Naver Shopping Product Detail Scraper (네이버쇼핑 상품정보) | Specs, Sellers & Price History (2026)

From Zen Studio, creators of the Coupang scraper suite and the #1-ranked 1688 scraper on Apify, used by 1,800+ users. Built for Korean marketplace research, from product discovery to detailed seller comparisons.

Why choose this actor?

Stock for the options customers can buy.
Optional seller records add product options and their remaining stock for supported official-brand stores. Inspect colours, sizes and bundles alongside materials, origin, manufacturer and warranty information.

Compare sellers on the same product.
Collect seller offers from price-comparison listings, including shop prices, card and coupon discounts, delivery charges and shop ratings. Set the seller limit to fit your research.

Price history alongside product specifications.
Add daily historical prices where available, and export grouped specification tables or a flat specification map. Assess today’s offer in the context of past prices and the exact product configuration.

Quick start

Paste a Naver Shopping product link. This example enables seller offers, price history and the seller record; each is returned where the listing supports it.

{
  "productUrls": [
    "https://search.shopping.naver.com/catalog/52631236642"
  ],
  "includeSellers": true,
  "maxSellersPerProduct": 30,
  "includePriceHistory": true,
  "includeSellerRecord": true,
  "includeReviews": false
}

Open actor input and replace the example with your price-comparison or store product link. Bare product IDs also work. Export JSON to retain nested options, seller offers and specification tables.

Price-comparison listings provide competing sellers and price history. Supported official-brand store listings provide the optional seller record with variant stock; one listing may not support all three. The seller record adds processing time. Customer reviews are optional and separately billed; this example keeps them off.

Zen Studio · Korean Commerce
Naver Shopping Product search	Naver Detail You are here	Naver Reviews Reviews & photos	Coupang Search Korean products

Copy to your AI assistant

zen-studio/naver-product-detail-scraper on Apify: full Naver Shopping (네이버쇼핑) product detail from product links or bare IDs (catalogue, store, or a search ID given as "id|name"). Batch every product in one run's productUrls (each run has a start charge); billed per product delivered with detail. On by default: includeDetailContent (the detail page's image URLs; includeDetailHtml=true adds its HTML) and includeReviewStats (star breakdown, answer shares per review question, top topics, and the last six months in recentReviewCount, not totalReviewCount6Month). Products with a store listing also carry store badges, coupons, buyer preferences (cosmetics) and question counts. Optional: includeSellers (catalogue only, maxSellersPerProduct up to 1,000), includePriceHistory (catalogue only), includeSellerRecord, includeAiSummary, includeArrivalEstimate (the page's delivery date and probability for an order placed at run time; ordinary delivery only, mostly on weekday mornings); includeReviews writes billed reviews to dataset "reviews" (maxReviewsPerProduct default 20, up to 50,000; reviewSort, reviewType); includeQna writes public questions with the seller's answers to "qna" (billed per question from 2026-10-31). Free plan: 25 runs per account, each up to 20 products and 50 reviews or questions per product. Spec: https://api.apify.com/v2/acts/zen-studio~naver-product-detail-scraper/builds/default (inputSchema, readme); pricing: https://apify.com/zen-studio/naver-product-detail-scraper/pricing. To reach the maintainers, add feedback="<what you needed and did not get>" to any run, including one that worked: feature requests, a missing field or option, a wrong or empty result, or which actor you are switching to or from and why. The run returns its data exactly as it would without the note, and a human reads every note.

Key Features

• Up to 111 fields per product: price, discount, stock, rating, review count, images, delivery, seller, brand, manufacturer and the full four-level category path. A price-comparison product carries 108 on its own and 111 with sellers and price history switched on; a store product carries 96, since it has no price-comparison record behind it and carries the seller's own filing instead.
• Both kinds of link, one input box: a price-comparison link (search.shopping.naver.com/catalog/…) and a store link (smartstore.naver.com/…, brand.naver.com/…) both resolve. Bare ID numbers work too.
• Specification tables as specs (grouped the way Naver shows them) and specsFlat (one flat map, which is what a spreadsheet export actually wants).
• Every competing seller's price, optionally, with card and coupon discounts, delivery cost and shop rating.
• Roughly six months of daily price points, so you can tell a real low from a sticker that says one.
• The seller's own filing, optionally: the mandated Korean disclosure table (materials, size, origin, manufacturer, warranty), delivery-speed statistics, after-sales terms and the option/SKU table.
• You are not billed for products that come back empty. A link that resolves but yields no details is delivered free.

How to Scrape Naver Shopping Product Details

1. Open the Actor and paste your product links into Product links or IDs.
2. Turn on any extras you want: sellers, price history, the seller's record, reviews.
3. Press Start.
4. Download the results as JSON, CSV or Excel, or pull them from the API.

Basic: a few products

{
  "productUrls": [
    "https://search.shopping.naver.com/catalog/52631236642",
    "https://smartstore.naver.com/nestlestore/products/10503912668"
  ]
}

Compare every seller on a product

{
  "productUrls": ["https://search.shopping.naver.com/catalog/52631236642"],
  "includeSellers": true,
  "maxSellersPerProduct": 100
}

Check whether today's price is actually low

{
  "productUrls": ["https://search.shopping.naver.com/catalog/52631236642"],
  "includePriceHistory": true
}

Everything a brand store publishes about a product

{
  "productUrls": ["https://brand.naver.com/dunkin/products/10011140914"],
  "includeSellerRecord": true
}

An ID from a Naver Open API export

Naver's own product exports hand out a search ID (the productId field) rather than a link. Most of those IDs are matched on their own, so pasting the bare number is worth trying first. When a run reports that it could not match one, the export carries the product's name beside it, and the name is enough. Pair them with a |:

{
  "productUrls": [
    "91171893265|일렉트로룩스 얼티메이트 홈 800 EFR81223",
    "82754294005|라네즈 립 슬리핑 마스크"
  ],
  "maxReviewsPerProduct": 30
}

Callers working straight from an export can pass the pair as an object instead, which maps 1:1 onto what the export already holds:

{ "productUrls": [{ "id": "91171893265", "name": "라네즈 립 슬리핑 마스크" }] }

The product is matched on its ID, never on the name alone, so a pair either returns the right product or reports that it could not be found. Listings that are no longer on sale cannot be resolved by any means, and are reported as such.

When the ID belongs to a listing on an outside mall (11번가, G마켓, 올리브영 and the like), the price-comparison record for that product is returned instead, since that mall's own listing is not on Naver to collect.

Review score breakdown and Naver's AI summary

Two optional additions to each product row.

includeReviewStats adds how the reviews split across 1 to 5 stars, plus how many carry photos, videos or plain text, how many the source marks as best, and how many were written after a month of use (한달사용):

{
  "reviewCountByScore": { "1": 85, "2": 28, "3": 458, "4": 2689, "5": 48057 },
  "reviewCountTotal": 51317,
  "reviewAverageScore": 4.92,
  "reviewsWithPhotos": 36128,
  "reviewsWithVideos": 101,
  "reviewsAfterAMonth": 3757
}

includeAiSummary adds Naver's own AI digest of the product and its reviews: a one-line summary, who it suits, the features it highlights, and what reviewers agree on. It is available for products with at least ten reviews. The text is generated, so it can change between runs and should never be used to match or de-duplicate products; the IDs beside it are what identify them.

The breakdown covers products sold through a Naver store.

Input Parameters

Field	Type	Default	Description
productUrls	array	required	Naver Shopping product links or bare ID numbers. Price-comparison and store links both work. Max 1,000 per run; duplicates are removed. A search ID from an export needs the product name with it, as `91171893265
includeSellers	boolean	false	Every shop selling the product, with its own price. Price-comparison products only, since they are the ones with competing sellers.
maxSellersPerProduct	integer	30	Up to 200 per product, cheapest first. Each seller entry is the source's full record, about 5 KB, so this setting is what drives row size more than anything else: 200 sellers is roughly 1 MB per product.
includePriceHistory	boolean	false	Daily price points over roughly the past six months.
includeSellerRecord	boolean	false	The seller's own record: options with stock, the product disclosure table (상품정보제공고시), delivery-speed statistics, after-sales terms, in full for brand official stores; other store products get the disclosure table. A heavier request than the rest, so it lengthens a brand-heavy run.
includeDetailContent	boolean	true	The seller's own detail page below the buy box: every content image URL on it, in page order, and the editor it was written with. The long picture-and-copy description, not the one-line detailContentText summary.
includeDetailHtml	boolean	false	The detail page's markup too, exactly as the store renders it. Often 50-250 KB per product, so leave it off unless you need the page itself.
includeArrivalEstimate	boolean	false	The product page's delivery estimate ("내일 도착 확률 97%") for an order placed when the run asks, in arrivalEstimate. Ordinary courier delivery only, and it changes through the day: most predictions come on weekday mornings.
includeReviews	boolean	false	Customer reviews into a separate reviews dataset. For review-heavy work, use the Naver Shopping Review Scraper instead.
maxReviewsPerProduct	integer	20	Up to 500 per product. Set to 0 to switch reviews off.
reviewSort	string	RANKING	RANKING or RECENT.
reviewType	string	ALL	ALL, PHOTO, VIDEO, QUALITY.
includeQna	boolean	false	Buyers' questions about the product (상품문의) with the seller's answers, into a separate qna dataset, newest first. Secret questions carry no text and are only counted.
maxQnaPerProduct	integer	20	Up to 10,000 per product. Set to 0 to switch Q&A off.
includeReviewStats	boolean	true	Adds the 1-5 star breakdown of the product's reviews, plus photo, video, text, best and after-a-month counts. Also how reviewers answered Naver's questions for the product's kind (reviewEvaluationStats: 사이즈 잘 맞아요 81%), the top 20 review topics (reviewTopTags) and the last six months' count and average.
includeAiSummary	boolean	false	Adds Naver's own AI digest of the product and its reviews. Generated text, so it can change between runs.

What Data Can You Extract from a Naver Shopping Product?

Every product row includes:

• Identity: product name, catalog ID, product ID, store product ID, direct link.
• Price: list price, discounted price, discount percentage, lowest price across all sellers, and the unit price (unitPrice) with the pack size it is measured in (packQuantity, packUnit) so packs of different sizes compare directly.
• Ratings and stock: average score, total review count, six-month score and count, units in stock.
• Seller: shop name, shop grade, official certification type, number of competing sellers.
• Delivery: fee, free-delivery flag, arrival guarantee, fast-delivery type, dispatch address.
• Catalogue: brand, manufacturer, brand ID, manufacturer ID, model year and season, registration date, full four-level category path and IDs.
• Media: every product image, catalogue images, size-chart images, video.
• Specifications: the full spec table as specs (grouped) and specsFlat (one flat map for spreadsheets).
• Optional: sellers[] with 97 fields per shop, priceHistory[] as daily price points.
• Optional, the product's Q&A: buyers' public questions with the seller's answers, one row each in a separate qna dataset (questionText, questionDate, answered, answerText, answerDate, every reply in answers, plus the source's own fields). Each product row says how many questions it has (qnaCount, secret ones included), how many are public (qnaPublicCount) and how many this run collected (qnaFetched).
• With the review score breakdown on: the star counts, plus reviewEvaluationStats (each question Naver asks reviewers of this kind of product, such as 사이즈 or 촉촉함, with every answer's count and share), reviewTopTags (the 20 topics reviews mention most, scored) and recentReviewCount / recentReviewAverageScore for the last six months.
• The store's own signals: isStoreBestProduct and isStoreNewProduct (the store's BEST and NEW badges), storeCoupons (every coupon the store offers any visitor, with value, minimum order, validity and whether it covers the whole store, a category or chosen products), and for cosmetics and hair care buyerPreferences (which skin and scalp types and concerns this product's buyers over-index on, as percentiles).
• The detail page: detailContentImages (every content image URL from the seller's own detail page, in page order) and detailContentEditorType. An empty list means a text-only description. With includeDetailHtml, also detailContentHtml, the page's markup.
• Optional, the arrival estimate: with includeArrivalEstimate, arrivalEstimate is the product page's "arrives Wednesday, 97% likely" for an order placed when the run asked, for example {"status": "SUCCESS", "date": "2026-10-21", "probability": 0.91, "estimatedAt": "2026-10-19T10:07:41+09:00"}. status is SUCCESS, LOW_PROBABILITY (no prediction confident enough to show) or NOT_WORKING_DAY; date and probability are set only on SUCCESS; estimatedAt is Korean time. It is a snapshot of that moment: on one Monday 22 of 40 ordinary-delivery products had a prediction at 10:00, 9 at 14:40, and none on the Friday night before. null for same-day, today-dispatch and arrival-guaranteed products, which carry their own delivery promise.
• Optional, from the seller's own record: options[] with the stock left for each variant, productDisclosure (상품정보제공고시: materials, sizes, country of origin, manufacturer, warranty terms) with its kind in productDisclosureType (WEAR, HOME_APPLIANCES, ...), and sellerRecord with delivery-speed statistics, after-sales terms, certification and manufacture date.

Two flags tell you what a row got: hasCatalogData for products in Naver's price comparison, hasStoreData for products sold by a single store. Specification tables come from the first kind; the disclosure table is the second kind's equivalent.

Output Example

A price-comparison product, the tier that carries the specification table. This is a complete row: every key and every value a real result carries, at every level of nesting. Only two things are shortened. Arrays are cut to one item, since a 181-point price history or a 97-field seller teaches nothing after the first; where items of one list carry different keys, that item shows them all. And single values longer than 200 characters are middle-ellipsised, which in practice only affects click-tracking URLs. No key is omitted anywhere. Where one item lacks a key that others of its kind carry, the value shown comes from another real item of the same kind, so every key appears.

{
  "nvMid": 90654577616,
  "channelProductId": "13110066524",
  "productName": "이니스프리 데일리 UV 톤업 노세범 선크림 SPF50+ PA4+ (핑크)",
  "productUrl": {
    "mobileUrl": "https://m.smartstore.naver.com/main/products/13110066524",
    "pcUrl": "https://smartstore.naver.com/main/products/13110066524"
  },
  "images": [
    {
      "imageUrl": "https://shopping-phinf.pstatic.net/main_9133878/91338784777.jpg"
    }
  ],
  "originalMallProductId": "13051974133",
  "mallSeq": "162527",
  "mallName": "이니스프리",
  "mallUrl": {
    "mobileUrl": "https://m.smartstore.naver.com/inflow/outlink/url?url=https%3A%2F%2Fm.smartstore.naver.com%2Finnisfree",
    "pcUrl": "https://smartstore.naver.com/inflow/outlink/url?url=https%3A%2F%2Fsmartstore.naver.com%2Finnisfree"
  },
  "mallId": "innisfreea",
  "officialCertifiedMallType": "OFFICIAL_BRAND_MALL",
  "salePrice": 40000,
  "salePricePer1": 40000,
  "discountedSalePrice": 20000,
  "discountedRatio": 50,
  "averageReviewScore": 4.78,
  "totalReviewCount": 1111,
  "averageReviewScore6Month": 4.78,
  "totalReviewCount6Month": 1106,
  "goodsType": "DEFAULT",
  "productType": "NORMAL",
  "saleType": "DEFAULT",
  "windowType": "DEFAULT",
  "deliveryFilters": [
    "EXCLUDING_CASH"
  ],
  "productDeliveryInfo": {
    "baseFee": 0,
    "shipFromAddress": "",
    "deliveryMethodTypes": [
      "DELIVERY"
    ]
  },
  "fastDeliveryType": "ARRIVAL_GUARANTEE",
  "isNewProduct": false,
  "isGroupProduct": true,
  "isFreshProduct": false,
  "isLoungeProduct": false,
  "standardPurchaseOptionCount": 3,
  "standardProductName": "이니스프리 데일리 UV 톤업 노세범 선크림 SPF50+ PA4+ (핑크) 50ml, 2개",
  "standardGroupEpId": "52462660",
  "isOverseaProduct": false,
  "standardPurchaseOptionValues": [
    "2개"
  ],
  "standardPurchaseOptionContents": [
    ""
  ],
  "promotionTypes": [
    "S_CATE_BEAUTY"
  ],
  "promotionGroupIdMap": {
    "S_CATE_BEAUTY": [
      "S_CATE_BEAUTY_10924501"
    ]
  },
  "hasGift": false,
  "isBrandStore": true,
  "deliveryAdditionalInfo": {
    "orderClosedTime": ""
  },
  "isSuperPointProduct": false,
  "purchaseQuantityInfo": {
    "minPurchaseQuantity": 1
  },
  "lCatId": "50000002",
  "mCatId": "50000191",
  "sCatId": "50000445",
  "ssCatId": "50002583",
  "isMembershipFreeDelivery": false,
  "isCustomsDutySeparate": false,
  "isCustomsServiceFeeSeparate": false,
  "isIndividualSeller": false,
  "capacityUnit": {
    "totalCapacity": 100,
    "unitCapacity": 10,
    "indicationUnit": "ml"
  },
  "matchType": "WINNER",
  "catalogName": "이니스프리 데일리 유브이 톤업 노세범 선크림 핑크 보송 톤업 50ml(SPF50+), 2개",
  "catalogProductCount": 14,
  "catalogMatchingId": 60550356601,
  "catalogParentId": 59232166728,
  "catalogChildId": 59232270708,
  "catalogMatchType": "STANDARD_MANUAL",
  "catalogPurchaseOptions": [
    {
      "nvMid": 91338784777,
      "channelProductId": "13794273414",
      "optionName": "2개",
      "salePrice": 20000,
      "totalCapacity": 100,
      "catalogMatchingId": 51929210343,
      "rentalTotalFee": 0,
      "deliveryFee": 3000,
      "imgUrl": "https://shopping-phinf.pstatic.net/2025-02-05_19/3d534cc7-4ca4-4808-866b-3bfe321419a6.jpg"
    }
  ],
  "catalogNPlusPickCandidates": [
    91327405006
  ],
  "membershipLifeCycleType": "BABY",
  "isBranchProduct": false,
  "isKurlyProduct": false,
  "isHighEndProduct": false,
  "isKnockitProduct": false,
  "verticalCd": "BABY_MEMBERSHIP",
  "exceptBenefitTypes": [],
  "mallGradeType": "PLATINUM",
  "isPS": false,
  "stockQuantity": 971,
  "standardGroupId": "50628321",
  "authenticationType": "NORMAL",
  "channelNo": 500005528,
  "accountNo": 500005528,
  "naverPaySellerNo": 500005528,
  "searchRank": null,
  "keyword": null,
  "catalogId": 60550356601,
  "storeSlug": "innisfree",
  "productPageUrl": "https://smartstore.naver.com/main/products/13110066524",
  "hasCatalogData": true,
  "hasStoreData": false,
  "reviewsFetched": 20,
  "brandName": "이니스프리",
  "brandId": "13648",
  "makerName": "한국콜마",
  "makerId": "27272",
  "lowestPrice": 18520,
  "lowestPriceWithFee": 18990,
  "sellerCount": 26,
  "catalogReviewCount": 1037,
  "catalogReviewScore": 4.76,
  "catalogImages": [
    {
      "imageVersion": "20241213205800",
      "imageSequence": "0",
      "imageUrl": "https://shopping-phinf.pstatic.net/main_5192921/51929210343.20241213205800.jpg",
      "imageHorizontalSize": 500
    }
  ],
  "videoId": "8E17661705656C500AF3FC00F15DF45674A3",
  "videoThumbnailUrl": "https://video-phinf.pstatic.net/20200812_192/1597210548427Bkri7_JPEG/acbd078f-dc5d-11ea-b451-a0369ff95678_01.jpg",
  "registrationYearMonth": "2026-06-22",
  "modelYearSeason": "2025년형",
  "bannerAttributes": [
    "39.6cm(15.6인치)",
    "코어i5-1335U"
  ],
  "sizeSpecImages": [
    {
      "imageVersion": "20250403004652",
      "imageSequence": "0",
      "imageUrl": "https://shopping-phinf.pstatic.net/main_5287083/52870837633.20250403004652.jpg",
      "imageHorizontalSize": 860
    }
  ],
  "isRentalCatalog": false,
  "isAdultItem": false,
  "catalogDeliveryFee": 3000,
  "specs": {
    "사용특징": {
      "사용부위": "페이스용"
    },
    "타입": {
      "피부타입": "모든피부용"
    },
    "선케어종류": {
      "종류": "무기자차"
    },
    "자외선차단지수": {
      "자외선차단지수": "SPF50+",
      "PA지수": "PA++++"
    },
    "제품특징": {
      "주요제품특징": "부드러운 발림",
      "세부제품특징": "피부톤보정"
    },
    "제품": {
      "용기형태": "튜브형",
      "용량": "50ml(g)"
    }
  },
  "specsFlat": {
    "사용부위": "페이스용",
    "피부타입": "모든피부용",
    "종류": "무기자차",
    "자외선차단지수": "SPF50+",
    "PA지수": "PA++++",
    "주요제품특징": "부드러운 발림",
    "세부제품특징": "피부톤보정",
    "용기형태": "튜브형",
    "용량": "50ml(g)"
  },
  "categoryPath": [
    "화장품/미용"
  ],
  "catalogDetail": {
    "nvMid": "60550356601",
    "cCatalogId": "59232270708",
    "nCatalogId": "60550356601",
    "categoryId": "50000445",
    "catalogCreateTypeCode": "M98001",
    "overseaTypeCode": "",
    "overseaTypeName": "",
    "itemTypeCode": "M01007",
    "saleTypeCode": "",
    "saleTypeName": "",
    "productName": "이니스프리 데일리 유브이 톤업 노세범 선크림 핑크 보송 톤업 50ml(SPF50+) 2개",
    "differentialDeliveryFeeContent": "",
    "deliveryFeeWithFee": 0,
    "officialOrCertifiDeliveryFee": 0,
    "officialOrCertifiLowestPrice": 0,
    "officialOrCertifiDeliveryFeeWithFee": 0,
    "officialOrCertifiLowestPriceWithFee": 0,
    "standardCatalogType": "N",
    "parentCatalogId": "59232270708",
    "seriesSequence": "",
    "isCatalogSpecMobileExpose": true,
    "principalAdditionalAttributes": [
      {
        "groupSequence": "",
        "groupName": "",
        "valueTypeCode": null,
        "sequence": "10011958",
        "name": "사용부위",
        "glossarySequence": "",
        "value": "페이스용",
        "valueSequence": "10458898",
        "valueGlossarySequence": "",
        "valueList": [
          "피부톤보정"
        ],
        "valueSequenceList": [
          "10668117"
        ],
        "valueGlossarySequenceList": [
          ""
        ]
      }
    ],
    "wholeAttributes": [
      {
        "sequence": "2284",
        "name": "사용특징",
        "attributes": [
          {
            "groupSequence": "2284",
            "groupName": "사용특징",
            "valueTypeCode": "M03002",
            "sequence": "10011958",
            "name": "사용부위",
            "glossarySequence": "",
            "value": "페이스용",
            "valueSequence": "10458898",
            "valueGlossarySequence": "",
            "valueList": [
              "피부톤보정"
            ],
            "valueSequenceList": [
              "10668117"
            ],
            "valueGlossarySequenceList": [
              ""
            ]
          }
        ]
      }
    ],
    "isPurchaseConditionUse": false,
    "additionalImageCount": 0,
    "imageOwnMallSequence": "174188",
    "imageProvenanceId": "",
    "mallImageUseTypeCode": "M06005",
    "providerTypeCode": null,
    "autoStandardOptionIdList": "",
    "autoStandardOptionNameList": "",
    "autoStandardOptionValueIdList": "",
    "autoStandardOptionValueNameList": "",
    "autoStandardOptionFilter": false,
    "rentalContent": "",
    "standardModelType": "N",
    "parentId": "59232270708",
    "isStandardCatalog": true,
    "isInstall": false,
    "hasInstallationCost": false,
    "hasCustomsDuty": false,
    "hasCustomsServiceFee": false,
    "categoryInfo": {
      "categoryId": "50000445",
      "categoryName": "선크림",
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      "nvMid": 85968928654,
      "channelProductId": "8424428331",
      "mallName": "이니스프리",
      "url": {
        "mobileUrl": "https://m.smartstore.naver.com/main/products/8424428331",
        "pcUrl": "https://smartstore.naver.com/main/products/8424428331"
      },
      "imgUrl": "https://shopping-phinf.pstatic.net/main_8596892/85968928654.9.jpg",
      "salePrice": 56000,
      "discountedSalePrice": 28000,
      "discountedRatio": 50,
      "deliveryFee": 0,
      "deliveryFilters": [
        "FREE_DLIVY"
      ],
      "averageReviewScore": 4.89,
      "totalReviewCount": 11599,
      "hasGift": false,
      "isMembershipFreeDelivery": false
    }
  ],
  "isCustomProduct": false,
  "isCustomProductAfterOrder": false,
  "fulfillment": {
    "rmids": [
      "Gx"
    ],
    "rmidInfos": [],
    "nextRmidInfos": []
  }
}

Store Product Example

A product sold by a single store. It has no price comparison behind it, so it carries no specification table; the seller's own filing is the equivalent. This is a complete row: every key and every value a real result carries, at every level of nesting. Only two things are shortened. Arrays are cut to one item, since a 181-point price history or a 97-field seller teaches nothing after the first; where items of one list carry different keys, that item shows them all. And single values longer than 200 characters are middle-ellipsised, which in practice only affects click-tracking URLs. No key is omitted anywhere. Where one item lacks a key that others of its kind carry, the value shown comes from another real item of the same kind, so every key appears.

{
  "nvMid": 90980213912,
  "channelProductId": "13435703575",
  "productName": "이니스프리 데일리 UV 톤업 노세범 선크림 SPF 50+ PA++++ 50mL",
  "productUrl": {
    "mobileUrl": "https://m.smartstore.naver.com/main/products/13435703575",
    "pcUrl": "https://smartstore.naver.com/main/products/13435703575"
  },
  "images": [
    {
      "imageUrl": "https://shopping-phinf.pstatic.net/main_9098021/90980213912.6.jpg"
    }
  ],
  "originalMallProductId": "13376699491",
  "mallSeq": "162527",
  "mallName": "이니스프리",
  "mallUrl": {
    "mobileUrl": "https://m.smartstore.naver.com/inflow/outlink/url?url=https%3A%2F%2Fm.smartstore.naver.com%2Finnisfree",
    "pcUrl": "https://smartstore.naver.com/inflow/outlink/url?url=https%3A%2F%2Fsmartstore.naver.com%2Finnisfree"
  },
  "mallId": "innisfreea",
  "officialCertifiedMallType": "OFFICIAL_BRAND_MALL",
  "salePrice": 20000,
  "salePricePer1": 20000,
  "discountedSalePrice": 14000,
  "discountedRatio": 30,
  "averageReviewScore": 4.69,
  "totalReviewCount": 1010,
  "averageReviewScore6Month": 4.69,
  "totalReviewCount6Month": 1006,
  "goodsType": "DEFAULT",
  "productType": "NORMAL",
  "saleType": "DEFAULT",
  "windowType": "DEFAULT",
  "deliveryFilters": [
    "EXCLUDING_CASH"
  ],
  "productDeliveryInfo": {
    "baseFee": 0,
    "shipFromAddress": "",
    "deliveryMethodTypes": [
      "DELIVERY"
    ]
  },
  "fastDeliveryType": "ARRIVAL_GUARANTEE",
  "isNewProduct": false,
  "isGroupProduct": false,
  "isFreshProduct": false,
  "isLoungeProduct": false,
  "standardPurchaseOptionCount": 0,
  "standardProductName": "이니스프리 데일리 UV 톤업 노세범 선크림 SPF 50+ PA++++ 50mL",
  "standardGroupEpId": "90980213912",
  "isOverseaProduct": false,
  "standardPurchaseOptionValues": [
    ""
  ],
  "standardPurchaseOptionContents": [
    ""
  ],
  "promotionTypes": [
    "S_CATE_BEAUTY"
  ],
  "promotionGroupIdMap": {
    "S_CATE_BEAUTY": [
      "S_CATE_BEAUTY_10924501"
    ]
  },
  "hasGift": false,
  "isBrandStore": true,
  "deliveryAdditionalInfo": {
    "orderClosedTime": ""
  },
  "isSuperPointProduct": false,
  "purchaseQuantityInfo": {
    "minPurchaseQuantity": 1
  },
  "lCatId": "50000002",
  "mCatId": "50000191",
  "sCatId": "50000445",
  "ssCatId": "50024439",
  "isMembershipFreeDelivery": false,
  "isCustomsDutySeparate": false,
  "isCustomsServiceFeeSeparate": false,
  "isIndividualSeller": false,
  "capacityUnit": {
    "totalCapacity": 50,
    "unitCapacity": 10,
    "indicationUnit": "ml"
  },
  "matchType": "DEFAULT",
  "catalogName": "",
  "catalogProductCount": 0,
  "catalogChildId": 0,
  "catalogMatchType": "NOT_MATCH",
  "membershipLifeCycleType": "BABY",
  "isBranchProduct": false,
  "isKurlyProduct": false,
  "isHighEndProduct": false,
  "isKnockitProduct": false,
  "verticalCd": "BABY_MEMBERSHIP",
  "exceptBenefitTypes": [],
  "mallGradeType": "PLATINUM",
  "isPS": false,
  "stockQuantity": 3652,
  "authenticationType": "NORMAL",
  "channelNo": 500005528,
  "accountNo": 500005528,
  "naverPaySellerNo": 500005528,
  "isCustomProduct": false,
  "isCustomProductAfterOrder": false,
  "searchRank": null,
  "keyword": null,
  "catalogId": null,
  "storeSlug": "innisfree",
  "productPageUrl": "https://smartstore.naver.com/main/products/13435703575",
  "hasCatalogData": false,
  "hasStoreData": true,
  "reviewsFetched": 20,
  "specs": {},
  "specsFlat": {},
  "categoryPath": [
    "화장품/미용"
  ],
  "catalogDetail": null,
  "storeImages": [
    "https://shop-phinf.pstatic.net/20260213_196/1770956144339iVaNv_JPEG/84445402697474240_25779328.jpg"
  ],
  "representativeImageUrl": "https://shop-phinf.pstatic.net/20260803_152/17857335181061EfKi_JPEG/41553449226198736_114054684.jpg",
  "benefitsPolicy": {
    "sellerImmediateDiscountPolicyNo": "SE_13376699491",
    "sellerImmediateDiscountValueUnit": "PERCENT",
    "sellerImmediateDiscountValue": 30
  },
  "benefitsView": {
    "discountedSalePrice": 14000,
    "mobileDiscountedSalePrice": 14000,
    "sellerImmediateDiscountAmount": 6000,
    "mobileSellerImmediateDiscountAmount": 6000,
    "managerImmediateDiscountAmount": 0,
    "mobileManagerImmediateDiscountAmount": 0,
    "discountedRatio": 30,
    "mobileDiscountedRatio": 30,
    "sellerPurchasePoint": 0,
    "mobileSellerPurchasePoint": 0,
    "sellerCustomerManagementPoint": 0,
    "mobileSellerCustomerManagementPoint": 0,
    "managerPurchasePoint": 140,
    "mobileManagerPurchasePoint": 140,
    "managerPurchaseExtraPoint": 0,
    "mobileManagerPurchaseExtraPoint": 0,
    "storeMemberReviewPoint": 0,
    "givePresent": true,
    "textReviewPoint": 200,
    "photoVideoReviewPoint": 400,
    "afterUseTextReviewPoint": 400,
    "afterUsePhotoVideoReviewPoint": 600,
    "managerTextReviewPoint": 50,
    "managerPhotoVideoReviewPoint": 150,
    "managerAfterUseTextReviewPoint": 50,
    "managerAfterUsePhotoVideoReviewPoint": 150,
    "dispDiscountedSalePrice": 14000,
    "dispDiscountedRatio": 30
  },
  "productLogistics": {
    "logisticsCompanyNo": 100000004,
    "logisticsCompanyId": "CJ",
    "logisticsCompanyName": "CJ대한통운(더풀필)",
    "useExternalStock": true
  },
  "purchaseLimits": {
    "maxPurchaseQuantityPerOrder": 10
  },
  "claimDeliveryInfo": {
    "freeReturnInsurance": false
  },
  "storeProductNo": 13376699491,
  "hasOptions": true,
  "freeDelivery": true,
  "arrivalGuarantee": true,
  "storeDetail": {
    "id": 13435703575,
    "channelServiceType": "STOREFARM",
    "channelProductDisplayStatusType": "ON",
    "category": {
      "wholeCategoryId": "50000002>50000191>50000445",
      "wholeCategoryName": "화장품/미용>선케어>선크림",
      "categoryId": "50000445",
      "categoryName": "선크림"
    },
    "name": "이니스프리 데일리 UV 톤업 노세범 선크림 SPF 50+ PA++++ 50mL",
    "dispName": "이니스프리 데일리 UV 톤업 노세범 선크림 SPF 50+ PA++++ 50mL",
    "channel": {
      "channelNo": 500005528,
      "accountNo": 500005528,
      "channelUid": "2sWDvO9wNpzpjWHBitooI",
      "accountId": "innisfreea",
      "channelName": "이니스프리"
    },
    "storeKeepExclusiveProduct": false,
    "salePrice": 20000,
    "saleType": "NEW",
    "productStatusType": "SALE",
    "authenticationType": "NORMAL",
    "seoInfo": {
      "sellerTags": [
        {
          "code": 1055051,
          "text": "화사한얼굴"
        }
      ]
    },
    "optionStandards": [],
    "supplementProductUsable": false,
    "naverShoppingSearchInfo": {
      "brandId": 13648,
      "manufacturerName": "한국콜마",
      "brandName": "이니스프리",
      "modelName": "데일리 UV 톤업 노세범 선크림 50mL"
    },
    "purchaseReviewInfo": {
      "purchaseReviewExposure": true
    },
    "eventPhraseCont": "선크림,썬케어,썬크림,선케어,노세범",
    "minorPurchasable": true,
    "isRestrictCart": false,
    "reviewAmount": {
      "totalReviewCount": 1010,
      "premiumReviewCount": 0,
      "averageReviewScore": 4.69,
      "productSatisfactionPercent": 0
    },
    "displayable": true,
    "usableDelivery": true,
    "representativeImageWidth": 1000,
    "representativeImageHeight": 1000,
    "productDeliveryInfo": {
      "deliveryFeeType": "FREE",
      "baseFee": 0,
      "deliveryAttributeType": "ARRIVAL_GUARANTEE",
      "installationFee": false,
      "deliveryMethodTypes": [
        "DELIVERY"
      ],
      "deliveryCompany": {
        "id": "CJGLS",
        "name": "CJ대한통운"
      }
    },
    "detailContents": {
      "detailContentText": "데일리 UV 톤업 노세범 선크림 50mL (핑크/라벤더/베이지) 택1 본 제품은 이니스프리 공식스토어 상품으로 믿고 구매하실 수 있습니다.",
      "editorType": "SEONE"
    },
    "saleStartDate": "2026-02-28T15:00:00.000+00:00",
    "saleEndDate": "2029-02-28T14:59:59.999+00:00",
    "enableCart": true,
    "todayDelivery": false,
    "regularSubscription": false,
    "subscriptionBenefitContent": [],
    "rmids": [
      "Gx"
    ],
    "rentalOneTimeFee": false,
    "stockQuantity": 3652,
    "mobileBenefitsPolicy": {
      "sellerImmediateDiscountPolicyNo": "SE_13376699491",
      "sellerImmediateDiscountValueUnit": "PERCENT",
      "sellerImmediateDiscountValue": 30
    },
    "dispSalePrice": 20000,
    "epInfo": {
      "syncNvMid": 90980213912,
      "naverShoppingRegistration": true,
      "naverShoppingExposure": true
    },
    "affiliateYn": false,
    "unitCapacity": {
      "unitCapacity": 10,
      "indicationUnit": "ml",
      "unitPriceYn": true,
      "totalCapacityValue": 50
    },
    "adultAuthorizationType": "NOT_LOGIN",
    "authorizationDisplay": "NORMAL",
    "orderDeliveryAttributeType": "ARRIVAL_GUARANTEE",
    "orderScheduledChannelType": null
  },
  "options": [
    {
      "id": 57858859753,
      "optionName1": "핑크",
      "stockQuantity": 1949,
      "price": 0,
      "regOrder": 0,
      "registerDate": "2026-04-22T01:50:32.840+00:00",
      "productLogisticsStocks": [
        {
          "centerNo": 300000027,
          "stockQuantity": 0
        }
      ],
      "optionName2": "대표5종2세트(상세페이지 확인)",
      "sellerManagerCode": "10503912668_A01"
    }
  ],
  "optionCount": 3,
  "productDisclosure": {
    "basic": {
      "내용물의 용량 및 중량": "상품상세 참조",
      "제품 주요사양": "모든피부",
      "사용기한 또는 개봉 후 사용기간": "제조일로부터 36개월 / 개봉후 12개월 (상품 발송일 기준으로 사용 기한이 1년 이상 남은 상품만을 판매 합니다)",
      "사용방법": "기초 손질 마지막 단계에서 얼굴과 목, 팔, 다리 등 자외선에 노출되기 쉬운 피부에 골고루 발라줍니다.",
      "화장품제조업자": "한국콜마㈜ / (주)이니스프리",
      "제조국": "한국",
      "화장품책임판매업자": "한국콜마㈜ / (주)이니스프리",
      "맞춤형 화장품판매업자": "해당사항 없음",
      "｢화장품법｣에 따라 기재 표시하여야 하는 모든성분": "상세 참조",
      "｢화장품법｣에 따른 기능성 화장품(미백, 주름개선, 자외선 차단제품 등)의 경우": "자외선 차단 기능성 화장품",
      "사용할 때의 주의사항": "1. 상처가 있는 부위, 습진 또는 피부염 등의 이상이 있는 부위에는 사용하지 마십시오. 2. 화장품을 사용하여 다음과 같은 이상이 있을 경우에는 사용을 중지할 것이며, 계속 사용하면 증상을 악화시키므로 피부과 전문 … 에 따라, 자외선A 차단 등급은 「기능성화장품심사에관한규정」 자외선A차단효과 측정방법에 따라 측정하였습니다.",
      "품질보증기준": "본 제품에 이상이 있을 경우 공정거래위원회 고시에 의거 보상해 드립니다.",
      "소비자 상담 관련 전화번호": "********"
    },
    "additional": {
      "재화등의 배송방법에 관한 정보": "택배",
      "주문 이후 예상되는 배송기간": "대금 지급일로부터 3일 이내에 발송",
      "제품하자·오배송 등에 따른 청약철회 등의 경우 청약철회 등의 기한 및 통신판매업자가 부담하는 반품비용 등에 관한 정보": "상세설명 참조",
      "제품하자가 아닌 소비자의 단순변심에 따른 청약철회 시 소비자가 부담하는 반품비용 등에 관한 정보": "편도 2500원 (최초 배송비 무료인 경우 5000원 부과)",
      "제품하자가 아닌 소비자의 단순변심에 따른 청약철회가 불가능한 경우 그 구체적 사유와 근거": "상세설명 참조",
      "재화등의 교환·반품·보증 조건 및 품질보증기준": "상세설명 참조",
      "재화등의 A/S 관련 전화번호": "********",
      "대금을 환불받기 위한 방법과 환불이 지연될 경우 지연배상금을 지급받을 수 있다는 지연배상금 지급의 구체적인 조건·절차": "상세설명 참조",
      "소비자피해보상의 처리, 재화등에 대한 불만 처리 및 소비자와 사업자 사이의 분쟁처리에 관한 사항": "상세설명 참조",
      "거래에 관한 약관의 내용 또는 확인할 수 있는 방법": "상품상세 페이지 및 페이지 하단의 이용약관 링크를 통해 확인할 수 있습니다."
    }
  },
  "productDisclosureType": "WEAR",
  "sellerRecord": {
    "commentCount": 35,
    "afterServiceInfo": {
      "afterServiceTelephoneNumber": "********",
      "afterServiceGuideContent": "********"
    },
    "productDailyDeliveryLeadTimes": {
      "leadTimeCount": [
        39
      ],
      "leadTimeViewType": "NORMAL_DELIVERY"
    },
    "sellerCodeInfo": {
      "sellerManagementCode": "131175566OO",
      "sellerBarcode": "8800294998241"
    },
    "averageDeliveryLeadTime": {
      "productAverageDeliveryLeadTime": 0.5375,
      "sellerAverageDeliveryLeadTime": 0.62465227
    },
    "productDeliveryLeadTimes": [
      {
        "rangeNumberText": "1",
        "rangeText": "일 이내",
        "leadTimeCount": 78,
        "leadTimePercent": 98
      }
    ],
    "certification": false,
    "statusType": "SALE",
    "certificationTargetExcludeContent": {
      "kcCertifiedProductExclusionYn": true,
      "kcCertifiedProductExclusionType": "TRUE"
    },
    "combinationOptions": [
      {
        "groupName": "선택",
        "options": [
          {
            "id": 57858859753,
            "optionName1": "핑크",
            "stockQuantity": 1945,
            "price": 0,
            "regOrder": 0,
            "registerDate": "2026-04-22T01:50:32.840+00:00",
            "productLogisticsStocks": [
              {
                "centerNo": 300000027,
                "stockQuantity": 0
              }
            ]
          }
        ],
        "checkedName": null,
        "checkedIds": null,
        "price": 0,
        "isLastDepth": true
      }
    ],
    "options": [
      {
        "id": 11622746512,
        "optionType": "COMBINATION",
        "groupName": "선택"
      }
    ],
    "customMadeInfo": {
      "customMade": false
    },
    "detailContents": {
      "detailContentText": "데일리 UV 톤업 노세범 선크림 50mL (핑크/라벤더/베이지) 택1 본 제품은 이니스프리 공식스토어 상품으로 믿고 구매하실 수 있습니다.",
      "excessDetailContentText": false,
      "editorType": "SEONE"
    },
    "channelProductSupplyType": "OWNER",
    "channelProductStatusType": "NORMAL",
    "interestFreePlans": {
      "hasInterestFreePlans": true,
      "maxInterestFreePlanMonths": 12
    },
    "sellerDeliveryLeadTimes": [
      {
        "rangeNumberText": "1",
        "rangeText": "일 이내",
        "leadTimeCount": 11423,
        "leadTimePercent": 99
      }
    ],
    "deliveryMethodType": {
      "code": 1,
      "name": "택배",
      "description": "택배",
      "etc": null,
      "naverPayCode": "DELIVERY"
    },
    "discountedSalePrice": 14000,
    "mobileDiscountRatio": 30,
    "taxType": "TAX",
    "originAreaInfo": {
      "originAreaType": "DIRECT_INPUT",
      "content": "한국",
      "originAreaCode": "04",
      "wholeOriginAreaName": "직접입력",
      "plural": false
    },
    "viewAttributes": {
      "상품상태": "신상품",
      "상품번호": "13435703575",
      "제조사": "한국콜마",
      "브랜드": "이니스프리",
      "모델명": "데일리 UV 톤업 노세범 선크림 50mL",
      "품번": "131175566",
      "이벤트": "선크림,썬케어,썬크림,선케어,노세범",
      "원산지": "한국"
    },
    "channelProductType": "SINGLE",
    "additionalAttributes": {
      "영수증발급": "신용카드전표, 현금영수증발급",
      "A/S 안내": [
        "********"
      ]
    },
    "sellerDailyDeliveryLeadTimes": {
      "leadTimeCount": [
        4410
      ],
      "leadTimeViewType": "NORMAL_DELIVERY"
    }
  },
  "packQuantity": 50,
  "packUnit": "ml",
  "unitPrice": 280.0,
  "scrapedAt": "2026-10-16T09:25:32.113001+00:00",
  "reviewCountByScore": {
    "1": 14,
    "2": 10,
    "3": 48,
    "4": 132,
    "5": 806
  },
  "reviewCountTotal": 1010,
  "reviewAverageScore": 4.69,
  "reviewsWithPhotos": 754,
  "reviewsWithVideos": 2,
  "reviewsWithText": 254,
  "reviewsPlain": 593,
  "reviewsAfterAMonth": 417,
  "reviewsRatedBest": 0,
  "reviewEvaluationStats": [
    {
      "id": 1000002,
      "question": "사이즈",
      "prompt": "사이즈는 어떤가요?",
      "answeredBy": 611,
      "topAnswerId": 1000007,
      "answers": [
        {
          "id": 3000101,
          "answer": "많이 작아요",
          "count": 0,
          "percent": 0,
          "followUpQuestion": "어느 부분이 작은가요?"
        }
      ],
      "followUpId": 301000016,
      "followUpName": "원피스",
      "followUpParts": [
        "총 기장"
      ],
      "followUpPartIds": [
        3000088
      ]
    }
  ],
  "reviewTopTags": [
    {
      "tag": "톤업이 돼요",
      "score": 1.5
    }
  ],
  "recentReviewCount": 1000,
  "recentReviewAverageScore": 4.69,
  "isStoreBestProduct": false,
  "isStoreNewProduct": false,
  "buyerPreferences": [
    {
      "id": 14,
      "field": "피부 타입",
      "descriptionTemplate": "{0} 구매 선호도가 높아요!",
      "values": [
        {
          "id": 1,
          "value": "지성",
          "percentile": 84.84,
          "top": true
        }
      ]
    }
  ],
  "storeCoupons": [
    {
      "name": "10/12~18 뷰티페스타 전구매 10% 3",
      "issuer": "SELLER",
      "kind": "COUPON",
      "value": 10,
      "unit": "PERCENT",
      "appliesTo": "ACCOUNT",
      "couponKind": "ORDER",
      "issueMethod": "DOWNLOAD",
      "minOrderAmount": 40000,
      "maxDiscountAmount": 10000,
      "startsAt": "2026-10-12T00:00:00+09:00",
      "endsAt": "2026-10-18T23:59:59.999+09:00",
      "validityType": "PERIOD",
      "validDays": null,
      "issuableFrom": "2026-10-12T00:00:00+09:00",
      "issuableUntil": "2026-10-18T23:59:59.999+09:00",
      "maxIssues": null,
      "issued": null,
      "issuable": null,
      "issuesPerCustomer": null,
      "usageCondition": "ALL",
      "audience": "NEWS",
      "membersOnly": false,
      "interestTypes": [
        "TALK_TALK"
      ],
      "suggestedTitle": null,
      "status": "VALID",
      "couponId": "12145661448221",
      "policyId": 48717128
    }
  ],
  "qnaCount": 35,
  "qnaPublicCount": 11,
  "qnaFetched": 11,
  "arrivalEstimate": null,
  "aiTitle": "🌞 이니스프리 데일리 UV 톤업 노세범 선크림 SPF50+",
  "aiSummary": "자연스러운 톤업 효과와 뛰어난 지속력, 유분 조절 기능으로 여름철에 적합한 선크림이에요.",
  "aiRecommendedFor": "여름철에도 가볍고 산뜻하게 사용할 수 있는 선크림을 찾으시는 분",
  "aiHighlights": [
    {
      "name": "가격",
      "description": "가격 부담 없이 저렴하게 구매할 수 있어 재구매 의사가 생겨요."
    }
  ],
  "aiReviewSummary": [
    "톤업 효과와 자연스러운 마무리감에 대한 긍정적인 평가가 많아요."
  ],
  "detailContentImages": [
    "https://amc.apglobal.com/asset/384224417642/image_n4iii5a9n95bp9i8nt170hks0f?content-disposition=inline"
  ],
  "detailContentEditorType": "SEONE",
  "detailContentHtml": "<div class=\"se-viewer se-theme-default\" lang=\"ko-KR\">\n    <!-- SE_DOC_HEADER_START -->\n    <!--@CONTENTS_HEADER-->\n    < … uot;  }}\"></script>\n                </div>    </div>\n</div>\n",
  "fulfillment": {
    "rmids": [
      "Mz"
    ],
    "rmidInfos": [],
    "nextRmidInfos": []
  },
  "standardGroupId": "50267948"
}

Review Examples

With includeReviews on, reviews go to a separate reviews dataset in the same run, one row per review. They join to the product rows by productId, which is the product's channelProductId, and price-comparison reviews by catalogId as well. reviewSource says which listing a review came from: catalog for a price-comparison product, store for a product sold by a single store. Whichever listing answered, every row carries the same columns for the essentials: reviewId, reviewText, reviewRating, reviewDate, reviewerId, hasImages, hasVideos and scrapedAt. Everything else keeps the source's own names, so the two kinds of row differ:

• Price-comparison reviews: content and starScore, the option bought in buyOption, images and videos, the selling store (mallName, mallId, mallProductId), qualityScore, and topic tags with their sentiment in topics.
• Store reviews: reviewContent and reviewScore, the option bought in productOptionContent, every photo and video in reviewAttaches (reviewAttachmentType is I for a photo and M for a video), helpCount, the reviewer's own answers such as skin type in reviewUserInfoValues, and the product's category IDs. The coded choices also arrive in words: reviewEvaluations (사이즈 → 잘 맞아요, with the part that ran large or small), reviewerProfile (키 168 cm, 피부 타입 지성) and reviewSummaryTags (each sentence Naver's analysis tagged, with its topic). Where the store acted on a review: its replies in reviewComments, bestReview with the date it was chosen, and the store's review event in eventTitle; repThumbnailTagNameDescription is the photo the review leads with and its tag.

Each example is a complete row built from real rows of one kind, so every key and every value is real. Arrays are cut to one item and values longer than 200 characters are middle-ellipsised. Where one row lacks a key that others of its kind carry (parentReviewId and detailCategorizeCategoryId appear on some store reviews only), the value shown comes from another real row, so every key appears.

A price-comparison review

{
  "id": "4699578831-samjiit-10748085499",
  "buyOption": "제품선택: 워터본 그레이",
  "content": "지난 3월에 피스넷 골전도 이어폰을 구입하여 몇 주 사용한 후기를 남깁니다. <br>우선 한국에서 디자인하고 중국에서 만든 제품입니다. 수영장에서 쓰기 위해 구매하였는데 생각보다 음질이 뛰어나서 놀랐습니다. 일상에서 … 것 같습니다. 귀사에 무궁한 발전과 꾸준한 진보가 있기를 희망합니다. 미국의 샥땡을 이기는 날까지~ 화이삼!",
  "imageCount": 5,
  "isImage": true,
  "images": [
    "https://phinf.pstatic.net/checkout/20250409_126/1744205857177U1194_JPEG/1000060871.jpg"
  ],
  "mallName": "피스넷공식스토어",
  "mallId": "samjiit",
  "mallProductId": "10748085499",
  "mallReviewId": "4699578831",
  "mallSequence": "160022",
  "mallLogoUrl": "https://shopping-phinf.pstatic.net/20240618_14/bd1c3049-4020-4c73-9f5b-4ba6808604b4.jpg",
  "matchNvMid": "53549191689",
  "modifyDate": "2025-04-09",
  "nvMid": "88292591421",
  "pageUrl": "https://smartstore.naver.com/main/products/10748085499",
  "qualityScore": 0.871114,
  "registerDate": "2025-04-09",
  "starScore": 5,
  "title": "지난 3월에 피스넷 골전도 이어폰을 구입하여 몇 주 사용한 후기를 남깁니다. 우선 한국에서 디자인하고 중국에서 만든 제품입니다. 수영장에서 쓰기 위해 구매하였는데 생각보다 음질이 ",
  "topicCount": 3,
  "isTopic": true,
  "topics": [
    {
      "topicName": "만족도",
      "topicCode": "total",
      "reputationScore": 555,
      "startPosition": 104,
      "endPosition": 124,
      "isPositive": true
    }
  ],
  "userId": "anak****",
  "videoCount": 1,
  "isVideo": true,
  "videos": [
    {
      "videoId": "1CA5F02CDA0417CF1778228C1EA93A8F4456",
      "videoThumbnailUrl": "https://phinf.pstatic.net/image.nmv/shopnseller_2024_08_31_31/E6MiXfpwPL_03.jpg"
    }
  ],
  "catalogId": 53549191689,
  "productId": "10748085499",
  "reviewSource": "catalog",
  "reviewId": "4699578831-samjiit-10748085499",
  "reviewText": "지난 3월에 피스넷 골전도 이어폰을 구입하여 몇 주 사용한 후기를 남깁니다. <br>우선 한국에서 디자인하고 중국에서 만든 제품입니다. 수영장에서 쓰기 위해 구매하였는데 생각보다 음질이 뛰어나서 놀랐습니다. 일상에서 … 것 같습니다. 귀사에 무궁한 발전과 꾸준한 진보가 있기를 희망합니다. 미국의 샥땡을 이기는 날까지~ 화이삼!",
  "reviewRating": 5,
  "reviewDate": "2025-04-09",
  "reviewerId": "anak****",
  "hasImages": true,
  "hasVideos": true,
  "scrapedAt": "2026-10-07T17:54:21.624046+00:00"
}

A store review

{
  "id": 5054068660,
  "reviewType": "AFTER_USE",
  "reviewServiceType": "SELLBLOG",
  "reviewContentClassType": "PHOTO",
  "reviewScore": 5,
  "reviewContent": "기존의 썬크림은 백탁현상때문에 번들거림으로 사용하기가 꺼려젔는데 이니스프리 제품은 백탁현상없고 촉촉함이 있어서 데일리로 잘 사용하고 있습니다.\n다만 용량이 50미리라서 조금 사용기간이 짧네요",
  "contentsStatusType": "NORMAL",
  "createDate": "2026-08-30T23:31:37.987+00:00",
  "freeTrial": false,
  "repurchase": true,
  "parentReviewId": 5003161137,
  "helpCount": 1,
  "writerId": "patr*****",
  "maskedWriterId": "patr*****",
  "writerIdNo": "",
  "writerMemberNo": 0,
  "writerProfileImageUrl": "https://phinf.pstatic.net/contact/20231004_276/1696428774482vjgIH_JPEG/image.jpg",
  "storeType": "STOREFARM",
  "checkoutMerchantId": "",
  "checkoutMerchantNo": 0,
  "orderNo": "",
  "productOrderNo": "20260620",
  "productNo": "8424428331",
  "productName": "[더블구성] 이니스프리 히알루론 수분 선크림 SPF 50+ PA++++ 50ml, 2개",
  "largeCategorizeCategoryId": "50000002",
  "middleCategorizeCategoryId": "50000191",
  "smallCategorizeCategoryId": "50000445",
  "productOptionContent": "용량: 50ml / 수량: 2개",
  "originProductNo": 8384248917,
  "reviewAttaches": [
    {
      "id": 3689502726,
      "reviewAttachmentType": "M",
      "attachUrl": "https://phinf.pstatic.net/image.nmv/shopnbuyer_2026_09_06_2065/Kyxp70yzHY_03.jpg",
      "attachWidth": 1920,
      "attachHeight": 1080,
      "attachPath": "https://phinf.pstatic.net/image.nmv/shopnbuyer_2026_09_06_2065/Kyxp70yzHY_03.jpg",
      "attachSize": 13549440,
      "attachServiceId": 22,
      "attachVid": "1795740BC7F8B8854CFD71833890D51BDFC0",
      "attachDescription": "",
      "sortOrder": 0,
      "attachName": "Kyxp70yzHY_03.jpg",
      "attachDirectoryName": "/shopnbuyer_2026_09_06_2065",
      "mimeTypeName": "video/mp4",
      "videoStamp": "MTc5NTc0MEJDN0Y4Qjg4NTRDRkQ3MTgzMzg5MEQ1MUJERkMw:1792139378493:546b2c7831427c34b31f91aed678bda13e1115f4fd3c88e",
      "reviewTagName": "배송/포장상태",
      "reviewTagId": 60
    }
  ],
  "reviewEvaluationValueIds": [
    1000071
  ],
  "subReviewEvaluationValueIds": [
    3000090
  ],
  "reviewUserInfoValues": [
    {
      "itemId": 14,
      "itemOptionId": 1,
      "itemValue": "지성"
    }
  ],
  "reviewContentAnalysisSummaryTags": [
    {
      "tagGroupNo": 110497,
      "representTagNo": 109394,
      "tagPatternStartNo": 137,
      "tagPatternEndNo": 170
    }
  ],
  "eventTitle": "9월 볼티움 리뷰이벤트",
  "profileImageSourceType": "NAVER_PROFILE",
  "repThumbnailAttach": {
    "id": 3686176408,
    "reviewAttachmentType": "I",
    "attachUrl": "https://phinf.pstatic.net/checkout.phinf/20260831_116/1788132548927Yyfjl_JPEG/Heedam_6993CAD9-5EC2-41E4-B53E-37E859644C0A.jpeg",
    "attachWidth": 3024,
    "attachHeight": 4032,
    "attachPath": "https://phinf.pstatic.net/checkout.phinf/20260831_116/1788132548927Yyfjl_JPEG/Heedam_6993CAD9-5EC2-41E4-B53E-37E859644C0A.jpeg",
    "attachSize": 2259432,
    "attachDescription": "",
    "sortOrder": 0,
    "attachName": "Heedam_6993CAD9-5EC2-41E4-B53E-37E859644C0A.jpeg",
    "attachDirectoryName": "/20260831_116/1788132548927Yyfjl_JPEG"
  },
  "repThumbnailTagNameDescription": {
    "id": 3689778752,
    "reviewAttachmentType": "I",
    "attachUrl": "https://phinf.pstatic.net/checkout.phinf/20260906_213/1788702585719PjA0s_JPEG/image.jpg",
    "attachWidth": 3024,
    "attachHeight": 4032,
    "attachPath": "https://phinf.pstatic.net/checkout.phinf/20260906_213/1788702585719PjA0s_JPEG/image.jpg",
    "attachSize": 3128892,
    "attachDescription": "질감은 요런 느낌..",
    "sortOrder": 0,
    "attachName": "image.jpg",
    "attachDirectoryName": "/20260906_213/1788702585719PjA0s_JPEG"
  },
  "isMyReview": false,
  "catalogId": null,
  "productId": "8424428331",
  "reviewSource": "store",
  "reviewId": 5054068660,
  "reviewText": "기존의 썬크림은 백탁현상때문에 번들거림으로 사용하기가 꺼려젔는데 이니스프리 제품은 백탁현상없고 촉촉함이 있어서 데일리로 잘 사용하고 있습니다.\n다만 용량이 50미리라서 조금 사용기간이 짧네요",
  "reviewRating": 5,
  "reviewDate": "2026-08-30T23:31:37.987+00:00",
  "reviewerId": "patr*****",
  "hasImages": true,
  "hasVideos": false,
  "reviewEvaluations": [
    {
      "question": "사이즈",
      "answer": "많이 커요",
      "followUpQuestion": "어느 부분이 큰가요?",
      "followUpAnswers": [
        "가슴"
      ]
    }
  ],
  "reviewerProfile": [
    {
      "field": "키",
      "value": "168",
      "unit": "cm"
    }
  ],
  "reviewSummaryTags": [
    {
      "tag": "건조하지 않아요",
      "text": "다른 선크림처럼 바르자마자 기름지는 느낌은 아니어서 괜찮습니"
    }
  ],
  "scrapedAt": "2026-10-16T08:32:03.863878+00:00",
  "reviewComments": [
    {
      "reviewId": 5069060362,
      "commentId": 3181826943,
      "commentContent": "♥ 소중한 후기 감사해요~~ ♥\n앞으로도 편하고 / 예쁜핏 / 체형커버 되는\n옷들로 소개해드릴게요~^^\n\n♥ 첫 후기 이벤트! 5% 쿠폰 증정 \n저희 스토어 구매 후 '첫번째 후 … 폰요청 / 네이버 아이디 ]\n보내주시면 쿠폰을 보내드려요~~^^\n( * 할인기간 중복 할인 가능하세요~~ )",
      "createDate": "2026-09-20T15:55:08.126+00:00",
      "writerMerchantId": "",
      "writerMerchantNo": 0,
      "contentsStatusType": "NORMAL",
      "unescapeCommentContent": "♥ 소중한 후기 감사해요~~ ♥\n앞으로도 편하고 / 예쁜핏 / 체형커버 되는\n옷들로 소개해드릴게요~^^\n\n♥ 첫 후기 이벤트! 5% 쿠폰 증정 \n저희 스토어 구매 후 '첫번째 후기'를 남겨주셨다면,\n톡톡으로 [ 첫후기 쿠폰요청 / 네이버 아이디 ]\n보내주시면 쿠폰을 보내드려요~~^^\n( * 할인기간 중복 할인 가능하세요~~ )"
    }
  ],
  "storeNo": 500005528,
  "productUrl": "https://smartstore.naver.com/main/products/13592241058",
  "knowledgeShoppingMallProductId": "13592241058",
  "detailCategorizeCategoryId": "50007030",
  "bestReview": true,
  "bestReviewSelectDate": "2026-09-23T04:02:05.043+00:00",
  "benefitPaymentDate": "2026-09-23T04:02:04.000+00:00",
  "reviewCommentIds": [
    3180868879
  ],
  "modifyDate": "2026-09-19T04:21:40.069+00:00"
}

Q&A Example

With includeQna on, buyers' public questions go to a separate qna dataset in the same run, one row per question, newest first, joined to the product row by productId. A group product's questions are pooled across its listings, as its page shows them, and the listing each was asked on stays in channelProductNo. Secret questions carry no text and their answers are not shown to other visitors, so they are counted on the product row (qnaCount against qnaPublicCount) rather than delivered. This is a complete row: every key at every level, arrays cut to one item. Where one item lacks a key that others of its kind carry, the value shown comes from another real item of the same kind, so every key appears.

{
  "id": 664219016,
  "isMyQna": false,
  "isSecret": false,
  "isNew": false,
  "regDate": "2026-02-23T12:53:44.473+00:00",
  "hasSellerAnswer": true,
  "text": "방금 주문했는데 최근 제조한거 유통기한 긴걸로 보내주세요. 감사합니다 ",
  "writerId": "dong*****",
  "channelProductNo": "8979087195",
  "isReply": false,
  "parentId": "",
  "qnaId": 664219016,
  "productId": "13794273414",
  "questionText": "방금 주문했는데 최근 제조한거 유통기한 긴걸로 보내주세요. 감사합니다 ",
  "questionDate": "2026-02-23T12:53:44.473+00:00",
  "askerId": "dong*****",
  "answered": true,
  "answerText": "안녕하세요. 저희 샵에서 유통기한이 가장 긴 제품으로 보내드리겠습니다. 구매 감사드립니다.",
  "answerDate": "2026-02-24T00:18:34.401+00:00",
  "answers": [
    {
      "id": 664253489,
      "isMyQna": false,
      "isSecret": false,
      "isNew": false,
      "regDate": "2026-02-24T00:18:34.401+00:00",
      "hasSellerAnswer": false,
      "text": "안녕하세요. 저희 샵에서 유통기한이 가장 긴 제품으로 보내드리겠습니다. 구매 감사드립니다.",
      "writerId": "판매자",
      "channelProductNo": "8979087195",
      "isTalkTalkReceive": true,
      "storeType": "STOREFARM",
      "isReply": true,
      "parentId": 664219016
    }
  ],
  "sourceUrl": null,
  "scrapedAt": "2026-10-16T09:25:33.961520+00:00"
}

Advanced Usage

Track a shortlist daily

Save your links as a task, schedule it hourly or daily, and each run appends a fresh dataset. salePrice, discountedSalePrice and stockQuantity are the three fields worth diffing.

Find the cheapest seller, not the featured one

includeSellers returns every shop on a price-comparison product with its own price and delivery fee. The shop shown on the product page is not always the cheapest once delivery is counted, which is what lowestPriceWithFee is for.

Feed it from the search Actor

Run the Naver Shopping Scraper on a keyword or category, take the productPageUrl column, and paste it here to enrich a shortlist without paying to re-search.

Reviews at volume

This Actor collects up to 500 reviews per product as a convenience. Korean products carry far more than most marketplaces: a typical one has around 500 reviews, and popular ones run into the hundreds of thousands, so for review work of any depth, use the Naver Shopping Review Scraper, which pages without that limit.

How Much Does It Cost to Scrape Naver Shopping Product Details?

Pay per event, so you pay for results rather than for run time.

Event	Price per 1,000
Product detail	$4.99, falling to $4.29 (Silver) and $3.99 (Gold and above)
Review	$0.99
Product Q&A (question with its answers)	$0.99
Actor start	$0.005 per run, per GB
Result (each row stored)	$0.01

A product is billed only when its details actually come back. Extras such as sellers, price history and the seller's record are included in the product-detail price rather than billed separately.

100 products with sellers and price history costs about $0.50.

Scheduling and Integrations

Run on a schedule from the Apify Console, or trigger it from the API, the Apify MCP server, Zapier, Make, n8n, Airbyte or a webhook. Results export to JSON, CSV, Excel, XML or RSS, and can be pushed straight into Google Sheets or a database.

FAQ

Which links work? Price-comparison links (search.shopping.naver.com/catalog/…), SmartStore links (smartstore.naver.com/…), brand store links (brand.naver.com/…), mobile versions of any of those, and bare ID numbers.

Why do some products have no specification table? Because Naver only builds one for products in its price comparison. A product sold by a single store has no such record (hasCatalogData is false), and the equivalent for those is productDisclosure, the seller's mandated filing, which covers materials, size, origin, manufacturer and warranty.

What happens if two links point at the same product? They are collected once and billed once. Exact duplicates are removed before the run starts; two different links that turn out to name the same product are noticed during the run, and the log says how many.

Is there a limit on how many products per run? 1,000. Longer lists are trimmed with a warning, so split them across runs.

Is there a free tier? Accounts on Apify's free plan can try this Actor: 25 runs per account, each up to 20 products, and 50 reviews and 50 questions per product. Any paid Apify plan removes those limits.

Can I search instead of pasting links? Yes, with the Naver Shopping Scraper, which takes keywords, categories and filters and returns the same row shape.

Can I also get Coupang data? Yes, from the sibling Actors: Coupang Search Scraper, Coupang Detail Scraper and Coupang Review Scraper. Naver Shopping and Coupang together cover most of Korean online retail.

Is it legal to scrape Naver Shopping data? This Actor collects only publicly visible data, nothing behind a login. You are responsible for complying with Naver's terms of service and with applicable data protection law: GDPR, CCPA, and Korea's Personal Information Protection Act (PIPA). Review content includes personal data such as reviewer names and photos, so treat it accordingly.

More Zen Studio scrapers for Asian platforms

🛒 E-commerce

• TikTok Shop
  • TikTok Shop Review Scraper
• Lazada
  • Lazada Product Scraper
  • Lazada Reviews Scraper
  • Lazada Store Scraper
• Naver Search 네이버 검색
  • Naver Search Scraper
• AliExpress 全球速卖通
  • AliExpress Product Scraper
• Naver Blog & Cafe 네이버 블로그·카페
  • Naver Blog & Cafe Scraper
• Naver Place 네이버 플레이스
  • Naver Place Scraper
• Naver Shopping 네이버쇼핑
  • Naver Shopping Scraper
  • Naver Shopping Product Detail Scraper
  • Naver Shopping Review Scraper
• Coupang 쿠팡
  • Coupang Search Scraper
  • Coupang Product Detail Scraper
  • Coupang Review Scraper
• Taobao 淘宝
  • Taobao Search Scraper
  • Taobao Product Detail Scraper
  • Taobao Seller Products Scraper
• JD.com 京东
  • JD.com Search Scraper
• 1688 阿里巴巴
  • 1688 Wholesale Scraper
  • Alibaba Scraper
  • 1688 Reviews Scraper
• Weidian 微店
  • Weidian Scraper
• Goofish 闲鱼
  • Goofish (Xianyu) Search Scraper
  • Goofish (Xianyu) Seller Scraper
  • Goofish (Xianyu) Item Detail Scraper
  • Goofish (Xianyu) Item Comments & Q&A Scraper
  • Goofish (Xianyu) Reverse Image Search Scraper
• Dewu 得物
  • Dewu POIZON Scraper

🎬 Short-video & social

• Douban 豆瓣
  • Douban Scraper
  • Douban Reviews Scraper
  • Douban Group Scraper
• Weibo 微博
  • Weibo Search Scraper
  • Weibo Comments Scraper
• Kwai (Brazil)
  • Kwai Search Scraper
  • Kwai Comments Scraper
• Kuaishou 快手
  • Kuaishou Scraper
• Douyin 抖音
  • Douyin Search Scraper
  • Douyin Profile Scraper
  • Douyin Video Scraper
  • Douyin Comments Scraper
  • Douyin Transcripts Scraper
  • Douyin Creator Rankings Scraper
  • Douyin Live Recorder
  • Douyin Hot Search Scraper
  • Douyin Product Search Scraper
  • Douyin User Search Scraper
• RedNote 小红书
  • RedNote User Profile Scraper
  • RedNote Search Scraper
  • RedNote Comments Scraper
  • RedNote Product Search Scraper
  • RedNote Note Detail Scraper
  • RedNote Product Reviews Scraper
  • RedNote Live Recorder
• Xigua 西瓜视频
  • Xigua Video Search Scraper
  • Xigua Video Detail Scraper
• Bilibili 哔哩哔哩
  • Bilibili Video Scraper
  • Bilibili Danmaku Scraper

🏠 Real estate & autos

• Naver 부동산
  • Naver Real Estate Scraper
• Anjuke 安居客
  • Anjuke For-Sale Listings Scraper
  • Anjuke New-Home Scraper
  • Anjuke Rental Listings Scraper
  • Anjuke Listing Detail Scraper
• 58.com 58同城
  • 58.com Real Estate Scraper
• Autohome 汽车之家
  • Autohome (Che168) Used-Car Scraper

Support

Found a bug, or need a field that is not here yet? Open an issue on the Actor's Issues tab. Questions about a specific run are answered fastest with the run ID.

Legal Compliance

This Actor accesses only publicly available product pages. It does not log in, does not bypass access controls, and does not collect private data. You remain responsible for how you use the data, including compliance with Naver's terms of service, GDPR, CCPA and Korea's PIPA. Personal data appearing in reviews should be handled under the applicable regime.

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Naver Shopping product details by link or ID: prices, specification tables, every seller, price history, stock and the seller's own product record.