  "conversionValue": 99.99
}

Conversion Goals

Before uploading, create a conversion goal:

Use list_conversion_goals to find existing
Or create_conversion_goal to create new

Goals define:

Goal name and type
Revenue tracking
Attribution settings

Batch Upload

{
  "task": "upload_conversions",
  "conversions": [
    {
      "msclkid": "abc123...",
      "conversionTime": "2024-01-20T14:30:00Z",
      "conversionValue": 99.99
    },
    {
      "msclkid": "def456...",
      "conversionTime": "2024-01-20T15:00:00Z",
      "conversionValue": 149.99
    }
  ]
}

MSCLKID Capture

Capture from URL parameter after Bing/Microsoft ad click:

https://yoursite.com/?msclkid=abc123xyz...

Store with lead/order for later upload.

Attribution Windows

Click-through: Up to 90 days
Default: 30 days
Minimum: 1 day

Pricing

$0.01 per query (all tasks)

Rate Limits

1,000 conversions per upload
Upload within 90 days of click
Allow 4 hours for processing

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