Google People Also Ask Scraper

Extract "People Also Ask" (PAA) questions from Google Search at scale. Discover what real users are searching for and unlock powerful keyword opportunities for SEO, content marketing, and market research.

Features • How It Works • Use Cases • Tips • FAQ

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Google's "People Also Ask" feature reveals the questions users most frequently search for around any topic. This scraper extracts those questions automatically, letting you build comprehensive FAQ pages, discover long-tail keyword opportunities, understand user search intent, plan content that answers real questions, and optimize for voice search queries.

✨ Key Features

• 📦 Bulk Keyword Processing: Enter hundreds of keywords at once, one per line. The scraper processes each keyword and extracts all related PAA questions into a structured dataset.
• 🌍 40+ Countries Supported: Target specific markets with localized Google domains across Americas, Europe, Asia-Pacific, and Middle East.
• 🔍 Optional In-Depth Extraction: Simple toggle to explore one extra layer of related questions for comprehensive research.
• 🛡️ Anti-Detection: Chrome browser with built-in anti-detection and Apify proxy integration.
• 📊 Structured Output: Clean, organized data ready for analysis and integration.
• 🔄 Recursive Depth: Extract up to 2 levels of related questions.

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⚙️ How It Works

Input Configuration

The scraper accepts three main parameters:

Parameter	Type	Required	Description
keywords	String	✅ Yes	Your seed keywords, one per line
country	String	✅ Yes	Target Google domain and language (e.g., us, uk, de)
inDepth	Boolean	❌ No	Whether to explore one extra level of related questions (default: false)

Example Input

{
    "keywords": "best project management software\nhow to improve productivity\nremote team collaboration tools",
    "country": "us",
    "inDepth": true
}

Output Fields

Field	Type	Description
seedKeyword	String	Your original input keyword
searchKeyword	String	The keyword that was searched
relatedQuestion	String	The extracted PAA question
depth	Integer	Extraction level (0 = direct, 1+ = recursive)
country	String	Target country code

Example Output

{
    "seedKeyword": "best project management software",
    "searchKeyword": "best project management software",
    "relatedQuestion": "What is the most popular project management tool?",
    "depth": 0,
    "country": "US"
}

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🎯 Use Cases

Use Case	Description
SEO Keyword Research	Discover long-tail keywords and question-based queries that your audience is actively searching for. PAA questions often have lower competition and higher conversion intent.
Content Strategy Planning	Build a content calendar based on real user questions. Each PAA question can become a blog post, video topic, or FAQ entry.
FAQ Page Generation	Create comprehensive FAQ sections using actual questions from Google. This improves user experience and can earn featured snippets.
Competitor Analysis	Run competitor brand keywords through the scraper to discover what questions users ask about them. Find gaps to address in your own content.
Voice Search Optimization	PAA questions match natural language patterns used in voice searches. Optimizing for these questions helps capture "Hey Google" and "Alexa" queries.
Market Research	Understand what questions your target audience asks about products, services, or topics in your industry.

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💡 Tips for Best Results

🔑 Keyword Selection

• Use specific, topic-focused keywords
• Mix head terms with long-tail variations
• Include question words (how, what, why) for better PAA coverage

📊 Depth Settings

• Leave inDepth = false to test your seeds quickly
• Set inDepth = true to also explore first-level related questions

🌐 Country Targeting

• Match your target audience's location
• Different countries show different PAA questions
• Run the same keywords across multiple countries for international SEO

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🌍 Supported Countries

Region	Countries
Americas	US, Canada, Mexico, Brazil, Argentina, Chile, Colombia
Europe	UK, Germany, France, Italy, Spain, Netherlands, Poland, and more
Asia-Pacific	Japan, South Korea, Australia, India, New Zealand
Middle East	UAE, Saudi Arabia, Israel, Turkey

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📤 Export Options

Download your results in multiple formats:

• 📄 CSV: Open in Excel or Google Sheets
• 📋 JSON: Import into any application
• 📊 Excel (XLSX): Ready for analysis with formatting
• 🔌 API Access: Integrate directly into your tools

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🔗 Integrations

The scraper works seamlessly with:

• Google Sheets (via Apify integration)
• Zapier and Make automations
• Custom applications via API
• Data warehouses and BI tools

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⚠️ Limitations

• Google may not show PAA for all keywords
• PAA questions can change over time
• CAPTCHA challenges may occur with high-volume scraping
• Some countries have limited PAA availability

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❓ Frequently Asked Questions

Why are some keywords returning no results?

Not all keywords trigger the PAA feature on Google. Try broader or more popular keywords, or check if PAA appears when you search manually.

How often should I run the scraper?

For trending topics, weekly runs capture changes. For evergreen content, monthly is usually sufficient.

Can I scrape in any language?

Yes, select the appropriate country and you'll get PAA questions in that country's primary language.

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📝 Changelog

Version 1.0

• 🚀 Initial release
• 📦 Bulk keyword processing
• 🌍 40+ country support
• 🔄 Recursive depth extraction (0-2 levels)

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Built for SEO professionals, content marketers, and researchers who want data-driven insights into user search behavior.