🤖 Claude Brand Visibility Monitor

Monitor your brand presence in Claude AI responses. Query Anthropic's Claude to analyze how your brand appears in its responses. Understand brand mentions, sentiment, and competitive positioning.

💡 Want the same analysis for ChatGPT, Gemini, or Perplexity? Use the AI Brand Visibility Monitor instead.

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🚀 Key Features

Feature	Description
🎯 Claude-Focused	Dedicated analysis for Claude AI platform
📊 Brand Mention Detection	Automatically detect if and how often your brand is mentioned
🎭 Sentiment Analysis	Understand if mentions are positive, negative, or neutral
🔗 Source Citation Tracking	See which URLs and sources Claude references
📈 Competitive Benchmarking	Compare your brand vs competitor mentions
⚡ Advanced Reasoning	Claude's deep reasoning for nuanced responses
🔄 Retry Protection	Automatic retry with backoff for failed requests
💰 Dedicated Pricing	Pay per successful Claude query

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👤 Who Is This Actor For?

User	Use Case
📢 Brand Managers	Monitor brand presence specifically in Claude
📊 Marketing Teams	Track visibility on Claude vs other AI platforms
💼 Market Research	Analyze Claude's unique perspective on your brand
🏢 PR Teams	Track brand reputation in Claude's responses

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❓ Why Use Claude-Specific Monitoring?

Claude AI (by Anthropic) uses advanced reasoning to provide thoughtful, nuanced responses. Unlike other AI platforms, Claude often provides more in-depth analysis and may reference different sources.

Key differences:

• 🧠 Deeper reasoning: Claude's responses reflect thorough analysis
• 📚 Academic sources: Often references research papers and detailed sources
• ⚖️ Balanced perspectives: Tends to provide more nuanced viewpoints
• 🔬 Technical depth: Often goes deeper into technical explanations

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📥 Input Parameters

Required

Parameter	Type	Description
keyword	string	The keyword or question to query Claude
platforms	array	Must be ["claude"] (pre-selected)

Optional

Parameter	Type	Default	Description
yourBrand	string	-	Your brand name to monitor in Claude responses
competitors	string	-	Competitor brands to compare (comma-separated)
location	string	"United States"	Target geographic location
language	string	"English"	Target language for Claude's response

Example Input

{
  "keyword": "best laptop brand",
  "platforms": ["claude"],
  "yourBrand": "Dell",
  "competitors": "HP, Lenovo, Apple, ASUS",
  "location": "United States",
  "language": "English"
}

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📤 Output Structure

Complete Result Object

{
  "query": {
    "keyword": "best laptop brand",
    "platforms": ["claude"],
    "yourBrand": ["Dell"],
    "competitors": ["HP", "Lenovo", "Apple", "ASUS"],
    "location": "United States",
    "language": "English"
  },
  "results": [
    {
      "platform": "claude",
      "status": "success",
      "model": "claude-3-5-sonnet",
      "answerLength": 3200,
      "citationCount": 7,
      "citations": [
        {
          "url": "https://www.dell.com",
          "title": "Dell Official Website",
          "domain": "dell.com"
        }
      ],
      "brandAnalysis": {
        "Dell": {
          "mentioned": true,
          "mentionCount": 4,
          "sentiment": "positive",
          "snippet": "...Dell is consistently ranked as one of the top business laptop manufacturers..."
        }
      },
      "competitorAnalysis": {
        "HP": { "mentioned": true, "mentionCount": 3, "sentiment": "positive" },
        "Lenovo": { "mentioned": true, "mentionCount": 5, "sentiment": "positive" },
        "Apple": { "mentioned": true, "mentionCount": 6, "sentiment": "neutral" },
        "ASUS": { "mentioned": false, "mentionCount": 0, "sentiment": "n/a" }
      }
    }
  ],
  "errors": [],
  "stats": {
    "sandbox": false,
    "totalRequests": 1,
    "estimatedCost": 0.30
  },
  "completedAt": "2026-03-30T10:00:00.000Z"
}

Output Fields Explained

Field	Type	Description
query	object	Original input parameters
results	array	Per-platform results (only Claude in this case)
results[].platform	string	Always "claude"
results[].status	string	"success" or "error"
results[].model	string	Claude model used (e.g., claude-3-5-sonnet)
results[].answerLength	number	Character count of Claude's response
results[].citationCount	number	Number of source URLs cited
results[].citations	array	Array of {url, title, domain}
results[].brandAnalysis	object	Analysis for your brand
results[].competitorAnalysis	object	Same structure for competitors
stats.estimatedCost	number	API cost for this query
completedAt	string	ISO timestamp of completion

Brand Analysis Object

Field	Type	Description
mentioned	boolean	Was the brand mentioned?
mentionCount	number	How many times mentioned
sentiment	string	"positive", "negative", "neutral", or "n/a"
snippet	string	Text excerpt (~200 chars) around first mention

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💡 Use Cases

1️⃣ Claude Brand Monitoring

"What does Claude say about my brand when users ask about [category]?"

Claude's deep reasoning provides nuanced insights into brand perception.

2️⃣ Source Analysis

"What sources does Claude trust for [topic]?"

Claude often references academic papers, detailed documentation, and reputable sources.

3️⃣ Competitive Insights

"How does Claude's view of my brand compare to competitors?"

Compare mention patterns, sentiment, and positioning.

4️⃣ Reputation Deep Dive

"What is the detailed sentiment around my brand?"

Claude's thorough analysis provides deeper sentiment context.

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⚠️ Important Notes

Note	Details
💰 Higher Cost	Claude API is significantly more expensive than other AI platforms
🧠 Deeper Analysis	Claude responses tend to be more detailed and nuanced
📝 Reasoning Phase	Claude may include internal reasoning in response (automatically filtered)
⏱️ Longer Response	Claude responses may be longer and more comprehensive

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🔧 Technical Details

Resource Requirements

• Memory: 512 MB minimum (1 GB recommended)
• Timeout: ~15-30 seconds (Claude may take longer)
• Max Platforms: 1 per run (Claude only)

How It Works

1. Query Claude via API
2. Extract full response text (skipping internal reasoning)
3. Identify brand mentions using pattern matching
4. Analyze sentiment around each mention
5. Collect and deduplicate source citations
6. Push structured results to Apify dataset

Retry Logic

• Automatic retry on transient errors (5xx, network issues)
• Exponential backoff: 2s → 4s → 8s
• Rate limit (429) handling with Retry-After support
• Payment error (402) detection for issues

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💬 Tips for Best Results

#	Tip
1️⃣	Use clear, specific keywords for targeted results
2️⃣	Compare with 2-3 competitors for context
3️⃣	Check citations to see what sources Claude references
4️⃣	Review the sentiment snippet for nuance
5️⃣	Run alongside the main AI Brand Monitor for platform comparison

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📊 Example Scenarios

Scenario A: Electronics Brand

{
  "keyword": "best laptop for software development",
  "platforms": ["claude"],
  "yourBrand": "Apple",
  "competitors": "Dell, HP, Lenovo"
}

Scenario B: Automotive Industry

{
  "keyword": "most reliable electric vehicles",
  "platforms": ["claude"],
  "yourBrand": "Tesla",
  "competitors": "Rivian, Lucid, Ford"
}

Scenario C: Financial Services

{
  "keyword": "best online trading platforms",
  "platforms": ["claude"],
  "yourBrand": "Fidelity",
  "competitors": "Charles Schwab, TD Ameritrade, E*TRADE"
}

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🔄 Compare Across Platforms

For complete AI visibility analysis, use both:

Actor	Platform	Best For
AI Brand Visibility Monitor	ChatGPT, Gemini, Perplexity	Broad multi-platform coverage
Claude Brand Monitor	Claude only	Deep, nuanced analysis

Run both to get the full picture of your brand's visibility across the AI landscape.

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❤️ Need Help?

• 📖 Documentation: Check Apify documentation for Actor development
• 🐛 Bug Reports: Open an issue with sample input/output
• 💡 Feature Requests: Contact us for custom development

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Monitor your brand in the AI era · Claude Brand Visibility Monitor