E-Commerce Tech Stack Detector – Platform & App Identifier

Instantly detect which e-commerce platform any online store is running and which apps and technologies are installed — all from a simple URL input. No API key required.

Covers 17 platforms (Shopify, WooCommerce, Magento, BigCommerce, and more) and 100+ apps across every major category: email marketing, reviews, loyalty, subscriptions, BNPL, chat support, analytics pixels, popups, and more.

---

What This Actor Does

Given a list of store URLs, the actor:

1. Fetches each store's homepage via an HTTP request (no browser required — fast and cost-efficient)
2. Runs the HTML through a fingerprint engine that checks script sources, meta tags, body classes, inline JS variables, and CDN patterns
3. Returns a structured record per store with:
   • Platform detected (e.g., Shopify, WooCommerce) with confidence level
   • Total number of apps detected
   • Apps grouped by functional category (email, reviews, loyalty, etc.)
   • Flat list of all detected app names

---

Detected Platforms

Platform	Detection Method
Shopify	cdn.shopify.com, window.Shopify, .myshopify.com
WooCommerce	wp-content/plugins/woocommerce, wc-ajax, meta generator
Magento	/pub/static/, Magento_Ui, Mage.Cookies
BigCommerce	cdn.bigcommerce.com, /stencil/
PrestaShop	var prestashop, meta generator
OpenCart	catalog/view/javascript, route=product/
Salesforce Commerce Cloud	demandware, dw.ac
Shopware	storefront/js/, sw-plugin-
Wix	static.wixstatic.com, _wixCIDX
Squarespace	static1.squarespace.com, meta generator
Volusion	a.volusion.com
3dcart / Shift4Shop	meta generator
Ecwid	app.ecwid.com, Ecwid.init
nopCommerce	meta generator
Weebly	weebly.com
Lightspeed eCom	lightspeedhq.com
Swell	swell.is

---

Detected App Categories

📧 Email & SMS Marketing

Klaviyo, Omnisend, Drip, Mailchimp, Postscript, Attentive, SMSBump, Sendlane, ActiveCampaign, Brevo

⭐ Reviews & UGC

Yotpo, Stamped.io, Judge.me, Okendo, Loox, Junip, Trustpilot, Reviews.io, Bazaarvoice, Ali Reviews

🏆 Loyalty & Referrals

Smile.io, LoyaltyLion, Yotpo Loyalty, Growave, Friendbuy, ReferralCandy, Extole

🔄 Subscriptions

Recharge, Bold Subscriptions, Appstle, Loop Subscriptions, Ordergroove, Skio, Smartrr

⬆️ Upsell & Cross-sell

ReConvert, CartHook, Bold Upsell, Zipify OCU, Candy Rack, In Cart Upsell, Honeycomb Upsell

💬 Customer Support & Chat

Gorgias, Zendesk, Freshdesk, Tidio, Intercom, LiveChat, Drift, Re:amaze, Richpanel, Kustomer

💳 Buy Now Pay Later & Payments

Klarna, Afterpay, Affirm, Sezzle, Zip (Quadpay), Shop Pay, PayPal, Stripe

📊 Analytics & Heatmaps

Hotjar, Lucky Orange, Microsoft Clarity, Heap Analytics, FullStory, Google Analytics, Segment, Triple Whale, Northbeam, Elevar

🎯 Marketing Pixels

Meta (Facebook) Pixel, TikTok Pixel, Pinterest Tag, Snapchat Pixel, Twitter/X Pixel, Google Ads, Criteo, Bing Ads

🎪 Popups & Conversion

Privy, Justuno, OptinMonster, Wheelio, Wisepops, Spin-a-Sale, OptiMonk, Mailmunch, PopupSmart

🔍 Search & Merchandising

Searchanise, Boost Commerce, Algolia, Klevu, Doofinder, Fast Simon

🧠 Personalisation & Recommendations

LimeSpot, Nosto, Barilliance, Dynamic Yield, Monetate, Rebuy

🛒 Cart Abandonment

CartStack, Recart, Rejoiner

📦 Shipping & Returns

AfterShip, Loop Returns, Happy Returns, Narvar, ShipStation

📣 Social Proof & Urgency

Fomo, Proof, Sales Pop, Provely

🍪 Cookie Consent & Compliance

OneTrust, Cookiebot, TrustArc, Osano

---

Example Output

{
  "url": "https://www.gymshark.com",
  "domain": "gymshark.com",
  "platform": "Shopify",
  "platformConfidence": "high",
  "totalAppsDetected": 11,
  "appsByCategory": {
    "Email & SMS Marketing": ["Klaviyo"],
    "Reviews & UGC": ["Yotpo"],
    "Customer Support & Chat": ["Gorgias"],
    "Buy Now Pay Later & Payments": ["Klarna", "Shop Pay"],
    "Analytics & Heatmaps": ["Google Analytics", "Hotjar"],
    "Marketing Pixels": ["Meta (Facebook) Pixel", "TikTok Pixel", "Google Ads"],
    "Cookie Consent & Compliance": ["OneTrust"]
  },
  "allApps": [
    "Klaviyo", "Yotpo", "Gorgias", "Klarna", "Shop Pay",
    "Google Analytics", "Hotjar", "Meta (Facebook) Pixel",
    "TikTok Pixel", "Google Ads", "OneTrust"
  ],
  "scrapedAt": "2026-02-23T10:00:00.000Z"
}

---

Use Cases

🕵️ Competitor Research

Reverse-engineer your competitors' entire technology stack. See which review platform they use, whether they have subscriptions enabled, what analytics tools they rely on, and which BNPL options they offer.

💼 Sales Prospecting

Target Shopify stores that use Klaviyo but not a loyalty programme — the perfect pitch for your loyalty app. Filter leads by platform and installed tools to find high-intent prospects.

🔬 Market Research

Analyse hundreds of stores in a niche to understand technology adoption rates. Which review platforms are dominant in beauty? What percentage of fashion stores use BNPL?

🤝 Agency & Consultant Work

Quickly audit a prospective client's tech stack before a meeting. Know exactly what they have, what's missing, and where you can add value.

📊 VC & Investment Due Diligence

Evaluate the technology maturity of e-commerce brands at scale. Are they investing in retention (loyalty, subscriptions, email)? Do they have a solid analytics foundation?

---

Input

Field	Type	Description
startUrls	Array	List of store URLs to analyse (homepage URLs work best)
proxyConfiguration	Object	Optional. Use Apify Residential proxies if stores block datacenter IPs

Tip: Enter homepage URLs (e.g. https://www.gymshark.com). The actor reads the full HTML source, so most app fingerprints are visible on the homepage.

---

Output Fields

Field	Type	Description
url	String	The URL that was crawled
domain	String	Root domain (e.g. gymshark.com)
platform	String	Detected e-commerce platform
platformConfidence	String	Detection confidence: high, medium, or low
totalAppsDetected	Number	Total number of apps/technologies found
appsByCategory	Object	Apps grouped by functional category
allApps	Array	Flat list of all detected app names
scrapedAt	String	ISO 8601 timestamp of when the page was scraped

---

How It Works

The actor uses pure HTML fingerprinting — no AI, no external API, no browser required:

1. CheerioCrawler fetches the raw HTML of each URL over HTTP
2. The fingerprint engine checks:
   • <script src> attributes for CDN and third-party domains
   • <meta name="generator"> tags (many platforms inject these)
   • <body> class names
   • Inline JavaScript variables and object names (e.g. window.Shopify, _learnq, fbq)
   • HTML comments and data attributes
3. Platform scores are computed from all matched signals — the highest score wins
4. App detection runs independently across all 100+ fingerprint patterns
5. Results are pushed to the Apify dataset

Detection runs in seconds per URL — no JavaScript rendering needed.

---

Performance & Limits

• Speed: ~2–5 seconds per store URL
• Concurrency: 5 parallel requests by default
• Accuracy: High for mainstream platforms; Custom / Unknown is returned if no platform is matched
• False positives: Rare — fingerprints use specific CDN domains and JS variable names, not generic keywords

---

Changelog

v0.1 – Initial release with 17 platforms and 100+ app fingerprints across 16 categories.

---

More actors by TroveVault

| City Event Feed Scraper | Scrape upcoming events across any city from Eventbrite and Songkick — no API key required | | City Event Feed Scraper | Scrape upcoming events across any city from Eventbrite and Songkick — no API key required |

Actor	Description
Shopify Products Scraper	Scrape every product from any Shopify store using just the domain — no category URLs needed
Venue Review & Event Experience Sentiment Monitor	Scrape TripAdvisor venue reviews and score sentiment from star ratings
Product Listing SEO Auditor	Audit e-commerce product listings for SEO completeness and quality
E-Commerce Tech Stack Detector	Detect the platform, CMS, and marketing tools powering any e-commerce store
AI SERP Intent Extractor	Scrape Google search results and classify search intent with AI
Competitor Intelligence Scraper	Scrape competitor pricing, funnel structure, and conversion tactics
E-commerce Store Data Enricher	Enrich a list of e-commerce store URLs with traffic, tech stack, and contact data