G2 Product Profile Scraper | Pricing, Features, Integrations & Vendor Data (2026)

Turn any G2 product page into one structured JSON profile — pricing, features, integrations, alternatives, implementation partners, and vendor firmographics.

G2 Data Suite   •  Two angles on any G2 product
Product Profile ➤ You are here  — pricing, features, alternatives, vendor	G2 Reviews Scraper Real user reviews, ratings, pros/cons

Copy to your AI assistant

Copy this block into ChatGPT, Claude, Cursor, or any LLM to start using this actor.

zen-studio/g2-product-profile-scraper on Apify. Call: ApifyClient("TOKEN").actor("zen-studio/g2-product-profile-scraper").call(run_input={...}), then client.dataset(run["defaultDatasetId"]).list_items().items for results. Returns ONE structured profile row per run. Key inputs: url (string, required, a G2 product URL e.g. https://www.g2.com/products/hubspot-sales-hub/reviews), includePricing / includeFeatures / includeAlternatives / includeImplementation / includeVendorDetails (booleans, default true). Full actor spec (input schema with all params/defaults, output dataset fields, README): GET https://api.apify.com/v2/acts/zen-studio~g2-product-profile-scraper/builds/default (Bearer TOKEN) → inputSchema, actorDefinition.storages.dataset, readme. Get token: https://console.apify.com/account/integrations

How It Works

Paste one G2 product URL. The actor returns a single structured row with everything G2 publishes about that product: who makes it and how it's rated, what it costs, what it integrates with, which features it's scored on, who its closest alternatives are, which agencies implement it, and the vendor's company details.

• One URL in, one profile out — any product tab works (/reviews, /pricing, /features, …); the product is detected from the URL
• 16 top-level fields spanning 11 data sections — identity, description, languages, integrations, media, badges, pricing, features, alternatives, implementation partners, and vendor
• Toggle sections on or off — keep the output lean without changing the price
• LLM-ready JSON — feed straight into RAG pipelines, competitive-intelligence dashboards, or n8n workflows
• Automatic URL resolution — if G2 has renamed the product's slug, the actor finds the new one and continues

Try it free — your first 10 product profiles are on us.

Quick Start

Full profile (everything on)

{
  "url": "https://www.g2.com/products/hubspot-sales-hub/reviews"
}

Just pricing and alternatives

{
  "url": "https://www.g2.com/products/slack/reviews",
  "includeFeatures": false,
  "includeImplementation": false,
  "includeVendorDetails": false
}

Vendor firmographics only

{
  "url": "https://www.g2.com/products/notion/reviews",
  "includePricing": false,
  "includeFeatures": false,
  "includeAlternatives": false,
  "includeImplementation": false
}

Use Cases

Competitive & Market Intelligence

• Competitor teardown — pull a rival's pricing editions, positioning, and feature coverage in one call
• Alternative mapping — get each product's ranked alternatives with their real ratings and review counts to map a category
• Partner discovery — find the implementation agencies that service a product, ranked by data tier and certifications

AI & Automation

• Vendor enrichment — append firmographics (HQ, founding year, ownership, website) to CRM or sales-intelligence records
• RAG pipelines — load structured product profiles into a vector store for retrieval-augmented answers
• n8n / scheduled monitoring — watch a product's pricing or alternatives change over time

Input Parameters

Parameter	Type	Required	Default	Description
url	string	Yes	-	A single G2 product URL, e.g. https://www.g2.com/products/hubspot-sales-hub/reviews. Any product tab works. One product per run.
includePricing	boolean	No	true	Pricing editions with price, currency, and billing period.
includeFeatures	boolean	No	true	Feature categories the product is rated on, with counts.
includeAlternatives	boolean	No	true	Ranked competitor alternatives with rating and review count.
includeImplementation	boolean	No	true	Implementation service providers (agencies) with rating, client-size mix, services, and accreditations.
includeVendorDetails	boolean	No	true	Company firmographics: HQ, founding year, ownership, website, phone, social links.

Output

One dataset row per run. Core fields (identity, description, languages, integrations, media, badges) are always present; pricing, features, alternatives, implementation, and vendor appear when their toggle is on. partialSections lists any requested section that couldn't be loaded on this run (empty when everything succeeded). Field names are camelCase, matching the companion G2 Reviews Scraper.

{
  "type": "product_profile",
  "productName": "HubSpot Sales Hub",
  "productSlug": "hubspot-sales-hub",
  "url": "https://www.g2.com/products/hubspot-sales-hub/reviews",
  "partialSections": [],
  "identity": {
    "productId": "6227",
    "productUuid": "9f217935-02fc-440a-86e1-17c669016c7b",
    "productName": "HubSpot Sales Hub",
    "vendorId": "316",
    "productType": "Software",
    "vendorName": "HubSpot",
    "sellerSlug": "hubspot",
    "averageRating": 4.4,
    "reviewCount": 13841,
    "productImageUrl": "https://images.g2crowd.com/uploads/product/image/.../hubspot-sales-hub.png",
    "categories": ["AI Sales Assistant", "Sales Engagement", "CRM"],
    "primaryCategory": "AI Sales Assistant"
  },
  "description": "Sales Hub combines sales engagement tools, AI-powered productivity features, and workflow automation into a unified platform …",
  "languagesSupported": ["German", "English", "French", "Spanish", "Japanese"],
  "integrations": [
    { "name": "Slack" },
    { "name": "Zapier" },
    { "name": "Pipedrive" }
    // … 203 more
  ],
  "media": {
    "screenshots": [],
    "videos": [{ "youtubeId": "NPd2RnwrABs" }, { "youtubeId": "UTwWUbhR29M" }]
  },
  "badges": [
    { "name": "G2 recognized HubSpot Sales Hub", "imageUrl": "https://images.g2crowd.com/uploads/medal/.../badge.svg" }
  ],
  "pricing": {
    "editions": [
      { "name": "Free HubSpot CRM", "price": 0.0, "currency": "USD", "unit": null, "period": null, "features": [], "freeTrial": null },
      { "name": "Sales Hub Starter", "price": 20.0, "currency": "USD", "unit": "1 Core Seat Per Month", "period": "month", "features": [], "freeTrial": null },
      { "name": "Sales Hub Professional", "price": 100.0, "currency": "USD", "unit": "1 Sales Seat Per Month", "period": "month", "features": [], "freeTrial": null }
      // … 1 more
    ],
    "entryLevelPrice": 0.0,
    "topPrice": 150.0
  },
  "features": {
    "featureCategories": [
      { "name": "Platform", "featureCount": 11, "features": [] },
      { "name": "Sales Force Automation", "featureCount": 8, "features": [] }
      // … 50 more
    ]
  },
  "alternatives": [
    { "rank": 1, "name": "Agentforce Sales", "slug": "agentforce-sales-formerly-salesforce-sales-cloud", "url": "https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews", "rating": 4.4, "reviewCount": 25826 },
    { "rank": 2, "name": "Apollo.io", "slug": "apollo-io", "url": "https://www.g2.com/products/apollo-io/reviews", "rating": 4.7, "reviewCount": 9667 }
    // … 9 more
  ],
  "implementation": {
    "providers": [
      {
        "name": "SmartBug Media",
        "slug": "smartbug",
        "url": "https://www.g2.com/products/smartbug/reviews",
        "rating": 4.8,
        "reviewCount": 213,
        "industriesServiced": ["Computer Software", "Financial Services"],
        "worksWith": { "Small-Business": 54, "Mid-Market": 32, "Enterprise": 12 },
        "servicesOffered": ["Full Customer Lifecycle", "Marketing&Sales Strategy", "Revenue Ops & Reporting"],
        "dataTier": "Elite",
        "accreditations": 7,
        "certifications": 46
      }
      // … 9 more
    ]
  },
  "vendor": {
    "description": "HubSpot is a CRM platform for scaling companies …",
    "phone": "+1.888.482.7768",
    "hqLocation": "Cambridge, MA",
    "yearFounded": "2006",
    "totalRevenue": null,
    "ownership": "NYSE:HUBS",
    "website": "www.HubSpot.com",
    "social": { "linkedin": "https://www.linkedin.com/company/68529/", "twitter": null, "facebook": null, "instagram": null }
  }
}

Some fields depend on what the product publishes on G2: products without structured pricing return an empty pricing.editions. Requested sections that fail to load are listed in partialSections (empty when all succeeded). A few fields are best-effort and come back empty (rather than flagged) when G2 doesn't expose them server-side: per-edition feature lists, screenshots, totalRevenue, and any social link a vendor hasn't listed.

Pricing

Pay per profile. You're charged one event per product profile delivered.

Apify Plan	Price per product profile
Basic	$0.0499
Starter (Bronze)	$0.0449
Scale (Silver)	$0.0399
Business (Gold)	$0.0349

Try it free — your first 10 product profiles are on us. Upgrade to a paid Apify plan for unlimited profiles at the rates above.

FAQ

Q: Which URL do I paste? A: Any G2 product page URL — the /reviews, /pricing, or /features tab all work. The product is detected from the URL. One product per run.

Q: What if a product has no pricing on G2? A: Pricing comes back as an empty list; the rest of the profile is still delivered. The same applies to any section the product doesn't publish.

Q: What are "implementation partners"? A: Agencies and consultancies listed on the product's implementation tab, each with their rating, the client-size mix they serve, services offered, and accreditations.

Q: The product URL changed and I get "not found"? A: G2 periodically renames product URLs. The actor automatically resolves the new URL and continues. If it can't, check the product's current URL on G2.

Q: What does partialSections mean? A: It lists any section you requested that couldn't be loaded on that run. An empty list means every requested section was delivered.

Q: I also want the customer reviews. A: Use the companion G2 Reviews Scraper — it returns individual reviews, ratings, and the pros/cons summary.

Disclaimer

Data is collected from publicly available sources and provided "as is" for informational purposes. Users are responsible for compliance with G2's terms and applicable regulations (GDPR, CCPA).

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Profile a G2 Product

One URL in, the whole product profile out.