Auto Dealership Lead Finder

Enriched US auto dealership leads with detected DMS, CRM, F&I, digital retail, and inventory platform signals — built for automotive SaaS sales teams (CDK, Reynolds, Tekion, Dealertrack, Cox/VinSolutions, DealerSocket competitors) and dealership-rollup PE firms.

The killer query for any DMS or CRM sales team: "show me every Toyota and Ford dealer in Texas that ISN'T already on CDK or Reynolds." That's exactly what this actor produces.

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What you get

Real production output from a sample run on Group 1 Toyota North Austin (Austin, Texas):

{
  "name": "Group 1 Toyota North Austin",
  "service_line": "franchise_new_used",
  "address": {
    "city": "Austin",
    "state": "Texas",
    "zip": "78758",
    "lat": 30.357574,
    "lng": -97.716577
  },
  "phone": "(512) 458-2331",
  "website": "https://www.toyotaofnorthaustin.com/",
  "rating": 4.2,
  "reviews_count": 10412,
  "enrichment": {
    "tier": "premium",
    "tech_stack": [
      "dealerinspire"
    ],
    "homepage_title": "Attention Required! | Cloudflare",
    "homepage_status": 403
  }
}

Preview (real production data)

Single-record snapshot from the same run, rendered as a table:

Field	Value
Name	Group 1 Toyota North Austin
Service line	franchise_new_used
Location	Austin, Texas
Phone	(512) 458-2331
Website	https://www.toyotaofnorthaustin.com/
Rating	4.2 (10412 reviews)
Tech stack detected	dealerinspire

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Pricing — Pay Per Event

Event	Price	When charged
Base record	$0.004	Always
Email enrichment	+ $0.004	Email scraped from website
Premium signals	+ $0.007	DMS / CRM / F&I / digital retail platform detected

Effective: $0.004 base / $0.008 with email / $0.015 fully enriched.

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DMS, CRM, and digital retail platforms detected

DMS: CDK Global, Reynolds & Reynolds, Dealertrack, Auto/Mate, Tekion, Frazer, ProMax, DealerCenter, DealerPeak, Dominion Autobase.

CRM: DealerSocket, VinSolutions, Elead (Cox), DealerPeak.

Digital retail / F&I: Roadster (CDK), Darwin Automotive, Modal.

Website platforms: Dealer.com (Cox), DealerInspire, DealerOn, Dealer Specialties, HomeNet inventory.

Listing / research presence: Autotrader, Cars.com, Carfax, KBB Dealer, Edmunds Dealer.

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Use cases

DMS sales (CDK, Reynolds, Tekion, Dealertrack). Find single-rooftop and small-group dealers not already on a major DMS. The "no-stack" segment is the highest-conversion outbound list — these dealers are usually on Auto/Mate, Frazer, or homegrown systems and feel the pain of every quarter's tax filings.

CRM sales (VinSolutions, DealerSocket, Elead, ProMax competitors). Filter to dealers using a competitor's CRM and target them with migration offers. Or filter to no-CRM detected — the SDR's gold.

F&I and digital retail (Darwin, Roadster, Modal competitors). Modern dealers are moving F&I to digital — find the dealers behind the curve. Identify Dealer.com users (Cox stack) for upsell/cross-sell into other Cox products.

Inventory and listings (Autotrader, Cars.com, Carfax sales). Dealers without a Carfax dealer page = unsold inventory advantage. Find them.

PE / dealer-group rollup. Filter independents by reviews count and rating, exclude the 35+ major dealer groups (AutoNation, Lithia, Penske, Sonic, Group 1, Hendrick), build a per-metro acquisition target list with contact info already attached.

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Dealership types covered

franchise_new_used (45+ OEMs from Acura to Volvo) | independent_used (incl. BHPH) | powersports (motorcycle, ATV, snowmobile) | rv_marine | commercial_truck | exotic_specialty

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Major dealer groups pre-blocked

When exclude_chains: true (default): AutoNation, CarMax, Carvana, Sonic Automotive, Lithia Motors / Driveway, Asbury, Penske, Group 1, Hendrick Automotive, Ken Garff, Berkshire Hathaway Automotive, Larry H. Miller, Morgan Auto Group, Holman, DriveTime, EchoPark, and 20+ more.

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What this actor does NOT do (v1)

• No inventory scraping (separate actor: dealer inventory tracker)
• No Google Reviews text/sentiment
• No SMTP-level email validation
• No DMS-specific data (financial, sales, parts) — this is lead-gen only
• No non-US dealerships
• No fleet operators (separate actor)

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Example: Every independent Toyota and Ford dealer in Texas not on CDK or Reynolds

{
  "search_terms": ["Toyota dealer", "Ford dealer"],
  "locations": [
    "Austin, TX", "Dallas, TX", "Houston, TX", "San Antonio, TX",
    "Fort Worth, TX", "El Paso, TX"
  ],
  "max_results_per_query": 50,
  "enrichment_tier": "premium",
  "service_lines": ["franchise_new_used"],
  "exclude_chains": true
}

Run it, filter the output for records where enrichment.tech_stack contains neither cdk_global nor reynolds_reynolds, and you have your DMS sales team's outbound list. Cost: ~$15-25 for the full sweep.

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More from the SEIB portfolio

Same data engine, different vertical — pick the one that matches your buyer:

• 🔧 Home Services Lead Finder
• 🍽️ Restaurants Lead Finder
• 🦷 Healthcare Practices Lead Finder
• 🧘 Fitness Studios Lead Finder
• 📊 Accounting Firms Lead Finder
• 🔩 Auto Repair Shops Lead Finder
• 🏗️ Construction Contractors Lead Finder
• 🏨 Hotels & Motels Lead Finder
• ⚖️ Law Firms Lead Finder
• 🏢 Real Estate Brokerages Lead Finder
• 💇 Salons & Spas Lead Finder

All 12 actors share the same Pay-Per-Event pricing ($0.004 base / $0.008 with email / $0.015 with premium signals) and output schema. Mix-and-match across verticals without translation logic. Built by Seibs Management LLC.