Hot Pepper Beauty Scraper — Salons, Reviews, Stylists & Hair Catalog 💇‍♀️

Extract complete beauty salon data from beauty.hotpepper.jp — Japan's #1 beauty platform and the Global #1 site in Beauty & Cosmetics.

Get salon details, customer reviews with 4-category ratings, stylist profiles, hair style catalogs, and coupon/pricing data in a single run.

Why this scraper?

• All-in-one extraction — Salon info, reviews, stylists, hair catalog, and coupons from a single actor
• 60+ data fields per salon with full customer review context
• Global #1 beauty platform: beauty.hotpepper.jp with 150,000+ salons and 250,000+ stylists
• 4-category ratings: Atmosphere, Service, Technique, and Menu/Price — not just an overall score
• Customer demographics built in: gender ratio and age distribution per salon
• From the maker of Tabelog Scraper and Jalan Scraper (Japan Data Suite)

What makes this data valuable

Customer Reviews with Full Context

Not just text — each review includes 4-category ratings (atmosphere, service, technique, menu/price), reviewer gender & age, which coupon/menu was used, and which stylist performed the service.

Stylist Profiles

Every stylist's name, position, catchphrase, and profile photo. Perfect for talent scouting or salon benchmarking.

Hair Style Catalog

Style photos with names, associated stylist, and direct links to detail pages. Invaluable for trend analysis.

Coupons & Pricing Intelligence

First-visit (新規), repeat-customer (再来), and all-customer (全員) coupons with prices, descriptions, conditions, and menu categories.

Customer Demographics

Gender ratio and age distribution of each salon's clientele — target market analysis without surveys.

What data can you extract?

Salon Details (25+ fields)

Field	Example
Salon name & kana	SOURCE 塚口 (ソース ツカグチ)
Address & geo coordinates	兵庫県尼崎市塚口町１－３－４ (34.753, 135.415)
Phone, hours, closed days	06-6480-5030, 10:00～21:00, 毎週月曜日
Seats, payment methods	セット面7席, カード可
Overall + 4-category ratings	4.79 overall (atmosphere 4.8, service 4.9, technique 4.85, price 4.7)
Customer demographics	女性 76% / 男性 20代 47%, 30代 27%...
Nearest station	阪急塚口駅 南出口 徒歩2分
Photos (up to 20)	High-resolution salon images

Reviews (12+ fields per review)

Field	Example
Review text	縮毛矯正、カットともに綺麗にしていただきました！
Overall + 4-category ratings	5.0 (atmosphere 5, service 5, technique 5, price 5)
Reviewer gender & age	女性 / 10代後半
Menu/coupon used	【富園指名限定】カット＋縮毛矯正
Treatment performed	カット、縮毛矯正
Stylist name	富園
Review date	2026/5/3

Stylists (5+ fields per stylist)

Field	Example
Name & position	堀 友也 / トップスタイリスト（歴10年）
Catchphrase	【髪質改善】をさせたら右に出るものはいない！
Profile photo	High-resolution portrait
Stylist profile URL	Direct link to stylist's portfolio

Hair Catalog (4+ fields per style)

Field	Example
Style name & photo	メンズヘア/センターパート + HD image
Associated stylist	studio nob
Style detail URL	Link to full style page with tags & pricing

Coupons (6+ fields per coupon)

Field	Example
Coupon name & type	カット＋縮毛矯正 / 新規 (first-visit)
Price	¥13,750
Menu categories	カット, 縮毛矯正
Conditions	来店日条件: 指定なし, 対象: 全員
Description	髪質に合わせた薬剤とテクニックで理想ヘアを...

Input options

Parameter	Type	Default	Description
startUrls	array	—	Direct salon page URLs
searchUrls	array	—	Search/area listing URLs
searchKeywords	array	—	Keywords like '渋谷 カット'
maxResultsPerSearch	integer	20	Max salons per search
includeReviews	boolean	true	Extract customer reviews
maxReviewsPerSalon	integer	20	Max reviews per salon (0 = all)
includeStylists	boolean	true	Extract stylist profiles
includeHairCatalog	boolean	false	Extract hair style catalog
maxStylesPerSalon	integer	10	Max styles per salon
includeCoupons	boolean	true	Extract coupon/pricing data
proxyConfiguration	object	auto	Proxy settings

Usage examples

Scrape specific salons

{
    "startUrls": [
        { "url": "https://beauty.hotpepper.jp/slnH000457902/" },
        { "url": "https://beauty.hotpepper.jp/slnH000125134/" }
    ],
    "includeReviews": true,
    "maxReviewsPerSalon": 30,
    "includeStylists": true,
    "includeCoupons": true
}

Search by area

{
    "searchUrls": [
        { "url": "https://beauty.hotpepper.jp/svcSA/macAB/salon/" }
    ],
    "maxResultsPerSearch": 50,
    "includeHairCatalog": true,
    "maxStylesPerSalon": 5
}

Search by keyword

{
    "searchKeywords": ["渋谷 カット", "表参道 カラー"],
    "maxResultsPerSearch": 20,
    "includeReviews": true,
    "includeStylists": true
}

Output example

{
    "salonId": "H000700311",
    "salonName": "ロイ(Roi)",
    "salonNameKana": "ロイ　シブヤ",
    "salonUrl": "https://beauty.hotpepper.jp/slnH000700311/",
    "catchCopy": "【口コミ平均4.91/渋谷駅5分】マンツーマンサロン/癖もダメージもケアして理想の美髪に♪",
    "prefecture": "関東トップ",
    "area": "渋谷トップ",
    "address": "東京都渋谷区宇田川町３６－４　ヒューリック渋谷井の頭通り ６F",
    "latitude": 35.66195,
    "longitude": 139.69746,
    "nearestStation": "スクランブル交差点を渡りセンター街を直進...",
    "phone": "03-6277-5759",
    "openingHours": "am:10:00～pm9:00",
    "closedDays": "年末年始",
    "seats": "セット面8席",
    "paymentMethods": "Visa／Mastercard／JCB／American Express／PayPay iD suica",
    "overallRating": 4.91,
    "atmosphereRating": 4.9,
    "serviceRating": 4.9,
    "techniqueRating": 4.9,
    "menuPriceRating": 4.7,
    "reviewCount": 834,
    "customerGenderRatio": "女性 87% / 男性 12%",
    "customerAgeBreakdown": {
        "ladies": [
            { "age": "10代", "percent": 6 },
            { "age": "20代", "percent": 51 },
            { "age": "30代", "percent": 30 },
            { "age": "40代", "percent": 8 },
            { "age": "50代以上", "percent": 4 }
        ],
        "mens": [
            { "age": "20代", "percent": 39 },
            { "age": "30代", "percent": 33 },
            { "age": "40代", "percent": 21 }
        ]
    },
    "photos": ["https://imgbp.hotp.jp/CSP/IMG_SRC/18/03/B243411803/..."],
    "reviews": [
        {
            "reviewText": "当日予約できる所で探していてたまたまご予約させて頂いたのですが本当に満足のいく仕上がりでした。今回のカットやカラーの相談は勿論、私の髪の毛に対しての的確なアドバイスを頂けた気がします！",
            "overallRating": 5.0,
            "atmosphereRating": 5.0,
            "serviceRating": 5.0,
            "techniqueRating": 5.0,
            "menuPriceRating": 5.0,
            "reviewerGender": "女性",
            "reviewerAge": "30代前半",
            "menuUsed": "【平日限定】小顔カット＋ケラチンカラー　￥15400→￥8800",
            "treatmentMenu": "カット、カラー",
            "reviewDate": "2026/3/13"
        },
        {
            "reviewText": "子供に薦められて初めて伺いました。こちらの希望をきちんと聞いたうえでアドバイスしていただき、納得してお任せできました。仕上りにとても満足しています。",
            "overallRating": 4.0,
            "atmosphereRating": 4.0,
            "serviceRating": 5.0,
            "techniqueRating": 5.0,
            "menuPriceRating": 3.0,
            "reviewerGender": "女性",
            "reviewerAge": "50代",
            "menuUsed": "クーポン利用なし",
            "treatmentMenu": "カット",
            "reviewDate": "2026/5/11"
        }
    ],
    "stylists": [
        {
            "stylistName": "福田連太郎 《渋谷》",
            "position": "【Top Creator】@fukuda_rentaroi（歴9年）",
            "catchphrase": "顔周り/前髪カット/似合わせ/ケアストレート",
            "profilePhoto": "https://imgbp.hotp.jp/CSP/IMG_SRC/05/87/B217290587/...",
            "stylistUrl": "https://beauty.hotpepper.jp/slnH000700311/stylist/T000975356/"
        },
        {
            "stylistName": "西村拓也 《渋谷》",
            "position": "【店長】口コミ高評価/リピート率No.1（歴10年）",
            "catchphrase": "赤み消し透明感カラー/黒染めなし透ける暗髪/髪質改善",
            "profilePhoto": "https://imgbp.hotp.jp/CSP/IMG_SRC/61/58/B217476158/...",
            "stylistUrl": "https://beauty.hotpepper.jp/slnH000700311/stylist/T000944770/"
        }
    ],
    "coupons": [
        {
            "couponName": "小顔カット＋ケアトリートメント￥11000→￥6660",
            "couponType": "新規",
            "price": "¥6,660",
            "description": "カット＋ケアトリートメントがセットになった限定クーポン",
            "conditions": {
                "来店日条件": "指定なし",
                "対象スタイリスト": "指名なし Roi、福田連太郎、YUTO、石井魁登、西村拓也、高橋尚樹",
                "その他条件": "併用不可"
            },
            "menuCategories": ["カット", "トリートメント"]
        },
        {
            "couponName": "【2回目まで】小顔カット＋ケアトリートメント￥11000→ ￥8800",
            "couponType": "再来",
            "price": "¥8,800",
            "description": "【2回目のお客様限定】カット＋ケアTRがセットになった限定クーポン",
            "conditions": {
                "来店日条件": "指定なし",
                "対象スタイリスト": "全スタイリスト"
            },
            "menuCategories": ["カット", "トリートメント"]
        }
    ],
    "hairCatalog": [
        {
            "styleName": "大人可愛いぱっつんボブミルクティーブラウン20代30代40代",
            "stylePhoto": "https://imgbp.hotp.jp/CSP/IMG_SRC/85/87/B210728587/...",
            "stylistName": "Roi sibuya 《渋谷》",
            "styleUrl": "https://beauty.hotpepper.jp/slnH000700311/style/L220942864.html"
        },
        {
            "styleName": "ワンカールレイヤースタイル/ミルクティーブラウン/20代30代40代",
            "stylePhoto": "https://imgbp.hotp.jp/CSP/IMG_SRC/16/68/B242841668/...",
            "stylistName": "椎名裕紀 《渋谷》",
            "styleUrl": "https://beauty.hotpepper.jp/slnH000700311/style/L256439702.html"
        }
    ],
    "scrapedAt": "2026-05-15T00:00:00+00:00"
}

Pricing

$3.50 per 1,000 results — Pay per event

Use cases

• J-Beauty market research for K-Beauty companies entering Japan
• Salon competitive intelligence — pricing, ratings, customer profiles
• Beauty trend analysis — popular styles, colors, treatments by region
• Lead generation — salon contacts + stylist info
• NLP research on Japanese beauty reviews
• Hair style trend tracking with visual data
• Coupon/pricing strategy analysis

Part of the Japan Data Suite

Looking for more Japanese data? Check out our other scrapers:

• 🍽️ Tabelog Scraper — Japan's #1 restaurant review platform
• 🏨 Jalan Scraper — Japan's largest domestic travel platform

All three are Recruit Holdings properties — get the complete picture of Japan's service industry.