AI Brand Visibility Tracker (GEO/AEO)

When people ask AI "what's the best X?", does it recommend YOU — or your competitors?

As AI answer engines (ChatGPT, AI search, Perplexity-style tools) replace classic search, buyers increasingly get a single AI answer instead of ten blue links. If the AI doesn't mention your brand, you're invisible — and most companies have no idea where they stand. This Actor measures it.

Quick start

1. Fill in the input — set the fields in the input tab (prefilled with a working example).
2. Click Start — the Actor runs and writes one record per item to the dataset.
3. Get your data — export to JSON, CSV or Excel, or pull it via the API.

👉 Make this continuous with Citely

This Actor gives you a one-time report — a snapshot of where you stand today. Citely turns that snapshot into an always-on SEO + AEO system that runs continuously and auto-applies fixes for you: a self-learning CTR title/meta optimizer that auto-applies to your pages, weekly AI-citation tracking with share-of-voice trends, Google Search Console insights with click-collapse alarms, and JSON-LD validation. Connect once, it runs daily.

→ https://datatools-hub.vercel.app/citely

Give it your brand (and optionally competitors). It asks an AI with live web search a set of realistic buyer questions, then detects — per question — whether your brand is recommended, its rank, the sentiment, which competitors show up, and which sources the AI cites. It rolls that up into a visibility score and share of voice.

This is Generative/Answer Engine Optimization (GEO/AEO) — the new SEO — in a single run.

// input
{ "brand": "Notion", "domain": "notion.so", "topic": "note-taking and productivity apps",
  "competitors": ["Evernote", "Obsidian", "Coda"] }

// per-prompt output
{
  "prompt": "What are the best note-taking apps for teams in 2026?",
  "brandMentioned": true,
  "brandRank": 1,
  "sentiment": "positive",
  "competitorsMentioned": ["Evernote", "Coda"],
  "brandCited": true,
  "citedDomains": ["notion.so", "pcmag.com", "zapier.com"],
  "answerExcerpt": "Notion is frequently recommended as the most flexible all-in-one workspace for teams..."
}

Plus an aggregate report in the run's SUMMARY: visibilityScore, citationRate, averageRank, shareOfVoice, sentimentBreakdown, topCompetitors.

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Why this matters now

• New, urgent need — every marketing/SEO team is suddenly asking "are we visible in AI answers?" and has no tooling for it.
• Universal — any brand in any category.
• Track over time — run it weekly/monthly to see your AI visibility trend and whether your GEO efforts work.
• Competitive — share of voice shows exactly who the AI favours over you.

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Use cases

• GEO/AEO monitoring — benchmark and track your brand's presence in AI answers.
• Competitive intelligence — see which competitors the AI recommends and how often.
• Content strategy — the citedDomains show which sources the AI trusts for your category, so you know where to get mentioned.
• Agent tool — via the Apify MCP server, an agent can check "is brand X recommended by AI for Y?" on demand.

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Input

Field	Type	Default	Description
brand	string	— (required)	Brand/company to track.
domain	string	—	Your domain — detects when the AI cites your own site.
topic	string	—	Category; used to auto-generate prompts.
prompts	string[]	—	Your own buyer-intent questions. Leave empty to auto-generate.
promptCount	integer	5	How many prompts to generate when none are supplied.
competitors	string[]	—	Competitor names to watch for (drives share of voice).
model	string	gpt-4o-mini	OpenAI model for web search + analysis.

---

Output

One dataset item per prompt (see example above), plus an aggregate visibility report in the run's SUMMARY key-value record.

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Pricing

Pay-per-event: one prompt-checked event per question analysed (each includes a web‑search answer + analysis).

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Environment variables

Variable	Required	Purpose
OPENAI_API_KEY	Yes	Powers the web‑search answers and analysis.

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Notes

• Answers come from an AI with live web search, which reflects how modern AI answer engines respond — results naturally vary over time, which is exactly what you track.
• If web search is unavailable on your OpenAI account, it falls back to the model's own knowledge (less current) and reports no cited sources.
• Use consistent prompts across runs to track a clean trend.

Run it locally

npm install
export OPENAI_API_KEY=...
# Put your input in storage/key_value_stores/default/INPUT.json, then:
apify run

License

ISC.

Related actors

• AI Share of Voice — Multi-Engine GEO Tracker — Track your brand's visibility and share of voice across AI answer engines, with
• AI Brand Accuracy Monitor (Wrong Facts) — Catch wrong, outdated and hallucinated facts that AI answer engines state about your
• AI Citation Source Miner (GEO/AEO) — Discover which websites AI answer engines cite for your category — so you know where to