Pinterest Keyword Research: Top Pins, Saves & Websites

See who wins any Pinterest search. Enter a keyword and get the websites and creators behind the top pins, how many times those pins were saved, how fresh they are, what Pinterest suggests next, and the topics Pinterest itself tags them with. Every pin comes back as a row too.

No login, no API key, no proxy.

What does this do?

Most Pinterest scrapers hand you a pile of pins. If you blog, sell or manage a brand on Pinterest, you need the answers behind the pile: who ranks for this keyword, do their pins actually get saved, and can a new account still get in?

This Actor searches Pinterest the way a visitor does, opens every pin for its save count, and rolls the results up into one report per keyword.

flowchart LR
    A[Your keywords] --> B[Pinterest search,<br/>up to 500 pins each]
    B --> C[Each pin opened<br/>for its save count]
    C --> D[One report per keyword:<br/>websites, creators, saves,<br/>freshness, related searches]
    C --> E[Every pin as a row]

Who is it for?

You are	You use it to
Bloggers and content creators	Find keywords where small accounts and fresh pins still rank, and see which sites you are up against
Pinterest marketers and agencies	Report who owns a client's keywords, and which competitor pins get saved
E-commerce and Etsy sellers	See whether shoppers on a keyword land on Amazon, Etsy or independent stores
Affiliate marketers	Measure how many ranking pins already use affiliate links, and which ones get saved
SEO and content teams	Mine related searches, refinements and title words for article and pin ideas

What data do you get?

One row per keyword:

Field	Meaning
topWebsite, topWebsiteSharePercent, websiteCount	The site with the most ranking pins, its share of all pins read, and how many sites appear
mostSavedWebsite, mostSavedWebsiteSaves	The site whose pins were saved the most, which is often not the one with the most pins
topWebsites	The top 10 sites with pins, share and total saves
pinsWithoutWebsitePercent	Pins that link nowhere (uploads and collages). High means the keyword is inspiration, not traffic
affiliateLinkPercent	Pins that link through an affiliate or tracking link, including tagged Amazon links
topCreators, creatorCount	Accounts with the most ranking pins, with follower counts and profile links
smallCreatorPercent, medianCreatorFollowers	Share of ranking pins from accounts under 1,000 followers. High means small accounts can rank
totalSaves, medianSaves, topPins	How much the ranking pins are saved, and the 10 most saved pins
medianPinAgeDays, freshPinPercent, newestPinAt	How old the ranking pins are, and the share under 90 days old. High freshness means new pins get in
imagePinPercent, ideaPinPercent, videoPinPercent	Which pin formats rank
pinterestTopics	The topic tags Pinterest itself attached to the ranking pins
titleWords	Words the ranking pin titles use most, apart from your keyword
relatedSearches, refinements	What Pinterest suggests as people type, and the refinement chips it shows above the results

Plus, with Also return every pin as a row on (the default), a second table with each pin's rank, title, description, link, website, saves, reactions, format, date, creator, board, image and topic tags.

Example: six keywords, September 2026

200 pins per keyword, read from Apify's servers on 19 September 2026:

Keyword	Top website (share of pins)	Most saved website	Pins with no link	From small accounts	Median saves	Median pin age
christmas crafts	playpartygame.com (8.5%)	thebestideasforkids.com (514,073 saves)	5.5%	72.5%	2,987	66 days
wedding hairstyles	loveyouwedding.com (10.5%)	instagram.com (148,657 saves)	40.5%	91.5%	2,030	53 days
nail art	etsy.com (12.5%)	instagram.com (95,005 saves)	53.5%	82%	1,020	23 days
small bathroom ideas	apartmentabc.com (6%)	instagram.com (38,231 saves)	29.5%	86.5%	189	64 days
living room decor	amazon.com (5.5%)	sixpenny.com (48,939 saves)	61.5%	91%	70	22 days
kitchen organization	amazon.com (2%)	thetarnishedjewelblog.com (206,854 saves)	82.5%	89.5%	21	38 days

What it tells you:

• Having the most pins is not winning. On "christmas crafts", playpartygame.com had 17 ranking pins with 306 saves between them, while thebestideasforkids.com had 4 pins with 514,073 saves. On "wedding hairstyles", snippetandink.com had 20 pins and 63 saves.
• Some keywords send almost no traffic. 82.5% of "kitchen organization" pins link nowhere and 75.5% are Idea Pins: people save ideas there, they do not click out.
• Small accounts rank everywhere. Between 72.5% and 91.5% of ranking pins came from accounts with under 1,000 followers.
• Freshness varies a lot. Half the "nail art" and "living room decor" pins were about three weeks old or newer (23 and 22 days), so a new pin can get in quickly.

How to use it

1. Add your keywords, one per line, the way people type them into Pinterest.
2. Choose how many pins per keyword to read. 100 is the default; up to 500 for a fuller picture.
3. Leave Look up save counts on unless you need speed over saves.
4. Run it, then open the Keyword reports tab, or export to CSV, Excel or JSON.

Schedule it weekly with the same keywords to watch who moves in and out of the top pins.

Popular searches

Ready-to-run keyword research, one page per niche:

• Home Decor Pinterest Keywords: Top Pins, Saves & Websites — "home decor ideas" and "living room decor"
• Recipe Pinterest Keywords: Top Pins, Saves & Websites — "easy dinner recipes" and "healthy recipes"
• Outfit Pinterest Keywords: Top Pins, Saves & Websites — "fall outfits" and "outfit ideas"
• Wedding Pinterest Keywords: Top Pins, Saves & Websites — "wedding ideas" and "wedding hairstyles"
• Nail Art Pinterest Keywords: Top Pins, Saves & Websites — "nail art" and "nail designs"
• DIY Craft Pinterest Keywords: Top Pins, Saves & Websites — "diy crafts" and "christmas crafts"
• Hairstyle Pinterest Keywords: Top Pins, Saves & Websites — "hairstyles" and "easy hairstyles"
• Travel Pinterest Keywords: Top Pins, Saves & Websites — "travel tips" and "travel destinations"
• Workout Pinterest Keywords: Top Pins, Saves & Websites — "workout routines" and "home workout"
• Garden Pinterest Keywords: Top Pins, Saves & Websites — "garden ideas" and "backyard ideas"
• Halloween Pinterest Keywords: Top Pins, Saves & Websites — "halloween costume ideas" and "halloween decor"
• Tattoo Pinterest Keywords: Top Pins, Saves & Websites — "tattoo ideas" and "small tattoos"
• Makeup Pinterest Keywords: Top Pins, Saves & Websites — "makeup looks" and "makeup tips"
• Kids Activity Pinterest Keywords: Top Pins, Saves & Websites — "kids activities" and "toddler activities"
• Small Business Pinterest Keywords: Top Pins, Saves & Websites — "small business ideas" and "side hustle ideas"

Each page is this Actor with different keywords. Open one, put your own keywords in, and run it.

Pricing

Pay per result: $0.02 per keyword report plus $0.002 per pin row ($2 per 1,000). A keyword with the default 100 pins costs $0.22. Turn off Also return every pin as a row to pay only for the reports: 10 keywords for $0.20.

Save counts, related searches and topic tags cost nothing extra.

Where the data comes from

Pinterest's public web search, the same requests pinterest.com makes for a visitor who is not logged in: search results, each pin's own page for its save count, and the search box suggestions. Nothing behind a login is read.

FAQ

Do I need a Pinterest account or API key? No.

Which country are the results from? Pinterest shows results for the visitor's location, and Apify's servers are in the United States, so results match what a US visitor sees.

How deep can it go? Up to 500 pins per keyword. In testing, Pinterest started repeating pins after about 800, and the Actor stops early whenever two pages in a row bring nothing new.

Why do some pins have no title? Many pins, especially outfit photos and Idea Pins, have no title at all. When search leaves a title out, the Actor takes it from the pin's own page or its short description; the rest are left empty rather than invented.

What is the difference between the creator and attributedTo? The creator (creatorUsername) is the account that saved the pin to Pinterest. When Pinterest credits someone else as the original source, for example a brand whose content a user re-pinned, that account is in attributedTo.

Are promoted pins included? No. Ads are skipped so the report reflects organic ranking; promotedPinsSkipped says how many were left out.

Is there search volume? No. Pinterest only shares search volume inside its logged-in advertising tools, so this Actor does not guess at it. The related searches and refinements come from Pinterest itself, which is the best public signal of what people search for.