AI Brand Visibility Tracker — ChatGPT & Perplexity (GEO)

What does AI Brand Visibility Tracker do?

AI Brand Visibility Tracker checks whether ChatGPT and Perplexity mention your brand when people ask them the questions your customers ask, such as "What is the best CRM for startups?" or "Alternatives to Evernote".

For every prompt and every AI engine you get:

• ✅ Is your brand mentioned? How many times, and the sentence around it
• 🥇 Your position vs. competitors: who is mentioned first, second, third
• 🔗 Which sources the AI cites, and whether your own website is one of them
• 📊 A share-of-voice summary: mention rate, average position, and top cited domains, overall and per engine

It's a simple, affordable tool for GEO / AEO (Generative Engine Optimization), LLM brand monitoring, and AI search visibility tracking.

Why use it?

More and more buyers ask AI assistants instead of Google. If ChatGPT recommends your competitor and not you, you're losing customers you never see. Use this Actor to:

• Benchmark your AI visibility against competitors
• Find the sources AI trusts in your niche (review sites, blogs, Reddit threads) so you know where to get mentioned
• Track progress over time by scheduling the Actor weekly and comparing results
• Report to clients if you run an SEO or marketing agency

How it works

• Uses the official OpenAI API (with web search) and the official Perplexity API. No logins, cookies, or browser automation, so it's fast and reliable.
• Brand and competitor matching is case-insensitive and whole-word. "Notion" matches "Notion's" but not "Notional".
• Add aliases (e.g. "Notion AI") and your domain (e.g. notion.com) for more accurate results.
• Optionally set a country (e.g. US, DE, GB) to localize the AI's web search.

How to use it

1. Enter your brand name.
2. Add prompts: real questions your customers might ask an AI assistant (one per line).
3. Add competitors to compare against (optional but recommended).
4. Choose engines: ChatGPT, Perplexity, or both.
5. Click Start, then download the results as JSON, CSV, or Excel, or open the summary.

💡 Tip: use 10–30 prompts that cover different buying intents ("best X", "X vs Y", "X alternatives", "X for small business"). AI answers vary between runs, so more prompts give you a more stable picture.

Input example

{
    "brandName": "Notion",
    "brandDomain": "notion.com",
    "competitors": ["Obsidian", "Evernote", "Confluence", "Coda"],
    "prompts": ["What is the best note-taking app for teams?", "Best alternatives to Evernote in 2026"],
    "engines": ["chatgpt", "perplexity"],
    "country": "US"
}

Output example

Each row is one prompt checked in one AI engine:

{
    "prompt": "What is the best note-taking app for teams?",
    "engine": "chatgpt",
    "brandMentioned": true,
    "brandMentionCount": 2,
    "brandPosition": 2,
    "brandMentionContext": "…Obsidian is great for personal notes, while Notion is the most popular choice for teams…",
    "brandDomainCited": true,
    "competitors": [
        { "name": "Obsidian", "mentioned": true, "mentionCount": 1, "position": 1 },
        { "name": "Coda", "mentioned": false, "mentionCount": 0, "position": null }
    ],
    "mentionOrder": ["Obsidian", "Notion", "Evernote"],
    "citedDomains": ["g2.com", "zapier.com", "notion.com"],
    "answerText": "…full AI answer…",
    "checkedAt": "2026-10-14T09:00:00.000Z"
}

A SUMMARY record (in the run's key-value store, linked in the Output tab) contains mention rate, average position, first-place rate, how often your site is cited, competitor mention rates, and the top 20 cited domains, both overall and per engine.

How much does it cost?

You pay per AI engine check: 1 prompt × 1 engine = 1 check. 10 prompts checked in both ChatGPT and Perplexity = 20 checks. See the exact price in the Pricing tab.

• Failed checks are not charged.
• The Actor respects your maximum cost per run. If your limit covers fewer checks than requested, it runs as many as the limit allows and stops.

FAQ

Are the answers identical to what I see in the ChatGPT app? Not always. AI answers vary from run to run and between users, and the API model can differ from the one in the consumer app. This Actor gives you a consistent, repeatable measurement for comparing brands and tracking change over time, not a screenshot of one person's chat.

Can I track several brands? Run the Actor once per brand, or put the other brands in Competitors: you get mention rate and position for all of them from the same answers.

Can I schedule it? Yes. Use Apify Schedules to run weekly and compare the summaries.

Do I need my own OpenAI or Perplexity API key? No. Everything is included in the per-check price.

Is it legal? The Actor uses official, paid APIs from OpenAI and Perplexity under their terms. It doesn't scrape websites or log in to any accounts.

Support

Found a bug or need another AI engine (Gemini, Claude, Google AI Overviews)? Open an issue in the Issues tab and I'll respond quickly.