Naver Shopping Product Scraper — The Most Powerful Data Extraction Tool

Extract massive, detailed product data from Naver Shopping at blazing speed. Multi-keyword batch processing, advanced filtering, product detail enrichment, and seller analytics — all in one actor.

---

What does this actor do?

This actor scrapes comprehensive product data from Naver Shopping (네이버 쇼핑), South Korea's largest e-commerce search platform. Simply provide one or more search keywords and configure your filters — the actor handles everything automatically.

Whether you need market research, competitor price monitoring, trend analysis, or product catalog building, this is the most feature-rich Naver Shopping scraper available.

---

🚨 Important: Proxy is Required

Naver Shopping aggressively blocks automated access using CAPTCHA and IP-based restrictions. Residential proxies are required for this actor to function reliably.

We recommend using Apify Proxy with the RESIDENTIAL group for the best results. Without a proxy, all requests will be blocked by Naver's anti-bot system.

Recommended proxy setup:

{
    "proxyConfiguration": {
        "useApifyProxy": true,
        "apifyProxyGroups": ["RESIDENTIAL"]
    }
}

---

🏆 Key Features

Feature	Description
🔑 Multi-Keyword Batch	Scrape multiple keywords in a single run — no need for separate executions
💰 Price Range Filter	Set minimum/maximum price to focus on your target market segment
📊 40+ Data Fields	The richest dataset available: pricing, ratings, seller info, categories, delivery, and more
🔍 Smart Filtering	Filter by Naver Pay, free shipping, delivery type, product condition, min reviews, min rating
📦 Product Detail Enrichment	Optionally crawl individual product pages for specs, photo reviews, Q&A counts
🏪 Seller Analytics	Extract seller store data: satisfaction scores, product counts, grades
🚫 Ad Filtering	Exclude sponsored products to get organic results only
📁 Flexible Output	Full, Compact, or Minimal output modes to match your data needs
🔄 Auto-Pagination	Automatically handles up to 200 pages (8,000 products) per keyword
🛡️ Anti-Blocking	Session pool management, automatic CAPTCHA detection, session rotation, and browser fingerprint randomization
🌐 Residential Proxy	Full Apify Proxy integration with residential proxy support
🔁 Smart Retry	Auto-retries with new browser sessions when CAPTCHA or blocking is detected

---

🛠️ Input Parameters

🔍 Search Settings

Parameter	Type	Default	Description
searchKeywords	Array	["나이키운동화"]	List of keywords to search. Supports batch processing
maxPages	Integer	5	Pages per keyword (max 200, ~40 products/page)
maxItems	Integer	0	Max items per keyword. 0 = unlimited

⚙️ Filter & Sort Options

Parameter	Type	Default	Description
sortBy	Enum	rel	rel / review / date / price_asc / price_dsc
minPrice	Integer	—	Minimum price filter (₩)
maxPrice	Integer	—	Maximum price filter (₩)
filterByNaverPay	Boolean	false	Naver Pay products only
filterFreeShipping	Boolean	false	Free shipping only
filterByDeliveryType	Enum	all	all / rocket / today / pickup
productCondition	Enum	all	all / new / used / refurbished
excludeAds	Boolean	false	Remove sponsored products
minReviews	Integer	0	Minimum review count filter
minRating	Number	0	Minimum average rating (0–5)

📊 Data Enrichment

Parameter	Type	Default	Description
includeProductDetails	Boolean	false	Crawl product detail pages for specs, photo reviews, Q&A
includeSellerDetails	Boolean	false	Crawl seller pages for store analytics
includePriceHistory	Boolean	false	Extract all seller prices for comparison products

🛠️ Advanced Settings

Parameter	Type	Default	Description
maxConcurrency	Integer	3	Concurrent browser pages (1–10). Recommended: 3–5
requestTimeout	Integer	90	Timeout per request in seconds
maxRetries	Integer	5	Retry attempts for blocked/failed requests
proxyConfiguration	Object	Apify Residential	Required. Residential proxies strongly recommended

📁 Output Settings

Parameter	Type	Default	Description
outputFormat	Enum	full	full (40+ fields) / compact (20 fields) / minimal (9 fields)
language	Enum	en	Output metadata language: en or ko

---

📦 Output Data Fields

Full Output (40+ fields)

{
    "rank": 1,
    "isAd": "Not Ad",
    "productName": "나이키 V2K 런 블랙 메탈릭 실버 나이키운동화",
    "productId": "11152911412",
    "productType": "NORMAL",
    "mallProductId": "88697421733",
    "productPageUrl": "https://smartstore.naver.com/main/products/11152911412",
    "productImageUrl": "https://shopping-phinf.pstatic.net/main_8869742/88697421733.1.jpg",
    "productImageUrls": [
        "https://shopping-phinf.pstatic.net/main_8869742/88697421733.1.jpg",
        "https://shopping-phinf.pstatic.net/main_8869742/88697421733.2.jpg"
    ],
    "thumbnailUrl": "https://shopping-phinf.pstatic.net/main_8869742/88697421733.thumb.jpg",
    "sellerName": "마이슬로우라이프",
    "sellerPageUrl": "https://smartstore.naver.com/myslowlife",
    "sellerId": "ncp_1nrc1k_01",
    "sellerBusinessType": "스마트스토어",
    "isBrandStore": false,
    "isNaverBrand": false,
    "originalPrice": 175000,
    "discountedPrice": 169900,
    "discountRate": 2,
    "priceUnit": "₩",
    "shippingFee": 0,
    "isFreeShipping": true,
    "deliveryInfo": "무료배송",
    "averageRating": 4.79,
    "totalReviews": 116,
    "purchaseCount": 2450,
    "keepCount": 1823,
    "wishCount": 0,
    "categoryId": "50000804",
    "categoryName": "운동화",
    "category1": "패션잡화",
    "category2": "운동화/스니커즈",
    "category3": "런닝화",
    "category4": "",
    "brandName": "나이키",
    "makerName": "Nike",
    "manufacturerName": "Nike Inc.",
    "isNewProduct": false,
    "isGroupProduct": false,
    "isFreshProduct": false,
    "isOverseaProduct": false,
    "isGiftAvailable": false,
    "isSuperPointProduct": false,
    "isTodayDelivery": true,
    "isPickup": false,
    "isCouponAvailable": true,
    "naverPaySellerId": 510382560,
    "authenticationType": "NORMAL",
    "stock": 38,
    "orderCutoffTime": "15:00",
    "minPurchaseQuantity": 1,
    "characterValue": "색상:블랙|사이즈:220~300",
    "openDate": "2024-06-15",
    "registrationDate": "2024-06-15",
    "searchKeyword": "나이키운동화",
    "crawledAt": "2026-04-15 08:30:45"
}

With Product Detail Enrichment (additional fields)

{
    "...all fields above...": "...",
    "detailedDescription": "나이키 V2K 런은 2000년대 러닝 디자인에서 영감을 받은...",
    "specifications": [
        { "name": "소재", "value": "합성피혁, 메쉬" },
        { "name": "밑창소재", "value": "고무" },
        { "name": "원산지", "value": "베트남" }
    ],
    "photoReviewCount": 89,
    "videoReviewCount": 12,
    "qnaCount": 45,
    "detailImageUrls": ["https://...image1.jpg", "https://...image2.jpg"],
    "optionCount": 24,
    "deliveryEstimate": "내일(화) 도착 예정",
    "returnPolicy": "수령 후 7일 이내 반품 가능"
}

With Seller Analytics (additional fields)

{
    "...all fields above...": "...",
    "sellerTotalProducts": 1250,
    "sellerSatisfactionScore": 96.5,
    "sellerGrade": "파워",
    "sellerSince": "2020-03-15"
}

---

🚀 How to Use

1. Configure proxy — Set up Apify Proxy with RESIDENTIAL group (required)
2. Set your search keywords — Enter one or multiple keywords (e.g., ["나이키운동화", "아디다스", "뉴발란스"])
3. Configure filters — Set price range, sort order, delivery type, and other filters
4. Choose your data depth — Enable product details or seller analytics if needed
5. Run and export — Data is saved to Apify Dataset. Export as JSON, CSV, Excel, or XML

Quick Start Example

{
    "searchKeywords": ["노트북", "아이패드"],
    "maxPages": 10,
    "sortBy": "review",
    "minPrice": 500000,
    "maxPrice": 2000000,
    "filterFreeShipping": true,
    "excludeAds": true,
    "minReviews": 10,
    "outputFormat": "full",
    "proxyConfiguration": {
        "useApifyProxy": true,
        "apifyProxyGroups": ["RESIDENTIAL"]
    }
}

This will scrape up to 800 products (10 pages × 40 products × 2 keywords) for laptops and iPads priced ₩500,000–₩2,000,000 with free shipping, 10+ reviews, excluding ads.

---

💲 Pricing

This actor uses Pay-Per-Event (PPE) pricing — you only pay for what you scrape.

	Free Tier	Paid Plans
Price per result	$0.003	$0.002 – $0.003
Max results per run	50 (sample)	Unlimited
Max pages per keyword	2	200
Product detail enrichment	Not available	Full access
Seller analytics	Not available	Full access
Price comparison data	Not available	Full access

Cost Examples (Paid Plans)

Use Case	Results	Estimated Cost
Quick product check	100	~$0.30
Category analysis	1,000	~$3.00
Full market research	5,000	~$15.00
Large-scale monitoring	10,000	~$30.00

Free tier provides a 50-result sample so you can evaluate data quality before committing. Upgrade to any paid Apify plan for unlimited access.

---

💡 Use Cases

• 📈 Market Analysis — Track price trends, product availability, and review sentiment across categories
• 🏢 Competitor Research — Monitor competitor pricing, discounts, inventory levels, and seller ratings
• 📊 Trend Tracking — Discover trending products and emerging brands in real-time
• 💰 Price Monitoring — Set up scheduled runs to track price changes over time
• 🏷️ Brand Monitoring — Track how your brand or products appear in Naver Shopping search
• 📋 Product Catalog Building — Build comprehensive product databases with images, specs, and pricing
• 🔬 Review Analysis — Analyze review counts, ratings, and photo/video review ratios
• 🚚 Logistics Analysis — Study delivery options, shipping fees, and fulfillment patterns

---

⚡ Performance

Metric	Details
Max products per keyword	8,000 (200 pages × 40 products)
Concurrent pages	Up to 10 (recommended: 3–5)
Anti-blocking	CAPTCHA detection, session rotation, fingerprint randomization
Proxy requirement	Residential proxy required (Apify RESIDENTIAL group)
Data extraction	__NEXT_DATA__ JSON extraction with DOM fallback

---

🔗 Integration

This actor works seamlessly with the Apify ecosystem:

• API — Trigger runs and retrieve data via REST API
• Webhooks — Get notified when scraping completes
• Scheduling — Set up recurring scrapes (hourly, daily, weekly)
• Integrations — Connect to Google Sheets, Slack, Zapier, Make, and more
• SDK — Use with JavaScript, Python, or any HTTP client

API Example

import { ApifyClient } from 'apify-client';

const client = new ApifyClient({ token: 'YOUR_API_TOKEN' });

const run = await client.actor('YOUR_ACTOR_ID').call({
    searchKeywords: ['나이키운동화'],
    maxPages: 5,
    sortBy: 'review',
    outputFormat: 'full',
    proxyConfiguration: {
        useApifyProxy: true,
        apifyProxyGroups: ['RESIDENTIAL'],
    },
});

const { items } = await client.dataset(run.defaultDatasetId).listItems();
console.log(items);

---

🔧 How It Works Under the Hood

1. Playwright Chrome Browser — Uses a real Chromium browser with anti-detection measures (fingerprint randomization, webdriver flag removal, Korean locale)
2. Session Pool — Manages multiple browser sessions with automatic rotation when CAPTCHA or blocking is detected
3. Smart Extraction — Primary: parses __NEXT_DATA__ embedded JSON for maximum data richness. Fallback: DOM parsing when JSON is unavailable
4. CAPTCHA Handling — Automatically detects CAPTCHA and access-blocked pages, retires the current session, and retries with a fresh session and proxy IP
5. Run Summary — Stores a detailed run summary in Key-Value Store including items scraped, items filtered, CAPTCHA encounters, and duration

---

💬 Support & Feedback

Having issues or need a custom feature? Feel free to reach out:

• Open an Issue on the Actor's page
• Contact via Apify support channels
• Leave feedback directly on the Actor listing

We actively maintain this actor and respond quickly to Naver Shopping platform changes.

---

🏷️ Tags

Naver Shopping 네이버 쇼핑 Data Scraping Product Extraction Market Analysis Competitive Analysis Price Monitoring E-commerce Korean Shopping Product Research Seller Analytics Review Analysis Brand Monitoring Trend Tracking