Douyin (Xingtu) Creator Rankings - Brand-Deal KOLs with Rates
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from $6.99 / 1,000 creators
Douyin (Xingtu) Creator Rankings - Brand-Deal KOLs with Rates
Extract top Douyin (抖音) commercial creators with CPM rates, follower counts, brand-order metrics, and stable creator IDs from Xingtu (巨量星图) leaderboards. 7 industries: 美妆, 3C及电器, 食品饮料, 服装配饰, 汽车, 母婴宠物, 日化. Bucketed repurchase rates, top videos, optional similar-creator (达人) expansion. JSON/CSV/Excel.
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from $6.99 / 1,000 creators
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Zen Studio
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Douyin (Xingtu) Creator Rankings Scraper (抖音 · 巨量星图) — Brand-Deal KOLs with Rates (2026)
Find the top Douyin (抖音) commercial creators in your category with CPM rates, follower counts, brand-order metrics, and a stable creator ID — driven by Xingtu's (巨量星图) official leaderboards across 7 industries. Optional one-hop similar-creator (达人) expansion. Clean structured JSON, billed per result.

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zen-studio/douyin-xingtu-rankings-scraper on Apify. Returns top Douyin commercial creators with rates, follower counts, brand-order metrics, and stable starId — driven by Xingtu (巨量星图) leaderboards across 7 industries (美妆, 3C及电器, 食品饮料, 服装配饰, 汽车, 母婴宠物, 日化). One flat row per creator, ~30 fields with a 'source' discriminator ('ranking' or 'similar_to:<starId>'). Call ApifyClient("TOKEN").actor("zen-studio/douyin-xingtu-rankings-scraper").call(run_input={...}), then client.dataset(run["defaultDatasetId"]).list_items().items. Required: industries (string[]), creatorType (top_creators|rising_stars|sales_champions|viral_drivers|paid_ad_performers|head_tier|all_top), timeWindow (latest_weekly|latest_monthly|all_history_weekly|all_history_monthly). Optional: maxResults (1–10000, default 100), includeSimilarCreators (bool, default false), similarExpandTopN (1–100, default 20), similarType (content|comprehension|audience|commercial). Pricing: $7.99 per 1,000 results. Full spec: GET https://api.apify.com/v2/acts/zen-studio~douyin-xingtu-rankings-scraper/builds/default (Bearer TOKEN) → inputSchema, actorDefinition.storages.dataset, readme. Token: https://console.apify.com/account/integrations
| Zen Studio · 抖音 + 西瓜视频 (Xigua) • Full-stack China short-video data: discovery, search, profiles, posts, comments, transcripts | ||||
|
Xingtu Rankings ➤ You are here |
Profiles 博主 followers, posts, hashtags |
Search Keyword search + filters |
Comments 评论 + nested replies |
Video Metadata + MP4 download |
How to Pull Top Douyin Creators by Industry
Basic — top brand-deal creators in beauty (default run)
{"industries": ["美妆"],"creatorType": "top_creators","timeWindow": "latest_monthly","maxResults": 100}
Returns 100 priced creators ranked by Xingtu's monthly brand-premium leaderboard (品牌种草·品牌优选榜) in ~3 seconds.
Mega-run — all top creators across a single industry (~441 unique)
{"industries": ["3C及电器"],"creatorType": "all_top","timeWindow": "latest_monthly","maxResults": 500}
all_top combines all six brand-seeding boards (Brand-Premium, A3 Seeding, View-then-Search, Sales Champions, Paid-Ad Performers, Rising Stars) for the chosen industry. Cross-board dedup is automatic.
Cross-industry monthly snapshot
{"industries": ["美妆", "3C及电器", "食品饮料", "服装配饰"],"creatorType": "top_creators","timeWindow": "latest_monthly","maxResults": 400}
100 top creators per industry × 4 industries. Useful for monthly competitive intel decks.
Discovery with lookalike expansion
{"industries": ["美妆"],"creatorType": "top_creators","timeWindow": "latest_monthly","maxResults": 220,"includeSimilarCreators": true,"similarExpandTopN": 10,"similarType": "content"}
Pulls the top 100 creators, then for each of the first 10 ranked creators pulls up to 12 lookalikes via Xingtu's similar-creator graph. Size maxResults to at least 100 + (similarExpandTopN × 12) so similar-expansion has room to emit.
Input Parameters
| Parameter | Type | Default | Description |
|---|---|---|---|
industries | string[] | ["美妆"] | One or more of: 美妆 / 3C及电器 / 食品饮料 / 服装配饰 / 汽车 / 母婴宠物 / 日化. Each industry runs independently. |
creatorType | string | top_creators | top_creators (brand-premium) / rising_stars (high-potential + fast-growing) / sales_champions (top brand orders) / viral_drivers (A3 seeding + view-then-search) / paid_ad_performers / head_tier (mega creators) / all_top (combined). |
timeWindow | string | latest_monthly | latest_weekly / latest_monthly / all_history_monthly / all_history_weekly. Latest = most recent snapshot only; historical = every snapshot back to Xingtu's earliest. |
maxResults | integer | 100 | Hard cap on emitted rows (1–10000). Each unique creator counts as one result. |
includeSimilarCreators | boolean | false | When true, adds a second pass that pulls similar creators for the top-N ranked creators via Xingtu's lookalike graph. Each lookalike counts as one result. |
similarExpandTopN | integer | 20 | Only matters when the toggle above is true. The first N ranked creators per board become seeds for lookalike expansion (1–100). |
similarType | string | content | content (style + topics) / comprehension (weighted) / audience (audience overlap) / commercial (CPM + sales profile). |
Accepted industry values
| Value | English |
|---|---|
美妆 | Beauty |
3C及电器 | 3C & Electronics |
食品饮料 | Food & Beverage |
服装配饰 | Apparel & Accessories |
汽车 | Automotive |
母婴宠物 | Mother & Baby & Pets |
日化 | Household Goods |
Accepted creator types
| Value | What it returns |
|---|---|
top_creators | 品牌优选 — best for brand deals |
rising_stars | 高潜 + 涨粉黑马 — fast-growing breakouts |
sales_champions | 带货 — top by completed brand orders |
viral_drivers | A3 种草 + 看后搜 — best at sparking searches |
paid_ad_performers | 投流 — highest ROI on paid promotion |
head_tier | 头部必选 — the most-booked head creators |
all_top | All six brand-seeding boards combined |
What Data Can You Extract from Douyin Xingtu?
One row per creator. Every row carries 41 top-level fields with a source discriminator that separates ranking-origin rows from similar-expansion rows. Similar rows additionally populate four enrichment fields (taskPriceInfos, recommendTypes, similarityScore, tagContentLevelOne) that ranking rows leave empty.
Output Example
Every top-level field is shown below. Long URLs are trimmed with …; the items[] array is shortened.
{"starId": "7044191734988800014","coreUserId": "686525298261278","douyinProfileUrl": "https://www.douyin.com/user/686525298261278","nickName": "李仁真","avatarUri": "https://p3.douyinpic.com/aweme/1080x1080/aweme-avatar/…","gender": 1,"city": "广州","province": null,"follower": 1426502,"cpm": 94,"finishOrderCnt": "> 20","repurchaseRate": "> 0.75","itemOrderRate": 0.2472,"vvAvg": 188086,"industryTags": ["生活"],"primaryTag": "随拍","rank": 1,"oldRank": 5,"score": 0.5261324041811847,"isNew": false,"rankingBoard": "品牌种草·品牌优选榜","rankingCode": 1,"industry": "美妆","industryId": "1930","period": 30,"snapshotDate": "20260430","version": "flow_split","source": "ranking","seedStarId": null,"similarityType": null,"linkStarIndex": null,"processingOrderCount30d": null,"prospective20_60Cpm": null,"expectedPlayNum": null,"eCommerceEnable": null,"isPlanAuthor": null,"tagContentLevelOne": null,"taskPriceInfos": [],"recommendTypes": [],"similarityScore": null,"items": [{"id": "7593899313596468515", "url": "https://www.douyin.com/video/7593899313596468515", "playCount": 8592286, "videoTag": 3},{"id": "7592239296397020468", "url": "https://www.douyin.com/video/7592239296397020468", "playCount": 6001942, "videoTag": 3},{"id": "7583559544857513258", "url": "https://www.douyin.com/video/7583559544857513258", "playCount": 2598071, "videoTag": 4},{"id": "7616202710781660454", "url": "https://www.douyin.com/video/7616202710781660454", "playCount": 4691225, "videoTag": 5},{"id": "7640488401787030790", "url": "https://www.douyin.com/video/7640488401787030790", "playCount": 10131, "videoTag": 6}]}
Similar-row example (when includeSimilarCreators: true)
Similar-expansion rows reuse the same 41-field shape but flip the provenance fields and populate four enrichment columns that are null/[] on ranking rows:
{"starId": "7036246438489096229","coreUserId": "1234567890123456","douyinProfileUrl": "https://www.douyin.com/user/1234567890123456","nickName": "阿螺不怕","follower": 1044831,"cpm": null,"finishOrderCnt": null,"repurchaseRate": null,"vvAvg": null,"rank": null,"rankingBoard": null,"industry": null,"snapshotDate": null,"source": "similar_to:7044191734988800014","seedStarId": "7044191734988800014","similarityType": "content","linkStarIndex": 78.42,"processingOrderCount30d": 0,"prospective20_60Cpm": 25,"expectedPlayNum": 1932954,"eCommerceEnable": 1,"isPlanAuthor": false,"tagContentLevelOne": "[{\"label_index\":130,\"label_type\":1,\"name\":\"随拍\",\"parent_index\":0,\"level\":1}]","taskPriceInfos": [{"taskCategory": 1, "videoType": 91, "videoTypeStatus": 1, "priceFen": 9600, "priceCny": 96.0, "startTime": 1672502400, "endTime": 2145916800},{"taskCategory": 1, "videoType": 71, "videoTypeStatus": 1, "priceFen": 51300, "priceCny": 513.0, "startTime": 1759248000, "endTime": 2145916800},{"taskCategory": 1, "videoType": 2, "videoTypeStatus": 1, "priceFen": 25000, "priceCny": 250.0, "startTime": 1759248000, "endTime": 2145916800}],"recommendTypes": ["内容相似", "繁星企划达人"],"similarityScore": null,"items": []}
Field reference
| Field | Type | Notes |
|---|---|---|
starId | string | Stable universal creator ID. Joins to other Xingtu data. |
coreUserId | string | Numeric Douyin user ID. |
douyinProfileUrl | string | Direct profile link. Permanent. |
nickName | string | Display name. |
avatarUri | string | Avatar image URL. |
gender | int | 1 = male, 2 = female, 0 = unknown. |
city, province | string | null | Self-declared region. May be empty. |
follower | int | Follower count. |
cpm | int | null | Cost per mille in ¥ (ranking source only). |
finishOrderCnt | string | null | Completed brand-deal orders. Bucketed by Xingtu (e.g. "> 20"). Ranking source only. |
repurchaseRate | string | null | Client repurchase rate. Bucketed (e.g. "> 0.75"). Ranking source only. |
itemOrderRate | float | null | Exact item order rate. Ranking source only. |
vvAvg | int | null | Average video views. |
industryTags | string[] | Top-level industry tags from Xingtu's tags_relation. |
primaryTag | string | null | Primary content tag. |
rank, oldRank | int | null | Current and previous rank on this board. Ranking source only. |
score | float | null | Xingtu's composite ranking score. |
isNew | bool | null | New-entrant flag. |
rankingBoard | string | null | Leaderboard display name (e.g. 品牌种草·品牌优选榜). |
rankingCode | int | null | Numeric leaderboard code. |
industry, industryId | string | null | Industry display name and Xingtu qualifier ID. |
period | int | null | 7 = weekly, 30 = monthly. |
snapshotDate | string | null | YYYYMMDD of the leaderboard snapshot. |
version | string | null | flow_split or base depending on the leaderboard. |
source | string | ranking or similar_to:<seedStarId>. Provenance discriminator. |
seedStarId | string | null | Populated on similar rows — the ranked creator whose lookalikes produced this row. |
similarityType | string | null | The similarity dimension used for the expansion (content / audience / commercial / comprehension). |
linkStarIndex | float | null | Xingtu's content-affinity index (similar source only). |
processingOrderCount30d | int | null | Active brand-order count in the last 30 days (similar source only). |
prospective20_60Cpm | int | null | Projected CPM for 20–60s videos (similar source only). |
expectedPlayNum | int | null | Projected play count (similar source only). |
eCommerceEnable | int | null | 1 = e-commerce enabled, 0 = not enabled (similar source only). |
isPlanAuthor | bool | null | Whether the creator is part of Xingtu's commercial plan program (similar source only). |
tagContentLevelOne | string | null | JSON-encoded content-level taxonomy (similar source only). |
taskPriceInfos | object[] | Rate-card pricing per video type (similar source only). Each entry has taskCategory, videoType (Xingtu integer code), videoTypeStatus, priceFen (cents), priceCny, startTime, endTime. |
recommendTypes | string[] | Why Xingtu recommended this creator (e.g. ["内容相似", "繁星企划达人"]). Similar source only. |
similarityScore | float | null | Xingtu's similarity score. Often 0 at visitor-level access — use recommendTypes to understand the match instead. |
items | object[] | The creator's top recent videos on this leaderboard. Ranking source only. Each entry: id (Douyin video ID, same naming as the other actors in this collection), url (constructed https://www.douyin.com/video/<id> — feed it straight into Douyin Video / Transcripts / Comments scrapers), playCount (播放量 view count, exact int), videoTag (Xingtu's internal content-classification code, small int 1–6+). |
Advanced Usage
Monthly competitive intel — all top creators across multiple industries
{"industries": ["美妆", "3C及电器", "食品饮料"],"creatorType": "all_top","timeWindow": "latest_monthly","maxResults": 1300}
~441 unique creators per industry × 3 industries ≈ 1,300 rows. One snapshot per month is enough for a competitive overview deck.
Historical trend analysis — every monthly snapshot in one industry
{"industries": ["美妆"],"creatorType": "top_creators","timeWindow": "all_history_monthly","maxResults": 3000}
Returns the brand-premium board for every monthly snapshot Xingtu has published. Same starId appears across snapshots so you can compute rank trajectories over time. dedup_skipped will be high — that's expected; creators stay on the board across months.
Talent scouting with similar expansion (commercial similarity)
{"industries": ["3C及电器"],"creatorType": "rising_stars","timeWindow": "latest_monthly","maxResults": 250,"includeSimilarCreators": true,"similarExpandTopN": 20,"similarType": "commercial"}
Pulls the latest rising stars (高潜 + 涨粉黑马) and expands each of the top 20 with creators that match on commercial profile (CPM + sales). Use taskPriceInfos[] on the similar rows to surface rate-card pricing per video type — those CNY values are exact, not bucketed.
Weekly rising-creator monitoring
{"industries": ["美妆"],"creatorType": "rising_stars","timeWindow": "latest_weekly","maxResults": 200}
Combine with a weekly Apify schedule and filter on isNew == true to surface fresh entrants week-over-week. Cross-run dedup via starId lets you build a velocity timeline.
Pricing — Pay Per Event (PPE)
$7.99 per 1,000 results on Free and Starter plans. Each row written to the dataset counts as one result — whether from a ranking board or from similar-expansion. One creator, one row, one event. No charge for catalog reads, failed pages, or retries.
| Apify plan | Per 1,000 results |
|---|---|
| Free / Starter | $7.99 |
| Scale (Silver discount) | $7.49 |
| Business (Gold discount) | $6.99 |
The Scale and Business discounts are applied automatically by Apify for subscribers on those plans — you don't need to do anything to claim them.
Per-run cost projections
| Scenario | Rows | Bill |
|---|---|---|
| Default run (one industry, brand-premium, monthly) | 100 | $0.80 |
One industry, all_top combined | ~441 unique | $3.52 |
| Cross-industry monthly snapshot (all 6 codes × 3 industries) | ~1,300 unique | $10.39 |
| Power-user with similar expansion (~10k rows) | 10,000 | $79.90 |
| Full historical pull (~100k rows) | 100,000 | $799 |
Free tier
5 lifetime preview runs, each capped at ~20 results from your first industry's first board. No credit card. Plenty to evaluate the field shape and the buyer-money columns before committing.
FAQ
How many creators are on each ranking board?
Xingtu caps every leaderboard at 100 creators — that's a source-side limit, not ours. Scale comes from combining boards: all_top gives ~441 unique creators per industry (six boards, partial overlap), and multi-industry runs multiply that further.
Why are finishOrderCnt and repurchaseRate strings like "> 20" and "> 0.75"?
That's how Xingtu exposes them to visitor-level access — they're bucketed strings, not exact numbers. Still very usable as tiers (> 20 brand orders is a strong signal even without the exact count). cpm, vvAvg, follower, and itemOrderRate are exact numerics.
How fresh are the leaderboards?
Latest monthly snapshots typically have snapshotDate from the previous month-end (e.g. 20260430 rolls over to 20260531 early in May). Weekly snapshots update each Monday. Use all_history_monthly for trend analysis across historical snapshots.
How does similar-creator expansion work, and how should I size maxResults?
The pipeline does rankings first, then similar. If maxResults is below the ranking yield (~100 per board), the global cap is hit before similar can fire. Set maxResults to at least 100 + (similarExpandTopN × 12) to leave headroom — Xingtu returns up to 12 lookalikes per seed per call, and cross-set dedup runs automatically.
How are taskPriceInfos prices denominated?
priceFen is in 分 (Chinese yuan cents); priceCny is the same value as a float in ¥. So priceFen: 49999 = priceCny: 499.99 = ¥499.99 for that video type. videoType is Xingtu's integer code (1 = short, 2 = mid-length, 71 = 60s+, 91/92 = live-replay, etc.) — exposed verbatim so consumers can map to their own taxonomy.
Can I join this output to other Douyin actors?
Yes — coreUserId is the Douyin user ID. Feed it into Douyin Profile Scraper for the full profile + post history, or into Douyin Search Scraper and use the matching field on each video. starId is Xingtu's universal ID and stays stable across actors in this collection.
Why are some fields null on ranking rows and others null on similar rows?
Ranking and similar come from different upstream surfaces, so the field sets only partially overlap. cpm, finishOrderCnt, repurchaseRate, itemOrderRate, rank, rankingBoard, snapshotDate, and the items[] array are ranking-only. linkStarIndex, processingOrderCount30d, prospective20_60Cpm, expectedPlayNum, eCommerceEnable, isPlanAuthor, tagContentLevelOne, taskPriceInfos, recommendTypes, and similarityScore are similar-only. The source discriminator tells you which path produced each row.
Why doesn't the 家居建材 (Home & Building Materials) industry show up?
Xingtu publishes 家居建材 only on the lead-collection leaderboards (codes 12–16), which aren't in scope for this actor's v1. Adding it without those boards would yield zero rows for buyers who pick it. Likely v1.1.
Does the actor work for any Xingtu category? Currently the 7 commercial-creator industries listed in the input schema. Live-streamer rankings (different biz scene), app-download leaderboards (codes 7–11), short-drama actor rankings, and lead-collection boards are all v1.1 candidates — open a Feature request if you need one of these.
Can I get the full creator dossier (audience demographics, bio, posting cadence) from this actor? Not in this actor — that's a separate dossier actor scoped for v1.1. This actor covers discovery (rankings + lookalikes); join to Profile Scraper for the deep per-creator view.
Is the data real-time? Catalog reads are live; ranking-list data reflects the latest snapshot Xingtu has published (monthly or weekly cadence — see the freshness FAQ above). No caching on our side.
Support
- Bugs: Issues tab
- Features: Issues tab
Legal Compliance
Returns publicly available data from Douyin's Xingtu (巨量星图) creator-marketplace leaderboards. Users must comply with Douyin's and Xingtu's terms of service, and applicable data-protection regulations (GDPR, CCPA) when storing or processing the output.
Top Douyin commercial creators, ranked — with CPM rates, brand-order metrics, follower counts, and a stable creator ID. One row per creator, in clean JSON.