Google Maps Unclaimed Business Leads Scraper

What does Google Maps Unclaimed Business Leads Scraper do?

Google Maps Unclaimed Business Leads Scraper finds businesses on Google Maps whose Google Business Profile is unclaimed — the strongest signal for Google Business Profile (GBP) and local-SEO agencies. Give a search term and a location and it returns geo-accurate leads with name, category, address, phone, rating, reviews, and a 0–100 lead score.

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Key features

• 🏷️ Unclaimed-profile filter, built in — returns only businesses whose Google Business Profile looks unclaimed, the ideal opening for a GBP / local-SEO pitch.
• 📍 Geo-accurate results — every lead is filtered to the search radius around your location, so you never get out-of-area noise.
• 🔢 0–100 lead score + tier — a deterministic score from rating, reviews, contactability, and claim status ranks every lead PREMIUM / HIGH / MEDIUM / LOW.
• 📞 Contact data — business phone (and any Google-linked socials) so you can start outreach immediately.
• 🎯 Filters that don't cost you — narrow by minimum rating, minimum reviews, category, and "must have a phone" before any result is billed.
• ♻️ Change tracking — re-run any time; each lead is tagged NEW, UPDATED, or UNCHANGED so you act only on what's fresh.
• 🔔 Notifications — push new leads to Telegram, Slack, Discord, WhatsApp, or any webhook (n8n / Make / Zapier).

What data can you extract from google.com?

Each result includes Core listing fields (title, categoryName, cid, fid, mapsUrl, location, distanceFromCenterKm, and address, and more) and contact information (contactPhone, extractedEmails, extractedPhones, and leadEmail). All fields are always present — unavailable data points are returned as null, never omitted.

Input

The main inputs are an optional location filter and a result limit. Additional filters and options are available in the input schema.

Key parameters:

• searchTerms — What to search for, e.g. "plumber", "roofer", "dentist". Add several to scan multiple categories in one run.
• location — City, area, or region to search within, e.g. "Austin, TX" or "Manchester, UK".
• searchRadiusKm — How far from the location centre to include results. Results outside the radius are dropped. (default: 25)
• searchRadiusMiles — Optional alternative to km. Used only when the km radius is left empty.
• maxResults — Maximum number of businesses to return. (default: 100)
• gl — Country to bias the search and geocoding toward. (default: "us")
• hl — Result language (2-letter code, e.g. "en"). (default: "en")
• minRating — Only keep businesses with at least this star rating (0–5). Leave empty for no minimum.
• minReviews — Only keep businesses with at least this many reviews.
• category — Keep only businesses whose Google category contains this text (case-insensitive).
• requirePhone — Keep only businesses that list a phone number (recommended for outreach). (default: false)
• telegramToken — Telegram bot token (from @BotFather). Required for Telegram notifications.
• ...and 9 more parameters

Input example

Basic search — Keyword-driven search scoped to a city with a tight radius.

→ Full payload per result — all standard fields populated where the source provides them.

{
  "searchTerms": [
    "handyman"
  ],
  "location": "Austin, TX",
  "maxResults": 50
}

Output

Each run produces a dataset of structured listing records. Results can be downloaded as JSON, CSV, or Excel from the Dataset tab in Apify Console.

Example listing record

{
  "title": "Acme Handyman",
  "categoryName": "Handyman",
  "cid": "12345678901234567890",
  "fid": "0x0:0xab12cd34",
  "mapsUrl": "https://www.google.com/maps?cid=12345678901234567890",
  "location": {
    "lat": 30.2711,
    "lon": -97.7437
  },
  "distanceFromCenterKm": 4.02,
  "address": "800 W 5th St, Austin, TX 78703",
  "neighborhood": null,
  "street": "800 W 5th St",
  "city": "Austin",
  "state": "TX",
  "postalCode": "78703",
  "countryCode": "US",
  "totalScore": 4.5,
  "reviewsCount": 41,
  "claimThisBusiness": true,
  "openingHoursToday": "Open · Closes 5 PM",
  "website": null,
  "displayDomain": null,
  "contactPhone": "+15125550199",
  "extractedEmails": [],
  "extractedPhones": [],
  "extractedUrls": [],
  "socialProfiles": {
    "linkedin": null,
    "twitter": null,
    "instagram": null,
    "facebook": null,
    "youtube": null,
    "tiktok": null,
    "github": null,
    "xing": null,
    "bluesky": null,
    "threads": null,
    "mastodon": null
  },
  "leadEmail": null,
  "emailVerifications": [],
  "leadScore": 52,
  "leadTier": "MEDIUM",
  "changeType": "NEW",
  "scrapedAt": "2026-06-04T00:00:00.000Z"
}

How to scrape google.com

1. Go to Google Maps Unclaimed Business Leads Scraper in Apify Console.
2. Configure the input and optional location filter.
3. Set maxResults to control how many results you need.
4. Click Start and wait for the run to finish.
5. Export the dataset as JSON, CSV, or Excel.

Use cases

• Build a prospect list for a Google Business Profile / local-SEO agency.
• Find under-managed businesses by trade and city.
• Qualify and prioritise leads by rating, review count, and lead score.
• Feed an outreach campaign with phone-ready unclaimed-profile leads.
• Monitor a market for new unclaimed businesses over time.

How much does it cost to scrape google.com?

Google Maps Unclaimed Business Leads Scraper uses pay-per-event pricing. You pay a small fee when the run starts and then for each result that is actually produced.

• Run start: $0.00005 per run
• Per listing (primary event): $0.0036

You are billed only for the events your run actually triggers. Prices below are the Free plan tier; higher Apify plans (Bronze → Diamond) pay progressively less per event, down to roughly 5× lower on the top tier.

Event	Price (Free tier)	Charged when
Run start	$0.00005 (one-time)	Charged once when the run starts (scales with memory, minimum one).
Place scraped (primary)	$0.0036	A business that passed your filters and was returned.
Filtered out	$0.0008	A discovered business removed by your filters before it was scraped.
Place details	$0.0018	Full structured detail fields for a returned business.
Contacts extracted	$0.0018	Emails and/or social profiles mined for a business.
Email verified	$0.005	An email that passed syntax + MX verification.
Tech stack detected	$0.004	Website technology stack detected for a business.

Example costs (primary event only — the per-event charges above add cost when detail/contact/enrichment fire):

• 10 results: $0.04
• 25 results: $0.09
• 100 results: $0.36
• 200 results: $0.72
• 500 results: $1.8

FAQ

How many results can I get from google.com?

The number of results depends on the search query and available listings on google.com. Use the maxResults parameter to control how many results are returned per run.

Can I integrate Google Maps Unclaimed Business Leads Scraper with other apps?

Yes. Google Maps Unclaimed Business Leads Scraper works with Apify's integrations to connect with tools like Zapier, Make, Google Sheets, Slack, and more. You can also use webhooks to trigger actions when a run completes.

Can I use Google Maps Unclaimed Business Leads Scraper with the Apify API?

Yes. You can start runs, manage inputs, and retrieve results programmatically through the Apify API. Client libraries are available for JavaScript, Python, and other languages.

Can I use Google Maps Unclaimed Business Leads Scraper through an MCP Server?

Yes. Apify provides an MCP Server that lets AI assistants and agents call this actor directly. Use compact mode and descriptionMaxLength to keep payloads manageable for LLM context windows.

Is it legal to scrape google.com?

This actor extracts publicly available data from google.com. Web scraping of public information is generally considered legal, but you should always review the target site's terms of service and ensure your use case complies with applicable laws and regulations, including GDPR where relevant.

Your feedback

If you have questions, need a feature, or found a bug, please open an issue on the actor's page in Apify Console. Your feedback helps us improve.

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Getting started with Apify

New to Apify? Create a free account with $5 credit — no credit card required.

1. Sign up — $5 platform credit included
2. Open this actor and configure your input
3. Click Start — export results as JSON, CSV, or Excel

Need more later? See Apify pricing.