SimilarWeb Scraper Pro 🌐

Extract SimilarWeb website analytics data and export clean, structured results for any domain, including traffic metrics, rankings, competitors, demographics, keywords, technologies, and more.

This actor is built for:

• Competitive intelligence 🧠
• Market & audience research
• SEO & organic traffic analysis 📈
• Media buying / ads & placements research
• Product / startup market validation 🚀

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📌 Table of Contents

• ✨ Features
• 🎯 Use Cases
• ⚡ Quick Start
• 🧾 Input Parameters
• 📤 Output
• 🧩 Dataset Views (Table View)
• ❓ FAQ
• 🔎 SEO Keywords

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✨ Features

• 🌐 Domain-level analytics from SimilarWeb
  Get rich analytics for any domain (e.g. instagram.com, threads.com, x.com).

• 📊 Traffic & engagement metrics
  Snapshot of visits, bounce rate, pages/visit, and visit duration.

• 🏆 Rankings & performance
  Global, country, and category ranks with historical changes and competitor comparison.

• 👥 Audience demographics & geography
  Gender split, age distribution, top countries and their traffic share.

• Keywords & search traffic
  Organic vs paid search share, total keywords count, and top keywords with CPC.

• 🎯 Competitors & similar sites
  Top similar/competing domains with traffic and affinity metrics.

• 📢 Ads & social presence
  Ads placements, top ads sites, recent creatives, and top social networks.

• ⚙️ Technology stack
  Technologies used on the site, grouped by category.

• 🧼 Clean, structured JSON dataset
  Optimized for dashboards, BI tools, spreadsheets, or automation workflows.

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🎯 Use Cases

Use Case	What you can do	Why it helps
🧠 Competitor analysis	Analyze competing domains in your niche	See who dominates traffic, category, and country ranks
📈 SEO & organic strategy	Inspect organic vs paid share & top keywords	Plan SEO content and search strategy around real data
👥 Audience research	Understand demographics and top countries	Tailor messaging, localization, and targeting
Media buying / ads planning	Explore ads placements & recent creatives	Find potential placements and partner sites
⚙️ Tech stack research	See technologies & platforms in use	Evaluate tooling and integration opportunities
Market validation	Check traction of tools, startups, or niches	Validate ideas with real traffic & engagement data

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⚡ Quick Start

Basic run

{
  "domains": [
    "instagram.com",
    "threads.com"
  ]
}

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🧾 Input Parameters

Parameter	Type	Required	Default	Description
domains	Array of strings	✅	["threads.com"]	List of domains to analyze. One output row per domain.

Each domain must match a pattern like example.com, sub.domain.co.uk, etc. Duplicates are ignored.

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📤 Output

Each dataset item represents one analyzed domain.

High‑level fields (not exhaustive):

Category	Fields (examples)
🌐 Domain meta	domain, status, snapshotDate, icon, previewDesktop, previewMobile, categoryId, isDataFromGa
🏆 Rankings	globalRank, countryRank, categoryRank, globalRankChange, countryRankChange, categoryRankChange, countryCode, countryUrlCode
📊 Engagement	graphVisitsGrade, bounceRate, pagesPerVisit, avgVisitDuration, trafficBounceRate, trafficPagesPerVisit, trafficAvgDuration, trafficHistory
🏢 Company	companyName, companyYearFounded, companyHeadquarter, companyHeadquarterCountryCode, companyEmployeesMin, companyEmployeesMax, companyRevenueMin, companyRevenueMax, companyParentDomain
🎯 Competitors	topCompetitors, globalRankCompetitors, countryRankCompetitors, categoryRankCompetitors
🔍 Search & keywords	organicSearchShare, paidSearchShare, keywordsTotalCount, topKeywords
👥 Demographics	malePercentage, femalePercentage, ageDistribution, topAgeGroup
🌍 Geography	topCountries, countriesTotalCount
⚙️ Technologies	technologiesCount, technologiesCategoriesCount, topTechnologies
💡 Interests	interestedWebsitesCount, topInterestedWebsites, topInterestedTopics, topInterestedCategories
📥 Incoming referrals	referralSitesCount, topReferralSites, topIncomingCategories
📤 Outgoing referrals	outgoingSitesCount, topOutgoingSites, topOutgoingCategories
📢 Ads & social	adsSitesCount, adsNetworksCount, topAdsSites, recentAdsCount, recentAdsData, socialNetworksCount, topSocialNetworks
🔗 Traffic sources	trafficSources (direct, organic, referrals, social, mail, ads, paid)

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🧩 Dataset Views (Table View)

• 🌐 Website Overview
  Domain, global / country / category rank, visits grade, bounce rate, pages per visit.

• 🏆 Rankings & Performance
  Rank metrics + changes, traffic change, and performance indicators.

• 📊 Traffic Metrics
  Visits, bounce rate, pages per visit, avg duration, organic vs paid share.

• 👥 Audience Demographics
  Gender split, top age group, and top traffic countries.

• 🎯 Competitor Analysis
  Top competitors and their category.

• 🔑 Keywords & SEO
  Total keywords count, organic/paid share, and top keywords.

• ⚙️ Technology Stack
  Count of technologies and top technology categories.

• 🏢 Company Information
  Company name, year founded, HQ, and employee ranges.

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❓ FAQ

Q1: Why do I not see all fields in the Apify UI table?

Dataset views show only selected fields for clarity. To see everything, open the dataset in JSON or export it (JSON/CSV/XLSX) and inspect full records.

Q2: Can I analyze many domains in one run?

Yes. Pass multiple domains in the domains array. Actor will process each domain sequentially and push one item per domain.

Q3: Why do some metrics show null?

Not all metrics are available for every domain. If SimilarWeb doesn’t provide a value, the actor will set it to null.

Q5: Can I use this data in dashboards or BI tools?

Yes. Export the dataset to JSON/CSV/XLSX and connect it to your BI stack (Looker Studio, Power BI, Tableau, etc.).

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🔎 SEO Keywords

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