Shopify & DTC E-Commerce Tech, Pixel & Conversion Auditor (ausbizstack/shopify-ecommerce-tech-pixel-auditor)

Turn any list of Shopify or DTC e-commerce store domains (allbirds.com, gymshark.com, untuckit.com, july.com, bellroy.com) into a complete Storefront Tech Stack, Ad Pixel, Public Catalog Pricing & CRO/AI Shopping Audit—complete with role-based corporate contacts (0 personal emails) and tailored Paid Media, Klaviyo/Retention, and CRO/GEO summary insights at $0.01/store.

Built by AusBizStack Intelligence (@ausbizstack) for Paid Media Agencies, Klaviyo / Retention Marketing Agencies, Shopify Plus Development Partners, E-Commerce SaaS GTM Teams, Clay / n8n / Make.com RevOps Engineers, and MCP AI Agents (mcp.apify.com).

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What This Actor Audits & Extracts Per Store

1. E-Commerce Platform Tier & Theme Fingerprinting:
   • Detects Shopify, Shopify Plus, Headless Next.js / Hydrogen + Shopify Storefront API, WooCommerce, BigCommerce, Magento / Adobe Commerce, and Salesforce Commerce Cloud.
   • Extracts active shopifyThemeName, primary shopCurrency (USD, AUD, GBP, EUR), and countryDetected.
2. Public Product Catalog & Pricing Analytics (/products.json + JSON-LD):
   • Samples up to 250 public products from /products.json?limit=25 (with structured JSON-LD price fallback for headless stores) to compute minPrice, maxPrice, medianPrice, averagePrice, productTypes, vendors, and sampleProductTitles.
3. Ad Pixels & Attribution Stack Detection (adPixelsDetected):
   • Fingerprints Meta Pixel, TikTok Pixel, Google Ads, Google Tag Manager, Google Analytics 4, Pinterest Tag, Snapchat Pixel, Microsoft UET / Bing Ads, Triple Whale, Elevar, Northbeam, Criteo, Taboola / Outbrain, and Reddit Pixel.
4. Retention, Reviews, Subscriptions, Helpdesk, BNPL & CRO Stack:
   • ESP & SMS: Klaviyo, Attentive, Postscript, Omnisend, Mailchimp, Braze, Iterable, Yotpo SMS / SMSBump.
   • Reviews & Loyalty: Yotpo, Judge.me, Okendo, Loox, Stamped.io, Smile.io, LoyaltyLion, Trustpilot, Bazaarvoice.
   • Subscriptions: Recharge, Skio, Ordergroove, Bold Subscriptions.
   • Helpdesk & CX: Gorgias, Zendesk, Intercom, Gladly, Kustomer, Tidio.
   • BNPL & Checkout: Shop Pay, Afterpay / Clearpay, Klarna, Zip, Sezzle, PayPal Pay Later.
   • CRO, Upsell & Search: Rebuy, VWO, Optimizely, Hotjar, Microsoft Clarity, Lucky Orange, Nosto, Searchspring, Algolia.
5. AI Shopping Readiness (/llms.txt & AI Crawler Audit):
   • Checks whether the store exposes /llms.txt and Product Schema.org JSON-LD for ChatGPT Shopping and Perplexity Buy discovery.
6. Role-Based Corporate Contacts (0 Personal Emails) & 3 Tailored Agency Hooks:
   • Extracts only generic role-based addresses (support@, help@, info@, wholesale@, press@, sales@, care@) and generates paidMediaAgencyHook, retentionAgencyHook, and croGeoAgencyHook.

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Quick-Start Integration Snippets

1. Claude Desktop & Cursor IDE via Apify MCP (mcp.apify.com)

{
  "mcpServers": {
    "ausbizstack-apify": {
      "command": "npx",
      "args": [
        "-y",
        "@apify/actors-mcp-server",
        "--actors",
        "ausbizstack/shopify-ecommerce-tech-pixel-auditor,ausbizstack/b2b-email-security-dmarc-spf-auditor,ausbizstack/ai-geo-llms-txt-auditor"
      ],
      "env": {
        "APIFY_TOKEN": "YOUR_APIFY_API_TOKEN"
      }
    }
  }
}

2. Apify REST API (curl — Synchronous JSON Dataset Output)

curl -X POST "https://api.apify.com/v2/acts/ausbizstack~shopify-ecommerce-tech-pixel-auditor/run-sync-get-dataset-items" \
  -H "Content-Type: application/json" \
  -d '{
    "domains": [
      "allbirds.com",
      "gymshark.com",
      "untuckit.com",
      "july.com",
      "bellroy.com"
    ],
    "probeProductsFeed": true,
    "checkAiShoppingReadiness": true,
    "maxConcurrency": 5
  }'

3. Clay.com HTTP API Waterfall ($0.01/store)

• Method: POST
• Endpoint URL: https://api.apify.com/v2/acts/ausbizstack~shopify-ecommerce-tech-pixel-auditor/run-sync-get-dataset-items?
• Headers: Content-Type: application/json
• JSON Body:

  {
    "domains": ["{{Store Domain}}"],
    "probeProductsFeed": true,
    "checkAiShoppingReadiness": true
  }
  

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Strict Privacy-by-Design Guarantee

• Zero Personal Emails (0 PII): Only role-based corporate addresses (support@, help@, info@, wholesale@, press@, sales@) are extracted or returned.

API authentication

Pass your token as a header, never in the URL:

curl -X POST "https://api.apify.com/v2/acts/ausbizstack~shopify-ecommerce-tech-pixel-auditor/run-sync-get-dataset-items" \
  -H "Authorization: Bearer YOUR_APIFY_TOKEN" -H "Content-Type: application/json" -d '{...}'

✅ Zero Charge for Failed Domains

You are charged only when real intelligence data is returned. Failed, timed-out or unreachable targets still appear in the dataset with status and an error reason, but cost $0.

Acceptable Use & Spam Act 2003 (Cth) Compliance

This Actor returns publicly available business information only. You are responsible for how you use it. If you send commercial electronic messages to Australian recipients you must comply with the Spam Act 2003 (Cth): have consent (express or inferred), identify yourself accurately, and include a functional unsubscribe. Respect any website notice stating that unsolicited messages are not wanted, and comply with the Privacy Act 1988 (Cth), GDPR and other applicable laws. Do not use this Actor for bulk unsolicited messaging.